German e-commerce unaffected by crisis
29. December 2008
This was the finding of the report on electronic commerce in Germany, which is forecasting sales of €5.0 billion this Christmas.
The report from the German Retailers' Association (Hauptverband des Deutschen Einzelhandels e.V.) notes that e-commerce sales for the Christmas period are expected to exceed €5.0 billion.
The figures for the full year total €20.0 billion and according to the Association, the effects of the financial crisis have yet to be noticed in online commerce, which in general will grow by around 3.5% this year, although this figure is higher for certain sectors such as CDs and DVDs, books, electronics, clothing and tickets for shows.
Sales are expected to reach €22.0 billion in 2009.
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