Philips: household and consumer electronics
10. June 2004
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"Philips has been using the e-marketplace Tradeplace as a supply chain between manufacturers and the distributors and retailers of household and consumer electronics appliances within Europe. “Compared to other marketplaces, Tradeplace has the advantage of being more of a tailor-made solution, and has the full commitment of the manufacturers," says Karel van der Horst, Senior Manager CRM & e-Business CE Europe.
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