eMarket Services http://www.emarketservices.com/?cl=ems webmaster@emarketservices.com (eMarketServices) Copyright 2010, eMarket Services EN 2010-01-05 10:00:00 GMT +1 2010-01-05 10:00:00 GMT +1 abcOnline CMS 15 <![CDATA[The volume of eCommerce sales in the UK grows 11% to almost 150 billion euros]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=news&ni=1&ci=6834 It now accounts for 27% of total consumption.

 

Online sales for the retail sector in the UK increased once again this year by double-digit figures, underlining the robust health of the British online market in spite of its considerable maturity. The volume of eCommerce sales in 2015 was up 11% over 2014 (the forecasts were for 12%), to 148.090 billion euros (114 billion pounds sterling), according to data from IMRG –the national eCommerce association– and Capgemini

Today, eRetail sales represent 27% of the total consumption in the United Kingdom. In other words, 1 in 3 purchases are now made online. For 2016, Capgemini and IMRG expect the market to continue growing at a rate of 11% to a figure of almost 165 billion euros (126 billion pounds sterling).

Elsewhere, the Christmas sales campaign –from 1 November to 26 December– exceeded the year-on-year average and was up 12% to 24.4 billion pounds (31.715 billion euros), an all-time high since the start of records. 

According to the study, the greatest concentration of sales during the Christmas period fell on Black Friday, which accounted for 17% of total sales; that is, 5391.55 billion euros in sales in a single day (more than in an entire quarter in Spain). 

Thanks to these data, Black Friday has now become the D-Day for online sales in the United Kingdom, with turnover up 62% over the same event in 2014. 

Another parameter to take into account is the mobile channel. Sales from mobile devices grew by 42% compared to the previous year. 

Originally published in Ecommerce News http://ecommerce-news.es/internacional/el-volumen-de-ventas-ecommerce-en-uk-crece-un-11-hasta-rozar-los-150-000-millones-de-euros-36053.html

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2016-02-08 10:00:00
<![CDATA[The importance of chat for eCommerce]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=news&ni=1&ci=6826 This is a medium that provides real-time responses so that potential customers are retained in the store and can eventually be converted into sales.

This is a medium that provides real-time responses so that potential customers are retained in the store and can eventually be converted into sales.

 

The relentless rise of eCommerce makes it essential to attract and keep customers involved in the company's websites. Voice calls consume considerable amounts of time and often do not succeed in convincing customers. The importance of live chat for eCommerce has now become evident, as this is a medium that provides real time responses so that potential customers are retained in the store and can eventually be transformed into sales.

The use of live chat in eCommerce makes it possible to interact with the customer's responses much faster than with any other communications channel. This resource helps build stronger customer relations and allows sales to be closed on the business portal, while also helping customers make better purchasing decisions and of course, be kept informed of the different options that satisfy their needs or interests.

The use of live chat for eCommerce also saves money and increases efficiency. In fact, unlike the voice support system –where the operator handles a single call with a customer–, live chat enables multiple chats to be maintained at the same time. This represents savings in voice call management infrastructure investment and in the cost of human resources.

One of the best aspects of online chat in eCommerce is that it helps reduce the customer attrition rate, while providing a significant advantage over the competition. The live chat system enables an online store to keep the customer participating and prevents them from leaving the site and moving to the competition.

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2016-02-05 10:00:00
<![CDATA[Online commerce set to increase by 125% in China between 2014 and 2018]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=news&ni=1&ci=6823 Approximately 35% of Chinese shoppers who made purchases online in the last 12 months did so on a foreign website.

eCommerce has seen extraordinary growth in China due to a spectacular rate of cross-border sales, in spite of the recent volatility of its currency and its stock exchange.

The most popular purchases with Chinese shoppers on foreign websites are baby products and beauty items, which account for 32% and 25% of cross-border sales respectively.

A new survey by PayPal/Ipsos also indicates that approximately 35% of Chinese shoppers who made purchases online in the last 12 months did so from foreign websites, significantly higher than the 26% in 2014.

Elsewhere, “Singles day” in 2015 saw sales of 14.3 billion dollars (more than 13 billion euros).

JD.com, a Chinese company specialising in eCommerce, last June announced the launch of Japanese Mall, a sales channel housed on the JD Worldwide website and dedicated exclusively to the sale of imported Japanese products in China.

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2016-02-04 10:00:00
<![CDATA[How eCommerce grew in India in 2015]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=news&ni=1&ci=6820 A report by Google claimed that retail trading in online fashion would account for 35 billion dollars in India by 2020, so opportunities were likely to open up in this segment.

eCommerce grew in India in 2015 thanks to the boom in Internet growth fuelled by smartphones. eCommerce saw its best results ever in this country in the sale of clothing and electronic devices, through to travel, which spectacularly dominated the segment. According to reports, 40% of the traffic on this type of websites comes from mobile devices, far higher than in any other country.

And that's not all. India also saw a growth in new technology companies in the segments of food, hyper-local services and digital payments. An interesting finding is that most were focused on a mobile platform environment. It is also worth noting that mobile phone sales grew phenomenally in 2015, and –in parallel with this– exclusive agreements were signed between eCommerce portals and smartphone manufacturers.

The flash sales model, first introduced in India in 2014, gained ground with limited stocks and helped raise expectation around these products. Although Amazon was unquestionably the most visited eCommerce site in India in October 2015 alone, the data from comScore show that Jabong, a fashion retailer, was among the four top places, along with other eCommerce giants like Flipkart and Snapdeal.

In March 2015 a report by Google claimed that retail trading in online fashion  would account for 35 billion dollars in India by 2020, so opportunities were likely to open up in this segment.

Consumers now have an increasing number of options, and yet there are still doubts as to whether they are all genuinely useful.

The article entitled How eCommerce grew in India in 2015 was originally published in Actualidad eCommerce.

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2016-02-03 10:00:00
<![CDATA[Samsung Pay expands eCommerce in the United States]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=news&ni=1&ci=6817 Samsung Pay is now the most widely accepted mobile payment system in eCommerce in the United States, and is even compatible with most credit card terminals.

The payment platform of the South Korean manufacturer Samsung will extend its presence in the United States throughout 2016, thus allowing consumers in South Korea to shop on the company's websites using Samsung Pay. This mobile payment platform will not be exclusive to high-end Samsung smartphones, but can also be used with the lower-end devices.

According to Thomas Ko, co-general manager of Samsung worldwide, Samsung Pay will bring out other smartphone models this same year. This payment platform was launched in the United States in September last year, and its main advantages over its competitors include the fact that customers can emulate magnetic stripe cards by acquiring LooPay, in addition to using NFC communication technology, as is already the case with Apple Pay and Android Pay.

This means that Samsung Pay works with a far wider range of devices present at the point-of-sale than the aforementioned platforms. The company claims that Samsung Pay is now the most widely accepted mobile payment system in eCommerce in the United States, and is even compatible with most credit card terminals.

It is worth noting that mobile payment platforms have yet to become popular in the country, although the company is aiming to accustom its users to using the financial information stored in their Samsung phones to shop online, which is undoubtedly a good strategy to convince them to use the devices to make their payments from their mobiles.

Currently the Samsung Pay application for Android is available free at the Google Play Store, but is only compatible with devices that work with Android 5.0 or a higher version.

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2016-02-02 10:00:00
<![CDATA[Amazon China approved to provide ocean freight services]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=news&ni=1&ci=6814 Amazon China has been registered as an ocean freight forwarder, according to the US Federal Maritime Commission, a move which allows it to coordinate cargo shipments between China and the US.

 

The online retailer plans to expand its logistics business to cut costs for its own retail business and potentially provide third-party logistics services to other industries, Reuters reports. Its new status as a freight forwarder, or "non-vessel operating common carrier" means the Amazon unit can subcontract carriage of cargoes to a ship operator while it takes on legal liability and takes care of customs documentation.

Amazon is already negotiating a deal to lease 20 jets to start its own air-delivery service in the US, the Seattle Times reported in 2015, the source cites. The retailer has also introduced its own truck trailers and started a program in 2015 that uses a fleet of on-demand drivers to deliver packages.

The Federal Maritime Commission, a US government agency that regulates the US-international ocean transportation system, said that a business named Beijing Century Joyo Courier Service Co Ltd, with the trade names Amazon China, Amazon.CN and Amazon Global Logistics China, was registered in its database to provide ocean freight services.

 Amazon China submitted its registration request on 9 November 2015, submitting various documents and posting a bond, the commission said on 14 January 2016. The request was reviewed and registered on 13 November 2015. It is the entity's first registration, the commission said.

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2016-02-01 10:00:00
<![CDATA[Mexicans like other countries' eCommerce]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=news&ni=1&ci=6811 Around 7.6 million Mexicans –equivalent to 67% of Internet users who made purchases online–, spent 72 billion pesos in foreign online shops in 2015.



According to a study by Ipsos and sponsored by PayPal, the most popular destinations for online purchasing were stores in the United States, preferred by 57%, who spent a total of 40 billion pesos.

38% of the expenditure went to Asia, mainly Japan and China. Mexican consumers spent eight billion pesos on Chinese eCommerce sites, and another four million on Japanese sites.

The main reasons prompting Mexicans to shop in stores in these countries were reputation and product quality in American online stores, price in the case of Chinese products, and the novelty offered by the Japanese stores.

Websites of online stores in Europe captured 21% of purchases, whereas 9% of Mexican expenditure went to South American retailers.

According to the study, the most popular products in Internet searches by consumers outside Mexico were digital entertainment articles, clothing, footwear, accessories and electronic items.

In their analysis of Mexicans' online shopping habits, Ipsos found that 73% of the respondents in the study preferred to shop on global websites such as eBay or Amazon, whereas 82% consult the exchange rate before buying and 38% visit pages and websites recommended by family and friends.

It highlights that Mexicans are the number one consumers in the 29 countries in the study, buying everything from a smart TVs and videogame consoles.

Another finding is that the two main motivators for shopping with online retailers abroad are secure payment processes and free delivery.

According to this survey, Mexicans also stand out from the other countries as being those who most use PayPal as a form of payment, with 89% of respondents preferring this method.

 

 

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2016-01-29 10:00:00
<![CDATA[Jd.Com selects Experian for fraud protection]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=news&ni=1&ci=6806 JD Finance has selected Experian, a global provider of information services, as a partner to jointly develop an anti-fraud system for online transactions.

JD Finance leverages FraudNet, an industry-leading fraud detection and prevention solution from 41st Parameter, part of Experian’s suite of fraud prevention tools, to detect and prevent fraud.

To prevent fraud threats, Experian’s FraudNet analyzes the behavioral data of JD.com’s customers and recognizes every device used to access websites. Through this protective solution, it provides the ability to detect and identify suspicious activity before a fraud attempt is done.

Experian helps businesses to manage credit risk, prevent fraud, target marketing offers and automate decision making, while also helping people check their credit report and credit score, and protect against identity theft.

 

More information https://www.experianplc.com/media/news/2016/china-s-e-commerce-giant-jdcom-selects-experian-for-world-class-fraud-protection/

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2016-01-27 10:00:00
<![CDATA[Argentina, trends in eCommerce]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=news&ni=1&ci=6800 The use of a range of devices –particularly smartphones– to make online purchases, immediate delivery and user-oriented marketing are the keys this year.

 

eCommerce is set to continue growing in Argentina and throughout the region this year, as mobile purchases are rising fast and more and more Latin American users are accessing the Internet.

A report compiled by the consultants Criteo for the online retailer Linio.com reveals the top trends in the eConsumer market in Argentina and in countries in the area this year.

This report forecasts that eCommerce will continue growing in Argentina and throughout the region this year thanks to a rise in mobile purchasing and increasing Internet access by Latin American users.

More users will be visiting online shops and making purchases from their mobile phones.. In Argentina there are 13 million smartphones, and their penetration is constantly increasing.

The study highlights another fact: the user who browses via different devices is 20% more likely to generate a transaction.

This means companies need to prioritise strategies for mobile apps and optimise the shopping experience.

According to Matías Casoy, director and co-founder of Linio.com, the Internet strategies in Argentina and throughout the region are based on developments for mobile devices. “Significant efforts will be made to divert more and more sales towards this channel by working on marketing, IT and sales”, he says.

The logistical service of online retailers will be a competitive advantage for attracting consumers and be seen as a key factor by consumers when deciding where to shop.

“Hyper-acceleration involves prompt shipping in urban hubs, with same-day delivery of products, and even in under two hours", says the executive. So logistics will be crucial to driving the development race in eCommerce in onlinestores.

It must guarantee the same purchasing experience whatever the channel, representing a giant step forward in the integration between online and offline. Multichannel is another key trend in eCommerce, and part of the “360 degree” approach, which means covering the customers' demands from start to finish.

The use of customised marketing –user oriented marketing – and the segmentation of users according to their preferences, will play an ever more important role. Knowing who you want to reach and with what products is a key factor for increasing sales.

Source: La Voz

 

 

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2016-01-26 10:00:00
<![CDATA[Keys for understanding the new EU directive on online payments]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=news&ni=1&ci=6796 The new directive issued by the EU on eCommerce covers the implementation and evolution of online commerce through payment services and security for retailers and users.

 

The European Union has published a new directive on online payments that repeals and updates the previous directive of 2007. It is based on the development of the digital payments market against the background of a constantly evolving scenario in online commerce.

These payments are usually made using an intermediary support between the retailer's website and the consumer's banking platform when initiating payments by online transfer. A regulatory regime is thus set up to allow the initial payment service provider to guarantee the retailer that the funds necessary for the payment operations are available in the customer's account and that the payment has been initiated. These services provide the payment service user with online information on payment accounts maintained with other providers, and gives an overall view of the customer's financial situation at a particular time.

The directive also promotes security measures and guarantees an authentication system to identify the customer in each transaction.

As explained in ComputerWorld by Rafael García Del Poyo, a lawyer specialising in technology and a member of the law firm Osborne Clarke, the directive advances progressively towards “the achievement of a single digital market”. These are the key points in the new directive, according to the lawyer:

 

Why the new directive is necessary

To bring about the single digital market, the directive emphasises two main points. The first, to improve the competences of the companies operating in the sector. For García del Poyo an improvement in the competences represents “an increase in the quality of the services”. In addition, the directive will pay particular attention to avoiding fraud, and give greater security to companies and users.

 

Does it respond to the needs of the current situation?

“European law is a progressive process of evolution and adaptation to emerging needs”, says Del Poyo. According to the lawyer, the new directive is intended to cover needs such as the inclusion of all types of currencies, streamline transactions that take place when a member is outside the European Union, and to prevent retailers from making additional charges. 

“The aim is to create a small revolution that seeks to open the market to third actors. Something that was previously exclusively handled entirely by the banks has now become a resource that is also open to third parties”. Therefore, according to the lawyer, the directive not only adapt to emerging needs, but also “takes goes a step further”.

 

Where is the online payments market headed?

Considering that the development of the regulation's guidelines began in 2013, the market is evolving “very slowly”. “This opens up a process in which the consumers must assess the impacts of the regulation. This is a good opportunity for companies in the sector to consider strategic aspects”, says García del Poyo. With regard to the use of mobile devices as payment methods, Del Poyo warns that they need to be well aware of the “legal infrastructure underlying this system”.

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2016-01-25 10:00:00
<![CDATA[A quarter of eCommerce traffic in Europe comes from mobile devices]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=news&ni=1&ci=6788 Spending on mobile devices doubled in Europe between 2014 and 2015.

One quarter of eCommerce traffic in Europe comes from mobile devices, according to a study by Twenga. The survey is based on data for traffic from 4,000 online stores on smartphones, tablets and computers in European countries like France, United Kingdom, Germany, Spain, Italy, Poland and Holland.

The technology market is currently booming. The integration of mobile devices in areas in Central Europe and Eastern Europe is the highest in the whole world. In fact, spending on mobile devices doubled in Europe between 2014 and 2015. The analysis shows that 25% of European eCommerce traffic comes from smartphones and tablets.

The United Kingdom comes top of the list with one third of its traffic from mobile devices. Germany, Spain, Holland and Italy also recorded 27% of eCommerce traffic with the use of smartphones.

However, an eCommerce business stands or falls depending on its logistical management and customer service, so all online stores should include these elements. Users consider the shopping experience to be satisfactory if the deliveries are made correctly.

 

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2016-01-22 10:00:00
<![CDATA[France reports online sales of 20% from mobile devices]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=news&ni=1&ci=6782 Mobile apps have encouraged shopping from devices by making the process easier.

 

 The report entitled “State of Mobile Commerce Q2 2015: Mobile Commerce Trends in France” revealed that 20% of online sales in France come from mobile devices like smartphones and tablets.

Criteo, the company that compiled the report, notes that France is slightly below the world average in mobile transactions, which is 24%.

According to the consulting firm eMarketer, online consumption from mobile devices will account for 40% of all eCommerce transactions worldwide by the end of 2015.

The conversion rate for purchasing from websites optimised for mobile browsing was 3.1%, compared to 1.5% for non-optimised pages. The study reveals that mobile applications have encouraged shopping via devices by making the process easier. 47% of mobile transactions were made from these apps.

France has consolidated its outlook for online sales and is a member of the global eCommerce elite.

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2016-01-21 10:00:00
<![CDATA[Limiting the offer improves online sales]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=news&ni=1&ci=6776 Showing the whole quantity of products available, discounts for abandoned orders, packs and offers for a limited time only are useful devices for encouraging the final product purchase.

Numerous factors are involved in the decision to purchase in online commerce. The fact that the purchase can be put off until later and made from anywhere can become a drawback for online shoppers.

There are a number of strategies to ensure the sale is not lost and to prompt the user to make the purchase on the spot. For Oxatis, a leading company in SaaS solutions for eCommerce, there are four simple keys that should be followed when increasing conversion, making the purchase a “now or never” event.

Limited stock: showing the quantity of products available can speed up the purchasing process, facilitate the choice of an article, and help prevent disappointment for the customer. This tool shows when a product is about to run out. What's more, seeing how well an article is selling reinforces its value in the eyes of the customers.

However, creating false scarcity could be counter-productive. Customers should never feel deceived or pressured, as this has negative consequences on the brand's reputation. The aim is to convince the undecided without coercing them.

Discounts for abandoned orders: the abandonment of the purchase is the critical point for most online retailers, with figures of over 80% in Spanish eCommerce (according to Ve Interactive). There are a range of marketing strategies designed specifically to recover these sales, such as sending special offers for a limited time (free delivery, discount coupon) to encourage customers who have abandoned their shopping basket to return.

Packs: customers become aware of the advantages when they see the savings that can be made by buying a pack of products. This is also a perfect way to allow them to discover the catalogue, and particularly certain products which in themselves do not arouse particular interest in the users until they are part of a package. At the same time, this strategy gives the retailer an outlet for items that have a slower rate of sale.

Offers for a limited time: Groupon, for example, uses them constantly. Again, setting a time limit or a deadline increases the sensation of urgency and the fear of missing out on the product. The periods can be set at one week, one month, daily and so on, depending on the company's interests.

Created in 2001 by Marc Schillaci and Marc Heurtaut, Oxatis offers companies a Saas eCommerce solution with 312 functionalities, and in constant evolution. Oxatis currently responds to the needs of 10,500 customers in 21 different sectors in four countries.

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2016-01-19 10:00:00
<![CDATA[Peruvian exporters to sell directly to Chinese consumers]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=news&ni=1&ci=6773 Peru will have its own virtual channel on Tmall, one of the leading online platforms in China.

 

From next year, Peruvian export companies will have access to the largest online sales market in the world after the agreement signed between the Association of Exporters (Adex), the Association of Chinese Companies in Peru, Ecolssa and South American Express. This initiative seeks to promote and implement the sale of a range of Peruvian products in the Chinese market on the main virtual platforms selling directly to customers. 

This will be done through Tmall, the online store belonging to the Alibaba Group, and other online platforms that will display and offer Peruvian goods.

This marks the start of a new era for trade between both countries. It will benefit Peruvian exporters due to the higher margins they can make from sales of their products, as they will operate under their own brand, selling directly to the end consumer. Adex will play the role of promoter and coordinator to aid the consolidation of this international sales channel. The Peruvian companies that choose to sell their products on the Chinese market will be derived to ECOLSSA (E-Commerce Logistic Service Ltd), which will provide all the guidelines and consolidate the products so they can be sent to China.  

Online sales are in China have increased considerably in recent years, particularly due to fact that Chinese consumers now have the chance to see, purchase and pay –from anywhere and at any time– for a wide variety of products both from China itself and a total of 25 countries, now including the Peruvian offer. The Chinese population who already shop via the Internet is estimated to be 650 million. 

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2016-01-18 10:00:00
<![CDATA[India promotes eCommerce and gives the green light to online selling by foreign retailers in the country]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=news&ni=1&ci=6764 The Indian government has not allowed foreign companies to directly market their articles online until now.

 

India promotes eCommerce in the country. The local government has given the go-ahead to foreign retailers with a single brand to operate directly in the country. This decision means that foreign companies will be able to set up their own online retail platforms in the Indian market. The Indian government has not allowed foreign companies to directly market their articles online until now.

Retail in India already accounts for 550 billion dollars worth of trade (510.33 billion euros), and is the fifth largest market in the world. The growth forecasts for retail commerce in the country are between 15% and 18% year-on-year.

The size of the annual eCommerce market is around 16 billion dollars (14.85 billion euros) and the expectations are also for strong growth. A study by Bank of America and Merrill Lynch forecasts that sales of consumer goods via the Internet in India  will grow by around 10% year-on-year to reach a total turnover of 220 billion dollars (204.13 billion euros) in 2025.

The report is based on the expected shift in consumer habits towards online shopping. Consumption via mobile phones is predicted to skyrocket.

Goldman Sachs has also revised upwards its outlook for last October, and predicts the size of the eCommerce market in India will be 100 billion dollars (92.8 billion euros) in 2020, instead of the 81 billion dollars (75.16 billion euros) initially forecast.

The Indian government has also modified the regulation that requires international groups to buy at least 30% of the products they intend to trade in the country inside the country itself. The local executive has watered down this measure and it will now only be required of foreign retailers when they open their first shop in the country.

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2016-01-15 10:00:00
<![CDATA[The EU passes two proposals to incentivise cross-border eCommerce]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=news&ni=1&ci=6762 Aware that companies are still not exploiting the full potential of online trading, the European Commission has presented two proposals that seek to resolve the main problems facing eCommerce.

 

According to data from the European Union, only 12% of businesses in the European Union sell online to consumers in other countries, whereas 37% do so in their own country.

Similarly, only 15% of consumers shop online in other countries in the EU, whereas approximately three times more (44%) do so in their own country. 

To encourage cross-border eCommerce, the Commission has adopted two proposals, one regarding the supply of contents and another the online sale of goods.

The two proposals cover the primary obstacles facing cross-border eCommerce in the EU: legal fragmentation in the area of consumer contract law –which represents a high cost to companies, particularly SMEs–, and a low level of consumer confidence when shopping online in other countries. 

According to Andrus Ansip, vice-president responsible for the Single Digital Market, “Today's proposals will give more rights to consumers online, and allow them to enjoy products and services from other EU countries in full confidence. Businesses, especially the smallest ones, can grow across borders at less cost, with a common set of EU rules instead of a patchwork of national laws. Now the Digital Single Market is under way, improving the daily life of people, where digital is everywhere”.

For her part, Vĕra Jourová, commissioner for Justice, Consumers and Gender Equality, says “Today's proposals will give confidence to consumers to buy across borders and offer simplification for businesses, especially SMEs, selling online across Europe. The Internet has lifted technological barriers to a Digital Single Market; with the digital contracts proposals we want to lift legal barriers. Harmonising contractual rights throughout the EU will facilitate the supply of both digital content and goods across Europe. Consumers will benefit from simple and modernised rules; businesses from more legal certainty, cheaper and easier ways to expand their activities. This in turn will bring more choice at competitive prices to consumers”.  

The removal of the barriers created by in contract law will mean a global benefit for the European economy. Over 122,000 companies in the EU are expected to begin selling their products to consumers from other member states; and the total number of consumers shopping online from other countries in the EU could be as much as 70 million. New markets will open up –particularly for SMEs–, competition will increase, and all this will fuel economic growth. The forecasts are that lower prices to the consumer will relaunch consumption in the EU by some 18 billion euros and that the GDP will grow by 4 billion euros from its current level. 

Source: It user

]]> <p> <img style='cursor:pointer;cursor:hand' width='150' height='113' src='http://www.emarketservices.com/Clubs/ems/news/EuropeanEcommerce.jpg' border=0 alt='The EU passes two proposals to incentivise cross-border eCommerce'>
2016-01-14 10:00:00
<![CDATA[mCommerce takes off in the United States: it will invoice 142 billion dollars in 2016]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=news&ni=1&ci=6759 The coming years will bring an increase in conversions via this channel.

 

mCommerce is gaining ground. Next year, sales via mobile phones and tablets will hit 142 billion dollars (125.165 billion euros) in the United States, according to the study entitled US Mobile Phone and Tablet Commerce Forecast 2015-2016”, compiled by Forrester. This year the sector will account for 115 billion dollars (101.366 billion euros) in the US market.  

The report also signals that conversions via this channel will increase in coming years. Currently 33% of visits to eCommerce platforms are generated via mobile devices, whereas only 11% of sales are made through this channel.  

However the report reveals that two retailers stand out head and shoulders above the rest: a third of all purchases on mobile devices in the United States are made on Amazon and eBay.  Another finding is that purchases via mobile devices are concentrated in three categories: fashion, electronic devices, and multimedia content.  

 “The forecasts indicate that smartphones will generate 15% of eCommerce sales through to 2020, whereas tablets will generate 33%”, says Sucharita Mulpuru, vice-president and analyst for digital business and online strategy at Forrester, who attributes the low current rate of conversion to sluggish download speeds on phones.  

To promote their business through mobile devices, retailers should primarily invest in simpler purchasing mechanisms, optimise e-mails for smartphones and provide more product reviews. In 2014, companies invested 1.2 million dollars in sales platforms via mobile phones and 550,000 in tablets.  

However the study recommends that beyond assessing the success of mCommerce in terms of direct sales made via mobile devices, retailers should also look at the impact of their smartphone and tablet platforms on traffic to the store.    

]]> <p> <img style='cursor:pointer;cursor:hand' width='150' height='150' src='http://www.emarketservices.com/Clubs/ems/news/MCommerce7.jpg' border=0 alt='mCommerce takes off in the United States: it will invoice 142 billion dollars in 2016'>
2016-01-12 10:00:00
<![CDATA[Packlink and eBay develop a new eCommerce shipping manager]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=news&ni=1&ci=6755 With the new Packlink service, users can manage their deliveries in a more customised way each time they shop on eBay.

 

Packlink, an online comparison platform for packaging services, has developed a new delivery manager for its eCommerce together with eBay. The aim of the alliance is to streamline even further the delivery process to the seller.

Packlink is a multinational with a key position in the deliveries market as it offers a technology platform that is capable of streamlining, centralising and simplifying deliveries, thanks to the inclusion of the services of the leading transport companies. The company offers its tool to the end users and creates services adapted to businesses such as the one it has developed now thanks to eBay.

Through this agreement, sellers on eBay can manage their deliveries in a customised way and at a better price at all times. In fact, users will benefit from reduced rates, and guaranteed contracting and confirmation of deliveries.

The new service also offers retailers a range of different options to manage their logistics, using transport companies that have agreements with eBay and shipping companies integrated in the Packlink platform.

Among other benefits, Packlink offers users more affordable rates and now has a platform on its website so they can see the status of their package, “from the moment the service is contracted through to the confirmation of delivery, with detailed information on the status of the shipment”, as explained in a press release.

]]> <p> <img style='cursor:pointer;cursor:hand' width='150' height='146' src='http://www.emarketservices.com/Clubs/ems/news/Packlinkebay3.jpg' border=0 alt='Packlink and eBay develop a new eCommerce shipping manager'>
2016-01-11 10:00:00
<![CDATA[eCommerce in 2016: the top 8 categories]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=news&ni=1&ci=6712 Internet enables people to acquire many more products, and spotting future consumer trends online can help in positioning.

 

eCommerce has become increasingly popular and is now a decisive factor in the way brands approach their consumers. Ever greater numbers of people are opting to shop online, and the consumption figures show no signs of abating. In addition, the fact that it is becoming easier to shop from an ever more varied array of scenarios means that the scope of eCommerce is now even wider. The sCommerce boom –commerce via social networks–, which also appears to be gaining even more ground thanks to the fact that more and more companies are launching social buttons to enable users to buy; and mCommerce –shopping via mobile devices– are yet another boost to the growth in eCommerce.

The experts predict the most important sectors for online sales in 2016 will be:

Sportswear. Sportswear and accessories –a sector whose activity grows by more than 30% each year– are on track to see a boom in online commerce in 2016. In second place comes the baby care product sector, which generated around 44 billion dollars in 2015 in the US market alone, and whose business will continue to grow.

Products oriented to the educational market will also see a rise next year. This has been fuelled by the transition from the post-industrial era to a knowledge-based economy, and the e-learning market continues unchecked with expected sales of almost 50 billion dollars in 2016. The home furnishings and decoration category will be another sector to see strong growth in eCommerce in 2016; this market offered excellent results in 2014 and continued growing solidly in 2015.

Elsewhere, arts and crafts products are also seeing a period of significant expansion, and this area is predicted to see major growth throughout next year.  Products for pets will move a large volume of business. In 2015 this sector saw a turnover of almost 60 billion dollars in the US alone –two billion more than in 2014– and this figure continues to grow.

Finally, specialised gastronomy will also see a significant volume of eCommerce business, and the winners in this category will be the companies that focus on certain market niches or offer unique products. Another key player in the coming months will be the travel industry, which has traditionally been a driver of eCommerce, as 80% of travellers choose this option when making travel arrangements and booking hotels.

]]> <p> <img style='cursor:pointer;cursor:hand' width='150' height='90' src='http://www.emarketservices.com/Clubs/ems/news/Ecommerce2(1).jpg' border=0 alt='eCommerce in 2016: the top 8 categories'>
2016-01-08 10:00:00
<![CDATA[Alibaba launches its global portal Alibaba Defined]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=news&ni=1&ci=6711  

The Chinese eCommerce giant Alibaba has launched a new portal called Alibaba Defined, with which to showcase its business to consumers and investors all over the world.

The contents on the new portal included items like the company's annual report, letters from the chairman Jack Ma and the CEO Daniel Zhang, and videos that define the company's culture and prove its readiness to take on the global market.

Alibaba Defined also highlights the market opportunities in China, with stories of how several of the country's entrepreneurs and consumers are using the Alibaba platforms to reach an ever greater domestic audience.

 

Today, Alibaba is the number-one eCommerce company in China and needs no introduction in the country. However –and despite the fact that one year ago the company set the record for the largest stock market launch in the history of Wall Street– many people today, particularly in Europe and Latin America, are still unaware of or uninterested in its services.

Now the company wants to tackle this problem and share its business vision with the rest of the world by revealing its model, strategies, products and services, and the future outlook for the company.

]]> <p> <img style='cursor:pointer;cursor:hand' width='142' height='107' src='http://www.emarketservices.com/Clubs/ems/news/AlibabaDefined(2).jpg' border=0 alt='Alibaba launches its global portal Alibaba Defined'>
2016-01-07 10:00:00
<![CDATA[Apple Seeks to Launch Apple Pay in China by February]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=news&ni=1&ci=6710 According to a report in The Wall Street Journal, Apple has plans to launch its Apple Pay mobile payment system in China by early February of 2016.

Apple hopes to bring Apple Pay to the world's second largest economy - and the most populated country - by February 8, 2016. Considering that Google's mobile apps and services aren't really welcome in China, the move could gain large traction for Apple's digital payment services.

Sources tell the Wall Street Journal that Apple has worked out Apple Pay deals with the four main state-run banks in China: Industrial & Commercial Bank of China Ltd, China Construction Bank Ltd, Agricultural Bank of China Ltd, and Bank of China Ltd.

However, there's more work to do with the country's banking regulatory groups. And not all of the details are nailed down yet, sources say; particularly in how much Apple will charge for each transaction. According to the Journal, Apple earns 0.15% of a credit card transaction value and $0.05 per debit card transaction.

An Apple push to bring Apple Pay to China sooner rather than later is one of good timing.

The company is on a roll in the region, with third quarter 2015 iPhone sales up 87 percent from the prior year and overall quarterly revenues 99 percent higher than a year ago

That means there are plenty of iPhones already seeded in China that can support Apple Pay. And even better for Apple: It doesn't yet have to contend with Google's Android Pay, a similar digital payment system.

China has generally shunned Google's Android apps, Play Store and services for the last several years, making it tougher for Android Pay to be a contender in the country; a problem Google is surely working to address. It's unlikely the company will have done so prior to February 8, however.

What's the significance of that date and why would Apple be pushing to launch Apple Pay in China by then?

That coincides with the week-long China Spring Festival, which generated 678 billon yuan (US $111.1 billion) in sales this past spring, according to China's Ministry of Commerce.. If Apple Pay can get even a small piece of that pie, it's a potentially sizable chunk of revenue for the company.

]]> <p> <img style='cursor:pointer;cursor:hand' width='172' height='100' src='http://www.emarketservices.com/Clubs/ems/news/Applepay.jpg' border=0 alt='Apple Seeks to Launch Apple Pay in China by February'>
2016-01-04 10:00:00
<![CDATA[In Europe, 5.1% of online Christmas gifts are bought abroad]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=news&ni=1&ci=6709 In total, Christmas shoppers in Europe will spend more than 2.8 billion euros at foreign online stores.

 

 

About one in twenty Christmas gifts that are bought online in Europe this year don’t come from a local retailer but are shopped abroad. In total, Christmas shoppers in Europe will spend more than 2.8 billion euros at foreign online stores.

Last year, European shoppers spent 2.2 billion euros online at foreign stores during the holiday season, which means this year the amount increased by 27 percent when compared to last year. This stems from international research conducted by RetailMeNot in cooperation with Centre for Retail Research.


Europeans are more accustomed to shopping at an online retailer that isn’t located in their home country than people in the US. But that isn’t a real surprise, considering the fact Europe consists of many countries, of which a significant part still doesn’t have a mature ecommerce industry. Still, 2.4 percent of Christmas gifts that are bought online come from foreign stores. In Canada, this share is 7.8 percent, as many of them shop on websites from the US.

In Europe, it seems the Dutch are very keen on shopping abroad. Of all expected online purchases during the holiday season, 15.2 percent (with a total value of 244 million euros) will be shopped at foreign ecommerce websites. That’s almost twice as much as in neighboring countries Belgium (8 percent) or Germany (7.8 percent).

The biggest growth, in terms of cross-border shopping, is noticeable in Italy and Spain, where there will be an increase of 48.3 percent and 56.5 respectively, compared to the spending last year. That’s not to say customers from these countries will spend a lot at foreign sites: the share of cross-border shopping is still relatively low, with 4.6 percent in Italy and 3.7 percent in Spain.

“The European market is increasingly becoming one unified market”, Iwan Mouton, partner manager of RetailMeNot’s Dutch branch ActiePagina.nl says. “Shoppers just go to online shops where they can find the best service, products or prices, regardless of whether it’s domestically or abroad. They also know to find foreign online shops better than before. Local retailers must be aware they are also competing with foreign shops, but there are also opportunities if they meet the requirements and demands of foreign consumers”, he says.

]]> <p> <img style='cursor:pointer;cursor:hand' width='183' height='275' src='http://www.emarketservices.com/Clubs/ems/news/navidad raton.jpg' border=0 alt='In Europe, 5.1% of online Christmas gifts are bought abroad'>
2015-12-30 10:00:00
<![CDATA[The online travel market is growing in Latin America]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=news&ni=1&ci=6707 Amadeus presents the study “An in-depth look at the online travel agency market in Latin America.

 

 

 

>Internet sales are no longer a novelty. People are increasingly using their connections to purchase products and services. According to the study entitled “An in-depth look at the online travel agency market in Latin America” by Amadeus, the leading company in providing advanced technology solutions for the travel industry, 34% of Internet use in the world is linked to eCommerce, and within this scenario, the tourist sector is increasing its share.

This is why travel agencies and other online services are gaining in importance in the global landscape and in Latin America. In 2014, tour operator sales on websites in the region represented 13% of the total; airlines, 14%; and accommodation, 12%.

 
These figures will be even higher in 2015, as tourism's direct contribution to GDP is set to rise 1.8% compared to the previous year due to a 1.6% growth in spending on domestic travel, 2.3% on business trips and 1.7% on visitor exports2.

It is estimated that the countries with the greatest percentage of increase (+5% YOY) in travel are:

  • Leisure travel: Uruguay 12.3%, Brazil 10.6%, Ecuador 9.3% and Colombia 6.8%.
  • Business travel: Uruguay 12.7%, Brazil 10.3%, Ecuador 8.2%, Cuba 7.8%, Bolivia 7.8% and Central America 6.3%

And for domestic travel:

  • Business travel: Colombia 7.9%, Ecuador 6.3% and Uruguay 6.2%
  • Leisure travel: Colombia 9.2%, Brazil 6.2% and Argentina 5.5%3.

In addition to this favourable climate for the sector, online penetration in the region will reach 20%, which confirms Internet as the most effective space for travellers to find access to information on the products and destinations they wish to visit.

48% of Latin American travellers aged between 25 and 49 look for new experiences using technology. This growing preference for digital channels lies in the advantages they present to the consumer: 24/7 service, an abundance of options, best prices and access to collaborative communities to ensure consumers have the ideal experience, according to their needs and interests.

A number of travel agents in Latin America have risen to the challenge of supplementing their traditional business model with a B2B and B2C model. This is the case of Aerorutas in Colombia, which –thanks to the technology and support of Amadeus– serves associated agencies and online customers at both the local and global levels through their website www.aerorutas.com.  

Another agency that has taken the same path is Costamar, in Peru, which operates in seven countries in the region and has seen its customer loyalty increase by implementing online services.

Although the adoption of technology for travel reservations is still in its infancy in the region, Internet is clearly the most convenient tool for planning leisure travel, and for the corporate travel sector.

 

 

]]> <p> <img style='cursor:pointer;cursor:hand' width='150' height='100' src='http://www.emarketservices.com/Clubs/ems/news/tourismonline.jpg' border=0 alt='The online travel market is growing in Latin America'>
2015-12-28 10:00:00
<![CDATA[eCommerce is transforming the B2B industrial purchasing landscape]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=news&ni=1&ci=6706 Over half the purchasers of industrial supplies are buying online.
 
 

The changing market conditions are having an impact on the business model of industrial distributors, where the increase in direct buying from the manufacturer and the outlook of B2B eCommerce are prompting distributors to adopt their sales model.

This is the finding of the study entitled ‘Industrial Buying Dynamics’ by UPS, which highlights that more and more industrial customers are buying goods directly from the manufacturer.

Specifically, 65% are already sidestepping industrial distributors and another 30% are considering increasing the purchases they make directly from the manufacturer, all of which suggests that industrial distributors must tap the whole potential of the eCommerce channels and offer a superior shopping experience if they want to maintain their position in the market.

The conclusions of the survey prepared by the logistical operators reveal that over 50% of the buyers of industrial supplies are restocking and purchasing online, and that 42% spend half their budget on this channel.

In addition, 75% of the respondents stated that they would transfer their expenditure to a distributor with a more user-friendly website and with better customer service.

78% of the industrial customers surveyed expect their distributors to offer them more on site through post-sales service such as installation, repairs or maintenance.

All this indicates that the ability of distributors to offer value added services and provide a customer experiencewill be key to the success of industrial distributors in the future.

]]> <p> <img style='cursor:pointer;cursor:hand' width='150' height='150' src='http://www.emarketservices.com/Clubs/ems/news/b2b(1).jpg' border=0 alt='eCommerce is transforming the B2B industrial purchasing landscape'>
2015-12-23 10:00:00
<![CDATA[eBay, Amazon and Google face EU sanctions if they’re not hacker-proof]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=news&ni=1&ci=6705 eBay, Amazon and Google could soon be sanctioned under new EU rules after Members of the European Parliament voted to create the first ever Europe-wide cyber security laws.

 

In moves that increase momentum towards a Digital Single Market, major online brands, along with energy, transport, health and banking players will have to show they are “cyberattack-proof” under the Network and Information Security Directive.

Micro and small digital firms, though it’s not clear how small, as well as social networks including Facebook, will be exempt from the rules requiring the provision of secure networks and reporting of major data breaches.

It’s not clear what the sanctions will look like, or indeed how any platform can really prove to be un-hackable. TNW has reached out to the European Parliament get an answer on this and we’ll update as soon as we hear back.

In a blog post celebrating the vote, the European Commissioner for Digital Economy and Society Günther Oettinger said these measures will increase consumer trust as digital services will soon be backed by cyber security teams working across Europe.

This looks like a boon for cyber security startups, with the intention being to set up a public-private partnership to support innovation in this area starting next year.

The draft rules still need to be formally approved by the parliament’s Internal Market Committee, as well as the Council Committee of Permanent Representatives, which consists of delegates from each of the 28 member states.

This news comes hot on the heels of the first meeting of the EU Internet Forum, which brought together big tech brands with EU governments and the Europol police force to discuss joint working on tackling online hate speech.

Despite protests across Europe about ever closer EU integration, perhaps most particularly in the UK, it looks like those who aren’t in favour may increasingly be left out.

 

Source: The New Web

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2015-12-21 10:00:00
<![CDATA[Enormous growth for India’s cross-border e-commerce]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=news&ni=1&ci=6703 Shoppers in India are expected to spend about $14.6 billion on international websites in 2016, a study from PayPal and Ipsos MORI shows.

 

 

 

Free shipping and secure payment methods are driving more Indian consumers to shop from international e-retailers, making India one of the fastest-growing nations in cross-border eCommerce, according to the study.

The two firms recently issued a report that estimates India’s online cross-border spending will jump 78.5% in 2016 from an estimated 547 billion rupees ($8.21 billion) in 2015 to 976 billion rupees ($14.61 billion). Total e-commerce spending in India, including travel, is expected to grow 51.5% in 2016 from about 3.273 trillion rupees ($49.2 billion) in 2015 to 4.959 trillion rupees ($74.24 billion) in 2016. 

India’s high growth rate for cross-border online shopping is second only to that of Nigeria, which is expected to grow 85% in 2016. Shopping on international websites is most prevalent in Ireland, Austria and Israel, and consumers most frequently shopped at China-based and U.S.-based retailers when shopping across borders, the report found.

Of the 10 million consumers that shop online in India, 3.8 million shop internationally. Most international orders in India are made on desktops and laptops (53%), followed by smartphones (30%), tablets (11%) and other (6%). 27% of orders are from U.S.-based retailers, followed by 11% from retailers in China and 10% in the United Kingdom.

With India’s online consumer base expanding so rapidly, it’s no wonder its cross-border orders are rising as well. By 2017, total online spending in India is expected to grow to 7.029 trillion rupees ($105.74 billion), a 261% increase from 1.948 trillion rupees ($29.3 billion) in 2014, according to the study.

]]> <p> <img style='cursor:pointer;cursor:hand' width='120' height='75' src='http://www.emarketservices.com/Clubs/ems/news/IndiaeCommerce.jpg' border=0 alt='Enormous growth for India's cross-border e-commerce'>
2015-12-18 10:00:00
<![CDATA[Chile, number one in online shoppers in Latin America]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=news&ni=1&ci=6702 This continues its 30% year-on-year expansion, which could be set to double by 2020.

 


The latest report from the country's Chamber of Commerce reveals that 70% of the population are Internet users, with the result that almost 100% of the commercial demand is online. Chileans spend almost $48,800 per capita on online purchases –more than Brazil, with almost $39,000, and Mexico with $15,800.

According to experts in the field, Latin America is still in the early stages of eCommerce development; however, year-on-year growth is constantly increasing. Although Internet sales in Chile only account for 3% of all business, the country is number one in terms of online shoppers, and continues its year-on-year expansion of 30%, a figure which could double by 2020.

Confidence in this type of business is growing, with people becoming more open to trying these services. Mastercard's third annual study on mobile payments indicates that 91% of users valued the security of the transactions, pointing to a shift in people's mindset and a greater willingness to venture into this type of online transactions.

People's preferences in terms of online purchasing tend towards travel and financial services; however new markets such as household articles, the automotive sector and retail are seeing considerable growth, a sign that the marketplaces are keeping pace as more and more are implementing this new business model

]]> <p> <img style='cursor:pointer;cursor:hand' width='119' height='94' src='http://www.emarketservices.com/Clubs/ems/news/chile ecommerce cuadrada.jpg' border=0 alt='Chile, number one in online shoppers in Latin America'>
2015-12-17 10:00:00
<![CDATA[Income from mobile transactions is up 60% in Europe in the first half of 2015]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=news&ni=1&ci=6700 M-commerce is gaining increasing importance in the figures for global online business.

 

M-commerce has grown 60% in Europe in the first half of 2015, with sales three times higher than in 2013. This is one of the key facts in the Zanox Mobile Performance Barometer first half 2015, which measures the evolution of m-Commerce based on the analysis of over 3,600 programmes of Zanox advertisers in the retail, travel and finance sectors in different markets in Europe (Germany, Switzerland, Italy, France, United Kingdom, Spain, Benelux, Scandinavia and Eastern Europe).

1.5 million mobile transactions were made in the first half of 2015, up 54% over the same period in the previous year, and 179% since 2013. July was the month with the highest number of transactions, with 1.77 million. The average shopping basket value has reached an all-time high. With an average value of 95 euros per shopping basket, tablets are still the devices with the highest rate of conversion, and Switzerland is the country with the highest average shopping basket value, at 140 euros.

The study by Zanox reveals that m-Commerce is gaining ever greater weight in the global figures for online commerce, with 25% of transactions made from mobile devices (15% from tablets and 13% from smartphones). In the first month of 2015 the platform that generated most income was the iPad, with 50% of sales made from mobile devices in Europe.

However, its impact on mobile sales has fallen significantly (down 15%). A large part of this decline has been picked up by the iPhone, which grew 8% to gain a market share of 26%. Android devices grew although at a lower rate, with shares of 10% for smartphones and 14% for tablets respectively. A comparative analysis of Zanox's European markets reveals that Spain saw an important growth in sales generated from mobile devices –with an increase of 49%–, above regions like Scandinavia (33.4%), Benelux (19.7%) and France (18.8%). Germany is in the lead with a growth of 64%.  

]]> <p> <img style='cursor:pointer;cursor:hand' width='150' height='150' src='http://www.emarketservices.com/Clubs/ems/news/Mmovil(1).jpg' border=0 alt='Income from mobile transactions is up 60% in Europe in the first half of 2015'>
2015-12-16 10:00:00
<![CDATA[The tourist sector, the number one industry in eCommerce in Europe]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=news&ni=1&ci=6695 44% of its income is obtained online.
 
 
 
 

The European tourist sector moves almost 250 billion euros, of which 44% come from the online environment, making it the top eCommerce industry in Europe according to an analysis by PhocusWright.

This percentage is expected to rise by 50% in 2016, making it the sector with the highest income from eCommerce in the world, a potential that was highlighted during the 2nd Digital Travel Summit organised by eDreams.

The event served as a meeting point for analysing marketing strategies, the latest mobile technologies and wearables, and the new distribution models used by the main companies in both the tourist sector and in eCommerce.

Experts in the sector advised that to grow and prosper in the online channel it is essential to develop a good marketing strategy, and embrace the new technologies and innovation as a tool for improving the user experience. Particular emphasis was placed on the importance of social networks, which have become the best way to make an impression on the traveller and interact with the end customer.

Mobile telephones and wearable technology are a tool for "experiences, support and assistance for the traveller", that have considerable potential at the destination.

]]> <p> <img style='cursor:pointer;cursor:hand' width='150' height='96' src='http://www.emarketservices.com/Clubs/ems/news/TurismoEcommerce.jpg' border=0 alt='The tourist sector, the number one industry in eCommerce in Europe'>
2015-12-15 10:00:00
<![CDATA[Imports via eCommerce in China accounted for 860 million euros in 2015]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=news&ni=1&ci=6694 According to data from the Department of Commerce in China, there are currently over 5,000 eCommerce companies selling their products throughout the world. There are also over 200,000 local Chinese companies selling on eMarketplaces worldwide. 

 

The forecast indicates that total online sales in China will reach 1,260 billion yuan in 2015 (around 180 billion euros), with an expected growth rate in 2016 of 23%, to the tune of 1,820 billion yuan (260 billion euros, approximately). 

However, China is not only an exporter in the area of eCommerce. The shift in consumer attitudes, in combination with greater acquisitive power and problems with the reliability of some local food products, are fuelling the need to buy products from abroad. 

Globalisation and widespread Internet penetration in China, in addition to the opening of nine "free zone" cities (with tariff exemptions for imported products: Shanghai, Hangzhou, Ningbo, Zhengzhou, Guangzhou, Chongqing, Shenzhen, Fuzhou and Pingtan), support policies from the Chinese government (subsidised purchase of telephones with Internet connections for rural areas), the continued improvement of networks, logistical infrastructures, payment platforms and so on, are all leading to an increase in online purchasing of Western products all over China. 

From January to August 2015 alone, imported online sales (Chinese users who buy products from other countries over the Internet) have multiplied by 2.2 with regard to 2014. According to the Chinese eCommerce Research Centre, in 2014 these international transactions accounted for 4.2 billion yuan (around 657 million euros) and they are expected to reach 5.5 billion (860 million euros) by 2015. The Ministry of Commerce predicted that the data for 2016 point to a figure of 6.5 billion yuan, 20% of China's total foreign trade. 

Nielsen, in its study entitled "Global eCommerce and the New Retail Survey", highlights the main factors contributing to the rapid development of eCommerce in China:

  • Rapid urbanisation 
  • Very large population
  • Low labour costs

all of which help the B2C business model to continue growing. 

The rapid growth in the penetration of smartphones –particularly in rural areas, thanks to programmes of state aid– has created yet another great business opportunity. 

One trend popular in China is known as the "Hai Tao" model, in which end customers order directly through foreign websites, which then send the product to the final destination. According to the China Customs agency and the Chinese eCommerce Research Centre, this model was used by 18 million Chinese users, who spent 140 million yuan (20 million euros). This figure is expected to rise to almost 150 million euros approximately in 2018.

]]> <p> <img style='cursor:pointer;cursor:hand' width='150' height='100' src='http://www.emarketservices.com/Clubs/ems/news/chinaconsumer.jpg' border=0 alt='Imports via eCommerce in China accounted for 860 million euros in 2015'>
2015-12-14 10:00:00
<![CDATA[Alibaba pushes into Europe with new offices in U.K. and Italy, Germany and France to follow]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=news&ni=1&ci=6678 China’s ecommerce leader, Alibaba has announced the opening of offices in London and Milan as it paves the way for a deeper push into Europe, with locations in Germany and France to follow in the ‘coming months.’

China’s ecommerce leader, Alibaba has announced the opening of offices in London and Milan as it paves the way for a deeper push into Europe, with locations in Germany and France to follow in the ‘coming months.’ Its largest competitor in China, JD.com, just opened its first U.S. office earlier this month.

London will now serve as Alibaba’s European headquarters, helmed by Amee Chande, who draws on experience at the likes of McKinsey and Walmart. She will act as managing director for Alibaba Group’s U.K. division, joining the company in September, according to her LinkedIn profile. Until March this year, Chande was a managing director at Tesco, one of the U.K.’s largest supermarkets.

Turning to Milan, Rodrigo Cipriani Foresio will serve as the managing director for Alibaba Group in Italy. Cipriani Foresio most recently served as chairman of Cinecitta Istituto Luce, where he was responsible for “institutional relationships and the commercial area, in particular the development on digital,” according to his LinkedIn profile.

Alibaba said that the new offices, alongside the appointment of the two senior business leaders for Europe, signify “an important step toward [our] global ambitions,” adding that the country offices “will serve local brands, retailers, and government partners who seek to access the large and growing Chinese consumer class looking for high-quality international products and services.”

Alibaba’s president, Michael Evans, said the push is designed to help Europeans “understand the opportunities in China and work directly with them in local language.”

“A ‘one-stop shop’ for local business, Alibaba country offices will help identify the most suitable local products for the Chinese market, help merchants sell on Alibaba’s platforms, assist with outbound and inbound logistics, and facilitate online payments for Chinese consumers and offline payments for Chinese tourists,” the company said.

 

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2015-12-11 10:00:00
<![CDATA[Pinterest aims to boost its profits and reinforce its business model]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=news&ni=1&ci=6676 The company plays a key role in social commerce.

 

Pinterest has become a sort of go-to stopping point at certain times of high consumption, so the social network has a very significant impact on purchasing decisions. Pinterest is one of the biggest pre-IPO companies with an $11 billion valuation. Its main appeal is the way it works as a digital bulletin board, where users can “pin” and share photos of things they like, from food and recipes to clothing and shoes.


There are a number of studies exploring its influence. A recent one indicates that of all the social networks, Pinterest is the one that has the most positive effects on eCommerce, as it triggers purchases for a higher average value of around 50 dollars. The study also indicates that there is a sort of cause-effect relation between "seeing it" and "wanting it": 93% of consumers say that when they visit Pinterest they do so with the immediate intention of buying.  Pinterest therefore acts as a shop window. 


Pinterest has also provided its own figures to support these ideas. It may not have vast masses of users, but it does have a direct effect on the brand-customer relationship. 66% of the contents that the consumers "pin" are taken from the brand websites (and therefore point directly to them), and it has managed to gain a foothold among a young audience who shop online. 


These two ideas are particularly important for the social network, because it is there that the firm is trying to do business, and these are the areas Pinterest is using to make its profits. 


It was abundantly clear that Pinterest was seeking to make its profits from the products it displays, and by becoming a pre-sale shop window (and on the gateway for that sale). Now, a leaked document to its investors which TechCrunch has been able to access reveals numbers and data that shed light on how Pinterest really sees its future, and how it hopes to gain with these processes. 


Pinterest's prospects is still far behind those of the major social networks (Facebook already has an income of billions of dollars), but they are clearly showing a growth trend. According to the company's leaked internal information, Pinterest hopes to end the year with 169 million dollars in revenues and to reach annual earnings of 2.8 billion dollars in 2018.  These revenues will be achieved through two main initiatives:  advertising; and its buyable buttons, which are certain to be a success (or that's what Pinterest believes), as the social network is building "a platform with the scale and engagement of Facebook and the purchasing intent of Google", as they themselves explain to their investors.  The company plans to concentrate its efforts on its buyable buttons and on eCommerce initiatives.
The leaked document shows that the firm is negotiating with Burberry, Walmart and Nordstrom to make them partners in its eCommerce ventures. But although eCommerce may look like a longer term objective, the social network is still making most of its profits in the area of advertising. Promoted pins are the firm's star products. 
Pinterest has also changed its invoicing method, as it now allows both pay-per-click –as is usual in the market– and also pay per “engagement”. The ads appear when consumers are looking for something related to it, which means that they are more receptive to these contents. 


For the time being the social network is making an average of 1.44 dollars per active user (it is also worth noting that although Pinterest has 176 million users, only 88 million –around half– can be considered active users), although its forecasts for the future are very optimistic. Pinterest hopes to reach an average of 9.38 dollars per active user by 2018.

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2015-12-10 10:00:00
<![CDATA[Ecommerce Europe urges Europe to support new payment methods]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=news&ni=1&ci=6672 Ecommerce Europe warns that problems with cross-border online payments are hindering foreign sales within the EU. 

 

The European association for the development of the eCommerce sector, Ecommerce Europe, is urging the European Parliament to approve new regulations drafted by the EU on payment services in the Directive on Payment Services 2 (PSD2). According to the association, “the new rules hold great potential to stimulate consumer trust in online cross-border payments”. However, the association warns that after the vote much work is still to be done by regulators to improve the pan-European framework for online payments.

Ecommerce Europe reports that for many merchants online payments is a problematic area when selling cross-border. In the view of the organisation, the main problems are high costs, difficult identification of the consumer, the conversion of certain currencies, and lack of interoperability –particularly in relation to mobile payments. 

According to Ecommerce Europe, the PSD2 can reduce these burdens for merchants by harmonising the legislative framework for online payments in Europe.  When the update of the Payment Services Directive has been approved by the policy makers in Brussels, the European Banking Authority will have to draft technical guidelines for the application of the Directive, as it explains in a press release.  Paul Alfing, chairman of the Ecommerce Europe e-Payments working committee, explains: “Both consumers and online merchants need to be ensured of secure and reliable payments,, and we look forward to working together with regulators to shape technical guidelines that guarantee this safety”. Nevertheless he added: “The new rules should not lead to excessive costs or efforts for merchants and consumers”, as a study by this organisation has shown that many consumers will leave the check-out process when a payment becomes too complicated. 

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2015-12-09 10:00:00
<![CDATA[Latin America prepares for a “growth spurt” in eCommerce]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=news&ni=1&ci=6671 This continent, along with Asia, are the two areas that have seen the highest growth in eCommerce.

 

Although it has increased at an average rate of over 20% in the last two years, eCommerce as a percentage of the whole Latin American economy is still very low –around 4%.  These figures highlight the sector's considerable development potential.

According to the report compiled by Euromonitor, under the supervision of Visa, on e-Readiness in Latin America –a statistical ranking that measures different facets of eCommerce–, the rate of growth in eCommerce in Latin America makes this one of the world's most attractive regions for the development of the sector. eCommerce in the region is predicted to see a sharp rise, with year-on-year growth in the market of 13% between 2013 and 2018, although this is still far from the top of the world ranking.

Internet penetration rates in the area still have far to go. In figures, Latin America has one of the highest growth rates on the planet but also the greatest gap between the penetration of Internet use and the percentage of online sales (3.5%) in terms of total sales for the area as a whole. This optimistic forecast is based on the shift in customer attitudes (online shopping is personalised) and marketplaces, because Internet transcends borders and allows people to buy whatever they want online. This is therefore a market offering far-reaching opportunities.

Online sales in Latin America in 2018 reached 80 billion dollars, compared to 53 billion at the end of 2014 (counting the two main sectors, retail and tourism)

The top three in eCommerce in LATAM is formed by Mexico, Argentina and Brazil (particularly this last), which account for 70% of the total sales in the area as a whole.

]]> <p> <img style='cursor:pointer;cursor:hand' width='150' height='148' src='http://www.emarketservices.com/Clubs/ems/news/Latam(3).jpg' border=0 alt='Latin America prepares for a "growth spurt" in eCommerce'>
2015-12-07 10:00:00
<![CDATA[Regus creates global B2B ‘Marketplace’ for its customers]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=news&ni=1&ci=6667 Marketplace gives customers free access to a unique combination of deals and services worldwide, all curated to offer businesses greater convenience, productivity or money savings.

 

Regus, the global workspace provider, is rolling out a free online business marketplace for its more than 2 million business customers worldwide. Marketplace gives customers free access to a unique combination of deals and services worldwide, all curated to offer businesses greater convenience, productivity or money savings.

Among the B2B and B2C brands offering products and services through Regus Marketplace are Google Apps at Work, Microsoft and Amazon Web Services. All deals are exclusive to Regus, and available to all its customers, from small traders to large corporates.

Andre Sharpe, Chief Innovation & Information Officer at Regus, said: “When customers join Regus, they gain access to a global business network covering 106 countries. But more than that: they also secure the support and scale of a $3 billion corporation. With Regus Marketplace, we’re leveraging our own scale to offer all our customers the negotiating and purchasing power of a global multinational. Only at Regus are these unique offers, support and reach available.“

The new Marketplace platform is available free to all Regus customers through the MyRegus mobile app and website (marketplace.regus.com), making it easy to access 24/7, wherever they are and whatever device they use. Services and products range from travel to digital services, all selectively curated with Regus customers in mind.

The platform’s format is similar to an app store, offering customers instant access to products and services to support their business or work-life balance. An online review function enables users to benefit from the experiences of other Regus customers, getting ideas for products and services that could transform the way they manage their time, money or business activities.

Andre Sharpe added: “The offers in Regus Marketplace are selected and negotiated with a total focus on the needs and ambitions of businesses. These are products or services to help our customers work better and achieve more. And because we appreciate their desire for convenience, these unique offers are available at their fingertips, wherever and whenever they want to give their business a boost.“

Providers of products and services on Regus Marketplace also benefit from Regus’ global reach. Selling through this online platform provides them with a ready-made global marketplace of customers, including entrepreneurs, professionals, large corporates, mobile workers, and the business leaders of the future.

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2015-12-04 10:00:00
<![CDATA[7 December is the busiest shopping day in Europe]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=news&ni=1&ci=6664 Expectations are consumers in Europe will spend as much on holiday gifts in November and December as they did last year.

 

This stems from the Digital Index Online Shopping Prediction 2015 by Adobe. It analyzed 55 million online orders and data from 4,500 retail websites during the last seven years. Based on this information, every year Adobe predicts the online spending during Thanksgiving Day, Cyber Monday and other holidays in the United States, Europe and Asia.
Online and mobile spending will be about the same as it was last year. The research predicts that European consumers will spend as much during the last two months of the year as they did in 2014. In Germany it’s expected 60 percent of all holiday purchases are done online, compared to 57 percent in the United Kingdom and 53 percent in France. For European consumers, low prices and great deals are the main reasons to shop online, while a variety of products is also increasingly playing a role. More than half of German respondents indicated that product diversity is the main reason for shopping online.

Adobe thinks the share of consumers who do their Christmas shopping  on a mobile device will be about the same as it was last year. In Northern Europe there are the most mobile consumers: Norwegian (25 percent), British (23 percent) and Swedish (22 percent) consumers will probably spend more via mobile devices than consumers from the United States (20 percent).

The study also shows that the period during which consumers shop their holiday presents is changing. In Germany, for example, consumers are shopping their gifts earlier than they were used to. Almost one in four respondents (22 percent) starts shopping before it’s even November. In the UK this percentage is 28 percent, but there are now more people who say they start shopping for gifts in the second half of November.

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2015-12-02 10:00:00
<![CDATA[Mango arrives on Amazon in Europe]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=news&ni=1&ci=6663 Spanish fashion brand Mango is collaborating with Amazon Europe. It opened a private online store on the popular marketplace. Or actually, it opened several online stores as the assortment is country-specific. In the UK for example, customers can buy all products, while in Germany and France only the men’s, kid’s and Violeta by Mango lines are offered.

For Mango it seems having a presence at a marketplace is an important part of its sales strategy. After it started selling its products at Zalando in August 2014 (and, among others, Asos, Otto and Dutch online fashion stores Wehkamp.nl and V&D before that), Mango is now ready to sell its clothing on Amazon.

In the United States, Mango has its own shop on the Amazon website since 2010, but in Europe Amazon’s customers had to wait some years. But now it’s finally there. But while British consumers can buy the main line from Mango, shoppers in Germany and France can only buy products from Man, Mango Kids and the plus-size line Violeta by Mango.

The retailer will continue to trade via its own online stores in these countries but aims to target millions of additional customers through the Amazon site.

Mango is offering its main womenswear collection, Mango Man, Mango Kids and its plus-size collection Violeta by Mango.

“We have millions of customers shopping for fashion from our European websites,” said Sergio Bucher, vice president of Amazon Fashion Europe. “Amazon customers love Mango so we are delighted to launch these stores to make it easy for Amazon customers in UK, France and Germany to browse and shop the brand.”

In 2012 the brand had a huge success by rising e-commerce by 93% and was well on its way to become a successful online retailer. Since Mango has a presence in 111 markets, it is clearly one of the most internationalized Spanish retail companies. Earlier this year the fashion brand went online in Dubai, which is a consequence of the success Mango has in the Gulf region. Furthermore the company is working on its omnichannel strategy and tries to bridge the shopping experience at the store to the one online because its customers shop in both places.

Other brands and retailers with stores on Amazon’s websites include New Look, French Connection, Tommy Hilfiger, Levi’s, Desigual, United Colors of Benetton and Lee.

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2015-12-01 10:00:00
<![CDATA[eMarketplaces in China and Russia are working together]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=news&ni=1&ci=6662 The Chinese eCommerce platform xbniao.com has signed an agreement with the B2B-Russia Centre platform.

Under the terms of the agreement signed in Beijing, Chinese companies will be able to open shops in B2B-Center, one of the largest eCommerce platforms in Russia, while Russian shoppers can also pursue business opportunities through xbniao.com.

Founded in 2014, the platform xbniao.com is centred on cross-platform services for buyers and sellers through the integration of B2B (transactions between companies) and B2C (company-consumer transactions).

 B2B-Center has 230,000 corporate customers in over 100 countries. Last year it had transactions for a value of 27 billion dollars.

In 2014, bilateral trade between China and Russia hit a new high of 95.3 billion dollars. eCommerce contributed 2 billion dollars.

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2015-11-30 10:00:00
<![CDATA[Online shops in India start selling cow manure]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=news&ni=1&ci=6651 The first online shop to begin sales was ShopClues, where the new product sold out immediately. The shop's administrators revealed that most of the orders came from Gurgaon, a luxurious neighbourhood of New Delhi. Its residents –bankers, artists, senior managers and so on– had no time to go to rural areas to collect cow manure, which is used in some Hindu rituals. Manure sales have also begun on eBay and Amazon.

The article description states "it is new and ready to use". Cow excrement, or 'govar' in Hindi, is considered sacred in Hinduism and is used in certain rites. It is also serves as fuel in rural areas, and its ash makes an excellent fertiliser for crops.   

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2015-11-27 10:00:00
<![CDATA[EC adopts new electronic payments directive]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=news&ni=1&ci=6646 The revised directive adapts the rules to cater for “emerging and innovative” payment services, including internet and mobile payments. It also sets out to ensure a more secure environment for payments, in particular for those using remote channels.

 

The regulation was adopted at a meeting of the Agriculture and Fisheries Council, without discussion. Member states will have two years to transpose the directive into their national laws and regulations.  An agreement on the text was reached with the European Parliament on May 5th. The Parliament consequently adopted its position at first reading on October 8th. 

A review of the European Union’s legal framework on payment services and, in particular, the analysis of the impact of Directive 2007/64/EC as well as a consultation on a European Commission Green Paper issued back in January 212, entitled, Towards an integrated European market for card, internet and mobile payments, pointed to the fact that significant areas of the payments market, in particular card, internet and mobile payments, remain fragmented along national borders. 

 

The EC concedes that innovative payment products or services did not fall in large part, within the scope of Directive 2007/64/EC. Moreover, elements excluded from its scope, such as some payment-related activities, proved in some cases to be either too ambiguous, too general or simply outdated,.

This, says the EC, resulted in legal uncertainty, potential security risks in the payment chain and a lack of consumer protection in certain areas. Specifically, “It has proven difficult for payment service providers to launch innovative, safe and easy-to-use digital payment services and to provide consumers and retailers with effective, convenient and secure payment methods in the Union. In that context, there is a large positive potential which needs to be more consistently explored,” it says in the new directive blurb.

Since adoption of the original payment services directive in 2007, methods for the initiation of payments in the field of e-commerce have evolved. They usually form a software "bridge" between the website of the merchant and the online banking platform of the payer's bank in order to initiate internet payments on the basis of a credit transfer. These services are now covered by the new directive. They enable the payment initiation service provider (who never holds the user's funds) to give an assurance to the payee that the funds necessary for a specific payment transaction are available on the customer's account and that the payment has been initiated. 

A regulatory regime to cover the activities of account information services is also established. These services provide the payment service user, for example, with aggregated online information on payment accounts held with other payment service providers. This enables the payment service user to have an overview of his/her financial situation at any given moment, within a secure environment. 

 

Secure internet payments

At the same time, the directive promotes stronger security measures for internet payments and for the use of services provided by new market players. It will ensure strong customer authentication to identify the client for each transaction. The new and strengthened supervisory regime will further increase the security level and consumer protection in this field. 

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2015-11-25 10:00:00
<![CDATA[Austria: food remains the exception in online purchases]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=news&ni=1&ci=6644 Seven percent of respondents said they had purchased online at least once in one of the retail chains. Billa leads the ranking with 3%, followed by household products chain Bipa and dm. The remaining firms did not achieve significant results (1%). The total number of respondents who report having shopped online amounts to 18%, and Amazon is the undisputed leader. 

It is still to be verified whether the forecasts of the more optimistic food traders regarding online sales will come to fruition. One out of every two respondents does not plan to shop online daily in the near future. However, 25% of consumers do see themselves as occasional online customers, and 4% stress that they will be frequent. Young people clearly represent a large majority of users. Although for the food industry, consumers who are over 45 years old exceed the average compared to other segments. The most representative group belongs to the age range between 35 and 44 years old. 

The main reason for the 72% of people who don't purchase online is that "they want to choose the product themselves." Thirty-six percent claims supposed higher prices in electronic channels. Finally, it is particularly striking that one in two consumers do not know that you can make the purchase online.

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2015-11-24 10:00:00
<![CDATA[Ecommerce Europe rolls out pan-European Trustmark in 11 countries]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=news&ni=1&ci=6640 Starting from today over 10,000 certified online shops can join the Ecommerce Europe Trustmark for free. The objective of the Ecommerce Europe Trustmark is to stimulate cross-border e-commerce through better protection for consumers and merchants by establishing one European set of rules and by ensuring clear communication on these rules.

 

The President of Ecommerce Europe, Mr. François Momboisse, declared: “The roll-out of the Ecommerce Europe Trustmark represents a big step forward to stimulate trust in online cross-border transactions. In an environment with multiple Trustmark schemes in the development phase, the Ecommerce Europe Trustmark is the only non-profit trustmark with more than 10,000 certified companies. It is also the only pan-European trustmark with its own consumer-friendly complaints handling system. And perhaps most importantly it is the only European trustmark that is free for members of participating national associations. It is essential that European regulators give their support to the most reliable and accessible schemes, such as the Ecommerce Europe Trustmark”.

The Ecommerce Europe Trustmark has been developed in continuous dialogue with consumer organizations, both on national and on European level. Together with these consumer organizations and almost 20 national e-commerce associations, Ecommerce Europe has developed a clear and comprehensive set of rights and obligations for online sales. Online merchants carrying the Trustmark commit themselves to clear communication on these rules. Moreover, Ecommerce Europe provides consumers with easy access to a complaint handling system in their own language to solve possible disputes in a fast and low-cost way.

The Ecommerce Europe Trustmark has a clear and recognizable label. By clicking on it, the consumer will be led to the Code of Conduct and a clear explanation of his or her rights and the commitments of the merchant. The Code of Conduct will include for instance the commitment of the merchant to be clear and transparent on the offer and prices before the consumer enters the order process, and the commitment of the merchant to offer the client transparent, easily acceptable and safe payment methods at real costs.

More harmonization on European level

At this moment, Ecommerce Europe is in the first phase of the roll-out of its Trustmark, where the Ecommerce Europe Trustmark is connected to a membership of participating National Associations. This means that more than 10,000 online shops in Europe which are certified by a National Association can already carry the Ecommerce Europe Trustmark next to the national trustmark. The final goal is to reach more harmonization on a European level, and this will be performed in a second phase by upgrading the Trustmark set of criteria in all countries.

 

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2015-11-23 10:00:00
<![CDATA[Alibaba introduces Alipay in Europe]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=news&ni=1&ci=6637 AliPay, which has 400 million active customers worldwide, was founded in December 2004 as part of the Alibaba Group.

 

 

Alibaba has launched its own online payment system, Alipay, in Europe. Its 400 million customers can now use this payment method when they are shopping at the Frankfurt airport. But it doesn’t stop here, Alipay says. Expansion to more countries in Europe will follow as soon as possible.

That’s what Griffin Peng, ‎head of Europe, Middle East & Russia at Alipay, told the Deutschen Presse-Agentur. After partnering with a company at the Frankfurt airport, paying with Alipay will be possible in more European countries, he said. He didn’t give more specific information, but he made it clear that the payment method will comes to sites where many Chinese people can be found. “We follow our customers.” So far, Tripidi is the only stationary merchant in Europe where customers can pay with Alipay.

Since this shop started using Alibaba’s payment method in September, more than half of the purchases from Chinese customers had been paid with Alipay and these customers also have bought more, Tripidi’s co-founder Jennifer Noelle told the German press agency. As part of the partnership, Tripidi and Alipay are planning to train more brands and retailers in Europe in how to effectively reach Chinese customers.

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2015-11-20 10:00:00
<![CDATA[The top products most demanded online in Russia]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=news&ni=1&ci=6636 This is one of the countries with the greatest potential for growth.

 

Why is Russia one of the most attractive markets for eCommerce in Europe? Why do all the big-hitters have their sights set on this country? The country is already the fourth largest market on the old continent (17.68 billion dollars according to eMarketer), only behind the UK, Germany and France.

And it is still one of the countries with the greatest potential for growth. Currently, 32.5 million users use the Internet regularly each year to make their purchases, 42.5% of the total Internet users (to place this in context, in  Spain a little over 50% of Internet users buy online [data from vente-privee.com].

And the outlook continues to be very optimistic. For 2019, the rate of growth is expected to continue at two figures, to reach 30 billion dollars for the year (which still only accounts for 3.6% of total retail sales).

With regard to the most popular products, according to comScore, 17.8 million users each month visit consumer electronics sites, while a little over 14 million purchase fashion.

]]> <p> <img style='cursor:pointer;cursor:hand' width='120' height='120' src='http://www.emarketservices.com/Clubs/ems/news/rusia online cuadrada.jpg' border=0 alt='The top products most demanded online in Russia'>
2015-11-19 10:00:00
<![CDATA[eCommerce continues growing in Argentina]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=news&ni=1&ci=6619 eCommerce continues growing in Argentina, driven by sales by instalments and financed by credit card, according to a report by the Argentinian Chamber of eCommerce (CACE).

The study by TNS of the first half of the year shows that 75% of online purchaseswere made using these payment methods, which the public considers to be one of the most important factors when closing the transaction. On average, those who made purchases via this channel acquired a total of three products (or services) online between January and July this year.

The main purchases made by Argentinians were tickets for shows (49%), footwear and clothing (43%) and electronic goods (39%). However the favourite has some of the lowest average percentages compared to the other categories. The average expenditure was $436 at the end of 2014 –the last data available–, significantly below the average general disbursement which stood at $2,864.

The latest measurement by CACE shows that more online customers opted to pick up their purchases in the shops themselves and at pick-up points run by logistical operators. In the first case the percentage increased to 59%, and 30% in the second. In contrast, the number of purchasers who prefer to receive their products in their homes fell from 79% to 73%.

The most recent report from the CACE did not include information on the amounts moved by the industry in the first half of the year. The outlook for this year is for growth of 58% with regard to last year. In 2014, the year in which almost half of all Internet users made online purchases, the sector Chamber of Commerce registered transactions for a total of 40.1 billion pesos, up 61.7% over 2013.

Another highlight of the study was the fact that users are now becoming sellers. According to TNS, 33% made at least one sale in the last six months. Over half did so through a marketplace..

]]> <p> <img style='cursor:pointer;cursor:hand' width='150' height='100' src='http://www.emarketservices.com/Clubs/ems/news/Argentinaecommerce2.jpg' border=0 alt='eCommerce continues growing in Argentina'>
2015-11-18 10:00:00
<![CDATA[The Europeans spent almost 180 billion euros on online purchases in 2014]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=news&ni=1&ci=6538 European consumers spent 180 billion euros on online purchases in 2014, according to the latest eCommerce report on Europe published by PostNord.

 

 

The data in this study highlight an interesting growth in eCommerce in Europe, with spending on eCommerce up by 10 billion euros. This increase occurred in online purchases both inside and outside Europe. The report was based on interviews with over 11,000 consumers in Belgium, Denmark, Finland, France, Italy, Netherlands, Norway, Poland, Spain, United Kingdom, Sweden and Germany. 

One of the highlights of this report is its confirmation that cross-border eCommerce is becoming more popular. In comparison with last year, almost 11 million more Europeans made online purchases from abroad at least once. This type of purchase is more popular in Nordic countries, where 70% of consumers made purchases outside their own country. This is more than the proportion of consumers in the United Kingdom (58%) and Germany (53%) who shop on foreign eCommerce sites.

PostNord also reported that of all the countries surveyed, consumers in the United Kingdom spend most online, with an average of 1,028 euros per person. This is significantly more than in other countries, as can be seen from the comparison of these figures with Nordic consumers –who spent an average of 549 euros– or Italy, with only 295 euros per person.

The report also confirms that the most popular product categories are clothing and footwear, consumer electronics and books. The online purchase of food products is also popular in the two other most important eCommerce markets in Europe, Germany and France. The next most popular product categories are sporting and recreational goods (particularly in the Netherlands) and beauty products.

]]> <p> <img style='cursor:pointer;cursor:hand' width='188' height='100' src='http://www.emarketservices.com/Clubs/ems/news/EcommerceEurope2.jpg' border=0 alt='The Europeans spent almost 180 billion euros on online purchases in 2014'>
2015-11-17 10:00:00
<![CDATA[Launch of the first online platform for the purchase and sale of pharmaceutical products in Europe]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=news&ni=1&ci=6511 Mediestoc is the new online marketplace that is reshaping pharmaceutical distribution with a new, more European, spontaneous, free and open operating model.

The Dublin-based group Civic Pharmaceuticals presented at “Expopharm Düsseldorf 2015” the forthcoming launch of www.mediestoc.com, the first online pharmaceutical business portal in Europe. The new site charges no access fee and is directed at medical and pharmaceutical professionals –after validation of their licences by a competent health authority–, so they can use it and interact on it for the operations regulated in the European healthcare and pharmaceutical frameworkMediestoc.com will open up a new, real-time meeting point for pharmaceutical distribution. The platform contains practically all the categories of healthcare and pharmaceutical products currently marketed in Europe, with particular focus on medications for human and veterinary use.

On January 2016, a new online tool for buying and selling pharmaceuticals stocks –as its main service– will become available to professional users within the European pharmaceutical sector. It is conceived as a marketplace for useful and functional new services for all its users' activities.

The pharmaceutical products to be traded through the platform are medicinal products for human and veterinary use, both thermolabile and ambient temperature, healthcare products (those dispensed from pharmacies or for hospital or surgical use), optical, orthopaedic and medical devices; para-pharmacy products such as personal hygiene, cosmetics, child and baby care or natural products; dietary and nutritional products, including sports nutrition and herbalist products.

It will operate in the same way as a normal marketplace. Autonomous transactions will take place between two parties, and the platform will take a variable cut starting at a maximum of 3.3% of the amount of the transaction. The minimum applied is 1.6%. The variables taken into account for this fluctuating calculation are the repetition of items, frequency, the amount of the transaction and the efficiency of use. The new platform will receive payment and organise the pick-up of stock, which is then processed and validated in their facilities; this is when the elements are transacted. The seller receives their money (within 48 hours from the time the goods are shipped) and the buyer is guaranteed delivery of the stock (within 5 days of the online purchase). Secure, agile and efficient. It's that easy. Another feature worth noting for professionals is the anonymity of purchasers and sellers on mediestoc.com.

mediestoc.com allows users to purchase supplies either on a one-off basis or regularly to cover a gap, and to plan their purchases more effectively. They can also offer their stock to more clients, improve and broaden their business portfolios or grow in other markets.

]]> <p> <img style='cursor:pointer;cursor:hand' width='150' height='150' src='http://www.emarketservices.com/Clubs/ems/news/mediestoccuadrada.jpg' border=0 alt='Launch of the first online platform for the purchase and sale of pharmaceutical products in Europe'>
2015-11-16 10:00:00
<![CDATA[Alibaba seeks to widen its scope in South America]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=news&ni=1&ci=6505 The Chinese eCommerce giant has reached an agreement in logistics with the US Postal Service to speed up its deliveries in the US and extend their scope to South America.

Within the context of its ever-greater expansion at the international level, Alibaba has reached an agreement with the US Postal Service (USPS), aimed at collaborating in logistical services in the USA and even in South America.

The aim of this alliance is to expedite delivery times for products bought from the US via the Chinese group's international portal, AliExpress, and also to help extend the global reach of Alibaba's delivery network, particularly in South America.

Alibaba signed this agreement via Cainiao, the company's logistics subsidiary created two years ago. This unit specialises in providing service to small and medium sized enterprises, and brings together several logistical networks through an online virtual network. This allows the information on each specific delivery ordered from the Alibaba portal to be consulted and managed.

"This announcement is a key part of Alibaba's globalisation strategy and of our vision of allowing consumers all over the planet to enjoy the convenience and the benefits of eCommerce", said Wan Lin, vice-president of Cainiao.

USPS is the federal mail service in the USA, and the main postal and packaging service organisation in the country. It has over 600,000 employees, and in 2014 alone made more than 155 billion deliveries.

]]> <p> <img style='cursor:pointer;cursor:hand' width='178' height='100' src='http://www.emarketservices.com/Clubs/ems/news/AilbabaLatam.jpg' border=0 alt='Alibaba seeks to widen its scope in South America'>
2015-11-13 10:00:00
<![CDATA[ECommerce in the fashion industry grows in the UK]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=news&ni=1&ci=6500 Clothing and footwear were the most purchased items online in the UK in 2014, where 7 out of 10 Britons bought fashion items at least once via the Internet. That is 36 million people.

 

Icex has just published an interesting study on the online fashion market in the UK, which mainly discussed supply, demand, the current situation of the sector and future prospects.

According to the study, operators working in the online fashion channel in the UK are very dynamic and the landscape is rapidly changing. It is a booming market that offers many possibilities for fashion companies. However, it is becoming increasingly competitive, as retailers have realised its great potential and are targeting online shopping.

Men, a segment that historically bought less than women, are increasingly more likely to buy fashion items, and also more likely to buy online.

Multichannel stores are still consumers' favourites, which may pose a threat to stores that sell purely online as they will have to increase their efforts to maintain their profits.

]]> <p> <img style='cursor:pointer;cursor:hand' width='150' height='156' src='http://www.emarketservices.com/Clubs/ems/news/ModaUK.jpg' border=0 alt='ECommerce in the fashion industry grows in the UK'>
2015-11-12 10:00:00
<![CDATA[China's Single's Day: $9 billion spent in just 12 hours]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=news&ni=1&ci=6485 Alibaba leads world's biggest online shopping spree.
 
 

"Singles Day" is not a traditional Chinese festival, but Alibaba has been pushing November 11 -- 11/11 being a date heavy on ones -- since 2009 as it looks to tap an expanding army of internet shoppers in China, which has the world's biggest online population of 668 million. At first it was marketed as an "anti-Valentine's Day", featuring hefty discounts to lure the country's singletons and price-sensitive buyers.


With sales hitting new highs year after year, "Singles Day" has become a lucrative business opportunity embraced by all online retailers in China, with competition between them turning increasingly fierce.


The event has received vocal support from the government at a time when China's economic expansion is slowing and Beijing is trying to transform the growth model into a more sustainable one driven by consumption.


Alibaba and other Chinese e-commerce companies hosted the world's biggest one-day shopping spree, capitalizing on an annual event dubbed  "Singles Day."  Analysts estimated  this year's Singles Day could bring in as much as $11 billion in sales.

Alibaba said total sales exceeded $5 billion in just the first 90 minutes of the 24-hour sale, which kicked off at midnight Wednesday in Beijing.  About 72% of sales were from mobile phones.

“It’s literally a 24-hour orgy of consumption,” said Michael Zakkour, vice president, China/Asia Pacific Practice at global consulting firm Tompkins International.
Alibaba says this year’s Double Eleven shopping spree is also going to be the most international yet. A record number of foreign brands – including Burberry, Estee Lauder, Nike, Topshop and Uniqlo – will take part by hawking their wares on Alibaba sites such as Tmall.


“Eleven/Eleven is going global,” Daniel Zhang, the company’s chief executive, boasted in an interview with Fortune magazine. “Chinese consumers will be buying an unprecedented assortment of international brands and products from around the world. Chinese consumers associate quality and prestige with American and European brands, and both have very solid presence on 11/11 in response to strong consumer demand.” Jack Ma, Alibaba’s chairman and founder, said the event was more than “just the largest shopping day in the world”. He said: “This festival is a thermometer for the Chinese economy.”

]]> <p> <img style='cursor:pointer;cursor:hand' width='150' height='100' src='http://www.emarketservices.com/Clubs/ems/news/SingledayChina.jpg' border=0 alt='China's Single's Day: $9 billion spent in just 12 hours'>
2015-11-11 10:00:00
<![CDATA[Amazon Opens Its First Physical Bookstore]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=news&ni=1&ci=6454 World’s biggest online retailer opens shop in Seattle’s University Village stocked with 6,000 books at same price as on its website.

 

 

Twenty years after first registering in the national consciousness as the eRetailer that specialized in connecting consumers to books for relatively little money through the magic of the Internet, its first brick-and-mortar shop in Seattle’s University Village.

The store, called Amazon Books, "is a physical extension of Amazon.com" which "integrates the benefits of offline and online book shopping," the company said.

Amazon Books will be familiar to anyone who has ever perused the stacks of a mall bookstore — wood shelves laden with bestsellers and customer favorites.

Amazon, which for years has been the terror stalking the dreams of physical booksellers, has until now leveraged its ability to undercut its rivals on price by sidestepping the overhead costs associated with physical retail. Now, armed with a massive pile of consumer data on book preferences gathered nationwide for the last two decades, Amazon is turning to physical in the hopes of leveraging all that information into doing it better.

Particularly, Amazon might be able to avoid the typical trap that catches booksellers: the unsold title that languishes unsold, taking up valuable shelf space. With better insight into customer habits, Amazon could theoretically do a better job of picking titles that move and avoid sluggish inventory.

And, Amazon notes, it’s about more than just the cold data when it comes to selling books.

“It’s data with heart,” Jennifer Cast, vice president of Amazon Books, noted. “We’re taking the data we have, and we’re creating physical places with it.”

That first physical space will be around 5,500 square feet with 2,000 square feet of additional storage. It will also be laid out a bit differently than most typical bookstore shoppers are used to — avoiding the “spine-out” display model in favor of displaying books “face out,” which means much less space for books.

Cast said Amazon wanted to showcase authors and their work instead of merely packing the store with as many books as possible.

“We realized that we felt sorry for the books that were spine out,” Cast said.

This first-of-its-kind venture for Amazon will, for the foreseeable future, be an only of its kind as Amazon waits and sees if it really can reinvent book retailing.

“We’re completely focused on this bookstore,” Cast said. “We hope this is not our only one. But we’ll see.”

As for price, that will remain the same in store as it is online.

]]> <p> <img style='cursor:pointer;cursor:hand' width='182' height='100' src='http://www.emarketservices.com/Clubs/ems/news/AmazonBookStore.jpg' border=0 alt='Amazon Opens Its First Physical Bookstore'>
2015-11-10 10:00:00
<![CDATA[KLM opens online shop via Alibaba]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=news&ni=1&ci=6423 KLM first non-Asian airline to sign contract for ticket sales via Alitrip.

 

 

KLM Royal Dutch Airlines has signed a contract with Chinese internet giant Alibaba to sell its KLM-tickets directly via Alitrip, the company’s online travel platform. This took place in Hangzhou during a Dutch trade mission to China. The signing was attended by King Willem-Alexander, State Secretary Dijksma of Economic Affairs, KLM President & CEO Pieter Elbers, and Alibaba CEO Jack Ma.

KLM and its partner Air France will be the first non-Asian carriers to open their own web store on the Alitrip platform, where Chinese consumers can purchase KLM-tickets directly from the airline. The web store is scheduled to open in December and is expected to significantly increase online sales in China and further expand awareness of the KLM brand among Alibaba’s huge consumer base. This new initiative is in line with KLM’s ambitions in China, where the airline previously became the first foreign carrier to offer 24/7 customer service via the Chinese social media platforms Weibo and WeChat.

China is an important market for KLM, which serves seven destinations in the Greater China region: Beijing, Shanghai, Xiamen, Chengdu, Hangzhou, Hong Kong and Taipei. The Chinese market is now one of KLM’s five largest markets worldwide.

]]> <p> <img style='cursor:pointer;cursor:hand' width='150' height='150' src='http://www.emarketservices.com/Clubs/ems/news/klmalibabacuadrada.jpg' border=0 alt='KLM opens online shop via Alibaba'>
2015-11-06 10:00:00
<![CDATA[Thirty percent of Poles order food online for home delivery]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=news&ni=1&ci=6359 Over 30% of Poles use websites and mobile apps to order food at home two to three times a month. Purchases made by 47% of these consumers come to over 50 zlotys, approximately 12 euros.

Studies show that 57% of Poles cook at home every day, 56% go to restaurants at least once a month, 61% order takeaways by phone and 11% buy takeaways on the way home.

The food home delivery website pyszne.pl reports that 39% of its users are couples, 22% are families with two to three members and 10% are individual customers. Most of these users are aged between 24 and 35 years old.

The market value of online food orders in Poland is estimated at 200 million zlotys (approximately 48 million euros) and is expected to double over a period of two to three years.

]]> <p> <img style='cursor:pointer;cursor:hand' width='150' height='107' src='http://www.emarketservices.com/Clubs/ems/news/FoodsPolish.jpg' border=0 alt='Thirty percent of Poles order food online for home delivery'>
2015-11-05 10:00:00
<![CDATA[Online sales in China grew by 48.7% to $250 billion in the first half of the year]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=news&ni=1&ci=6357 Cross-border e-commerce is becoming a new driving force to boost online shopping in China.

 

Chinese eCommerce industry continues double digit growth. The online business rose in the first half of the year by 48.7% to 250 billion (around 221.7 billion euros), according to the study by China e-business Research Center (CECRC).

Online retail sales consequently reached 1.6 trillion yuan ($250 billion), representing 11.4% of total sales in the retail sector throughout the Chinese market. The number of users of online products in the massive Chinese market has also increased. In the first six months of the year, a total of 417 million people bought online, 19.1% more than in the same period last year, as reflected in the report.

Cross-border e-commerce is becoming a new driving force to boost online shopping in China, allowing foreign brands and retailers to hook up with local consumers who are increasingly interested in products coming from outside China.

The online giant Alibaba, with its marketplace Tmall.com, clearly continues to dominate the B2C market in China with a 57.7% market share. Its rival JD.com is second with a 25.1% share, followed far behind by sunning.com, which has a tiny market share of 3.4%.

CECRC has also confirmed a significant increase in the number of transactions made from mobile devices, which has been fostered by retailers encouraging consumers to purchase from their smartphones and tablets.

]]> <p> <img style='cursor:pointer;cursor:hand' width='133' height='120' src='http://www.emarketservices.com/Clubs/ems/news/chinaonlineecommercecuadrada.jpg' border=0 alt='Online sales in China grew by 48.7% to $250 billion in the first half of the year'>
2015-11-04 10:00:00
<![CDATA[JD.com Opens First U.S. Office]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=news&ni=1&ci=6354 The new office will focus on developing and enhancing new and existing technologies that will improve the user experience for its customers in China and boost the company’s offerings.

 

China's largest online direct sales company, has announced the opening of its first U.S. facility, a new research and development center located in Silicon Valley. Dedicated yesterday in Santa Clara, the new office will focus on developing and enhancing new and existing technologies that will improve the user experience for its customers in China and boost the company’s offerings.

The new facility will also allow easier interactions between the company and U.S. retailers, partners and brands seeking to establish or expand their presence in China on JD’s shopping platforms.

“Given the scope and strength of American brands, products and capabilities, the U.S. was the obvious choice as we sought a location for our first office outside of Asia,” said Richard Liu, founder and CEO of JD.com. “We are excited to increase our US presence by establishing an operation in the heart of Silicon Valley.”

The weekend dedication ceremony was hosted by members of the JD.com leadership team, including Rain Long, chief human resources officer and general counsel; Chen Zhang, senior vice president of JD.com and head of R&D for JD Mall; and Dennis Weng, chief technical advisor for JD Mall. The event was also attended by representatives from a number of leading Silicon Valley tech companies including Intel, ZestFinance, Mellanox and Wish.

Mr. Weng will initially oversee the new office, which will focus on areas such as cloud computing, mobile applications and big-data infrastructure, and will provide both rotational job possibilities for engineers in China and opportunities for certain skilled technical workers in the area.

“As we build out and staff our new facility in the coming months we look forward to forging new partnerships and attracting new talent that will help JD.com achieve its goals of delivering an unparalleled level of service and quality,” said Ms. Long. “Our nearly 120 million active customers stay loyal because they know we work continuously to improve their shopping and fulfillment experience by implementing the most advanced technologies and processes.

“This facility further increases the flexibility of the working options we can offer top talent, and will help us continue to strengthen our industry-leading technology team,” said Ms. Long.

In July of this year JD.com launched “U.S. Mall” on its website, dedicated exclusively to meeting the demand in the Chinese market for authentic imported American products.

]]> <p> <img style='cursor:pointer;cursor:hand' width='150' height='103' src='http://www.emarketservices.com/Clubs/ems/news/jd4.jpg' border=0 alt='JD.com Opens First U.S. Office'>
2015-11-03 10:00:00
<![CDATA[ECommerce increases by 14% in the US]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=news&ni=1&ci=6350 This online channel billed 7.2% of all sales in the US in the second quarter.

 

Ecommerce sales increased by 14% in the US in the second quarter of 2015 compared to the same period in 2014. The online channel billed 7.2% of all sales in the US in the second quarter.

The United States Department of Commerce said that "total sales reached $83.9 billion (73.27 billion euros) in the second quarter of 2015, 4.2% more than in the first quarter of this year, 14% more compared with figures obtained during the same period in 2014.

The office of Commerce said eCommerce sales in retail were $78.8 billion (around 68.8 billion euros), an increase of 5.1% over the first quarter of 2015 and 14.4% over the whole of 2014.

A market survey reveals that the United States is in second place in global eCommerce sales with an estimated expenditure of $349 billion (315.15 billion euros) for 2015.

]]> <p> <img style='cursor:pointer;cursor:hand' width='150' height='150' src='http://www.emarketservices.com/Clubs/ems/news/Ecommercegnral.jpg' border=0 alt='ECommerce increases by 14% in the US'>
2015-11-02 10:00:00
<![CDATA[Alibaba, UKTI Deal to Help British Firms Sell Through China’s B2B Platform.]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=news&ni=1&ci=6346 Businesses based in the U.K. will be getting the assistance of Chinese e-commerce giant Alibaba Group Holding Ltd. to help them operate and sell products on Alibaba’s B2B e-marketplace platform.

 

Leading Chinese online and mobile commerce company Alibaba said that it signed a Memorandum of Understanding (MOU) with UK Trade and Investment (UKTI) Friday on helping British businesses to operate sales on Alibaba's popular China B2B e-marketplace platform.

The Memorandum of Understanding will see Alibaba help British companies join the 1688.com trading platform -- a Chinese wholesale e-marketplace dedicated to helping Chinese retailers, wholesalers and distributors find overseas suppliers, including those from Britain.

Alibaba estimates that the website will help British companies reach more than 100 million Chinese businesses every day, which is nearly twice the British population.

"We are delighted to be working with Alibaba as part of UKTI's E-Exporting Program, dedicated to accelerating British exports via online channels," UKTI Chief Executive Catherine Raines was quoted as saying in a press release from Alibaba.

"This agreement is also another positive step towards the British government's export drive, helping 100,000 more British companies to export their goods and services overseas by 2020," she was quoted as saying.

UKTI is Britain's governmental department working with a number of global e-marketplaces to help British retailers and brands to sell through e-marketplaces and help them succeed in the global economy.

"Alibaba is a gateway for international businesses and brands to sell their products to China and we strongly believe that...we will be able to help more British businesses reach potential Chinese customers," managing director of Alibaba Group U.K. Amee Chande was quoted as saying.

"It is our mission to open the door to China for businesses of all sizes so that they can tap into the huge opportunity that presents to their future growth as a company," she added.

Alibaba's London office at the financial district Canary Wharf will expand to serve as its European hub, with other offices to be opened successively in Italy, France and Germany in months.

Jack Ma, founder of Alibaba who has been appointed to David Cameron's Business Advisory Group, urged small and medium-sized Western companies to take advantage of China's expanding middle-class.

"In the next 10-20 years, we believe there will be half-a-billion middle class people (in China)," Ma told the Britain-China Business Summit on Wednesday, which was held in London on the fringes of Chinese President Xi Jinping's state visit.

Western companies should look at China as a "huge opportunity" instead of a threat because, despite a slowdown of the economy, it is still growing and consumers want to buy goods from overseas, especially the middle-class consumers, he said.

]]> <p> <img style='cursor:pointer;cursor:hand' width='150' height='106' src='http://www.emarketservices.com/Clubs/ems/news/AcuerdoAlibabaUKTI2.jpg' border=0 alt='Alibaba, UKTI Deal to Help British Firms Sell Through China's B2B Platform.'>
2015-10-30 10:00:00
<![CDATA[More than 10 million online shoppers in the Netherlands]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=news&ni=1&ci=6342 Around 10.4 million users in the Netherlands bought a product or service online in 2014, according to the Central Bureau for Statistics (CBS).

 

The number of frequent online shoppers has increased steadily in recent years, from 3.9 million in 2005 to 7.9 million in 2014. Travel and clothing were the most popular online products and services in the last year. Compared with data from 2013, the increase in household purchases (furniture, washing machines, toys, etc.) observed an increase from 31% to 39%.

A large majority of users (94%) made purchases through suppliers in the Netherlands. About 28% have also purchased from suppliers in other EU countries and 20% did so outside the European Union.

Online shoppers use various methods of payment. Almost all users (92%) used electronic banking in 2014. Four out of every ten also occasionally used their credit card, and three out of every ten paid by cash or bank transfer. 

Around 10.4 million users in the Netherlands bought a product or service online in 2014, according to the Central Bureau for Statistics (CBS).

The number of frequent online shoppers has increased steadily in recent years, from 3.9 million in 2005 to 7.9 million in 2014. Travel and clothing were the most popular online products and services in the last year. Compared with data from 2013, the increase in household purchases (furniture, washing machines, toys, etc.) observed an increase from 31% to 39%.

A large majority of users (94%) made purchases through suppliers in the Netherlands. About 28% have also purchased from suppliers in other EU countries and 20% did so outside the European Union.

Online shoppers use various methods of payment. Almost all users (92%) used electronic banking in 2014. Four out of every ten also occasionally used their credit card, and three out of every ten paid by cash or bank transfer. 

]]> <p> <img style='cursor:pointer;cursor:hand' width='125' height='125' src='http://www.emarketservices.com/Clubs/ems/news/holandapaisesbajospequeñacuadrada.jpg' border=0 alt='More than 10 million online shoppers in the Netherlands'>
2015-10-28 10:00:00
<![CDATA[Groceries now available from Amazon Spain]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=news&ni=1&ci=6340 Spanish companies will have the opportunity to reach millions of new customers.

 

Amazon Spain has entered the Spanish grocery market via a new “supermarket” section on its amazon.es portal. The e-commerce giant is taking on local supermarket chains such as Carrefour, Mercadona and El Corte Inglés by offering a wide range of non-perishable food items and cleaning products.

Using the Amazon app, orders can be received within 24 hours and Amazon Prime subscribers won’t have to pay delivery charges. In addition, Amazon is offering same-day delivery of items ordered before 2.45pm for Madrid residents.

The director general of Amazon Spain, François Nuyts, says the move is an “important step” for the company. “Our food store will be open 24 hours, seven days a week. From now, customers can buy thousands of products at a click without having to wait in line,” says the company in a press release.

Nuyts adds that the website will be open to local producers and distributors: “Spanish food companies will have the opportunity to reach millions of new customers, not just in Spain, but throughout Europe. “There are thousands of Spanish brands with high-quality products that customers throughout Europe will be able to try,” says Xavier Garambois, vice-president of Amazon’s European retail operations. “From now on, these companies could become Amazon suppliers or sell their products directly to our customers through Amazon Marketplace. We would be delighted to become long-term partners with local foodstuff brands and contribute to exporting Spanish tastes and brands.”

]]> <p> <img style='cursor:pointer;cursor:hand' width='150' height='137' src='http://www.emarketservices.com/Clubs/ems/news/AmazonFreshSpain.jpg' border=0 alt='Groceries now available from Amazon Spain'>
2015-10-27 10:00:00
<![CDATA[Online sales increase in the US fashion industry]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=news&ni=1&ci=6339 Increasing disposable income and Internet access will lead more people to shop online.

 

According to a study by eMarketer Inc., a company specialising in digital marketing, sales of clothing and accessories through the online channel will grow 12.5% annually up to 2019.

Online sales in the fashion industry are forecast to reach $60 billion (about 53.7 billion euros) by the end of 2015, representing 17.2% of total e-Commerce sales in the North American country.

However, the study makes clear that, although there is a high penetration of the online channel in the fashion industry and consumers are becoming more accustomed to using the digital route to make purchases, seven out of every ten Americans still prefer to go to physical stores when purchasing clothing and footwear.

In addition, for the school season, eMarketer predicts a 6.6% increase in sales of fashion through e-Commerce. Nevertheless, even in seasonal sales, consumers remain price sensitive to products and will use mobile phones and digital platforms to find the best deals. 

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2015-10-26 10:00:00
<![CDATA[In India, fast food chains are growing through the online channel]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=news&ni=1&ci=6332 According to data provided by Jubilant Foodworks, Ltd., the company that controls the fast-food chain Domino's Pizza in India, 23% of the food orders between January and March this year were made through the mobile app.

 

Following the growing trend from the previous year when the recorded figure was 16%. In addition, 29% of orders to the chain were made through online channels this quarter, which was a significant increase over the previous year, with 18%. Also, as they pointed out in their statement, India is the market with the greatest growth potential for this pizza chain and its mobile app has already been downloaded more than 2.6 million times.

On average, over 34,000 people a day order food online through Domino's Pizza in India. This represents approximately one third of total daily orders to the chain. These figures are logical considering that more than 200 million people use smartphones or are connected to data networks in the country.

The trend is repeated for other fast food chains. As stated by the Vice President of Hardcastle Restaurants Pvt. Ltd, which is the company responsible for managing the McDonalds restaurants in western and southern India, Amit Jatia, approximately 40% of orders come from the online channel. Many of them are also carried out through the McDelivery App, designed by the chain. It also highlights the continued growth of this distribution channel that covered between 5% and 7% of total orders in 2013.

There are various reasons that explain the growth of the online channel, from it being easier for the consumer, preventing misunderstandings, to online payment methods, where the user has a wider range of options available.

According to a study published last February by the US technology company Cisco, the market for online distribution in India is set to grow exponentially in the coming years. Increasing from 140 million smartphone users and 2 million tablet users in 2014 to 651 million and 18.2 million users respectively in 2019.

The rapid growth of online orders is very beneficial for these companies because it can reduce their costs by between 40% and 50%, as it removes the need for call centres.

 

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2015-10-23 10:00:00
<![CDATA[Alibaba launches "Alibaba Defined" to help people outside China understand it]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=news&ni=1&ci=6327 Alibaba's Inaugural Annual Report Is Live on the Web.

 

 

Alibaba Group has attracted a lot of media attention since its record-setting $25-billion IPO last year, but visibility does not always lead to clarity. Jack Ma, the Chinese e-commerce giant’s executive chairman, has said that because most of Alibaba’s products and services are not accessible outside China, it’s “difficult for our overseas shareholders and stakeholders to fully understand the company and what it is like to be an Alibaba customer. As a result, many are trying to understand us through the lens of an outsider and may not have a full or accurate understanding of who we are and what we do.”

To help address this, Alibaba has used the occasion of its first annual report to launch an online guide offering international audiences an in-depth look at what the company is all about.

Titled Alibaba Defined, the guide is a dynamic, comprehensive, and visually rich primer on the company’s business model, strategies, products and services. On the site you’ll find illustrated “day-in-the-life “journeys with an Alibaba buyer and seller; videos exploring how Alibaba is ushering China’s rural population into the digital age; animated charts detailing the booming growth of e-commerce in China; succinct summaries of Alibaba’s extensive services; and traditional annual report content, including shareholder letters from Ma and Alibaba CEO Daniel Zhang.

Alibaba Defined also offers insights into the company’s efforts to foster business opportunities for entrepreneurs around the world. “We believe the experience of Alibaba Group in China can be applied globally, giving all SMEs the opportunity to participate and compete in a transparent and fair marketplace,” writes Ma in his letter to shareholders.  “We further believe that future economic globalization will allow consumers everywhere to access a truly global purchasing experience. We have been preparing for a considerable amount of time to make this vision a reality.”

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2015-10-22 10:00:00
<![CDATA[Showroomprivé launches its initial public offering]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=news&ni=1&ci=6319 SRP Groupe (“Showroomprivé” or the “Company”), operator of showroomprive.com, has announced  the launch of its initial public offering (IPO) for the admission to trading of its shares on the regulated market of Euronext Paris (Compartment B). Showroomprivé is an innovative and rapidly-growing online fashion retailer, with operations in France, its principal market, and eight other European countries.

David Dayan and Thierry Petit, co-founders and co-CEOs of Showroomprivé, commented:

“The IPO is a new milestone in Showroomprivé’s development. With strong positions in attractive markets and a track record of profitable growth since its inception, our group is well positioned to benefit from European consu­mers’ increasing use of the Internet and mobile for their fashion purchases. This IPO will enable Showroomprivé to accelerate the deployment of its four strategic priorities: drive member engagement and loyalty, acquire new members, reinforce relationships with its brand partners and develop its international platform.”

It is expected that the shares will be offered as part of a Global Offering (the “Global Offering”) consisting of :

• an international private placement (the “International Offering”) primarily aimed at institutional investors, including:

• a private placement in France to qualified investors; and

• an international private placement in selected countries, including in the United States pursuant to Rule 144A of the US Securities Act 1933, as amended (the “Securities Act”) and outside the United States in offshore transactions in reliance on Regulation S of the Securities Act; and

• a public offering in France in the form of a public offering (offre à prix ouvert), open primarily to retail investors (the “OPO”).

If demand in the OPO is sufficient, the number of shares allocated to OPO orders will equal at least 10% of the total number of shares offered in the Global Offering, before exercise of the over-allotment option.

The Global Offering of SRP Groupe’s shares will consist of:

• the issue of new shares, through a share capital increase in cash, resulting in gross proceeds of ap proxi mately €50 million or net proceeds of approximately €45 million; and

• the sale of approximately 9.0 million to 9.4 million existing shares by the Selling Shareholders, resulting in gross proceeds of approximately €176 million to €248 million, with the option to in crease the amount sold in the Global Offering by approximately 1.7 million existing shares to approximately €210 million to €293 million in the event the over-allotment option is exercised in full.

 

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2015-10-21 10:00:00
<![CDATA[Online commerce satisfies Austrian consumers]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=news&ni=1&ci=6318 A study conducted among 2,300 Austrian consumers shows that the online stores with the highest turnover in Austria are not necessarily the most cherished.

 

The German institute ECC conducted a study among 2,300 Austrians regarding their preferences when making online purchases. The 40 companies with the highest turnover were assessed based on the following criteria: website design, ease of use, value for money, product catalogue, service and payment, shipping and delivery. The Cologne ECC Institute presented the surprising results in collaboration with the Trade Association, Google Austria and Österreichischen Post AG (the Austrian postal company).

Small companies score highly with regard to customer satisfaction. "Connections between traditional and modern trade are crucial and build confidence," said lead researcher Eva Stüber. Stores that have a strong presence with physical stores scored well. Therefore, Esprit, Tchibo/Eduscho and Bipa occupied the top three positions. The delivery company Otto/Universal and the online fashion firm Zalando, which are among the companies with the greatest turnover, did not manage to enter the top 10. Amazon, for example, only reached ninth place. "If an Amazon delivery doesn't get there in two days, the customer is disappointed; with small businesses the limit of what is tolerable higher."

The US company Amazon is the benchmark in Austria when it comes to online shopping. It is estimated that 40% of all online purchases are made through the delivery giant. According to the German consultancy firm EHI Retail Institute, Amazon billed 343 million euros through its Austrian website in 2013, which put it far in front in terms of turnover. universal.at was ranked second, with an estimated turnover of 108 million euros, ahead of Zalando (73 million euros).

The reasons for the success of Esprit were the high quality of its online presence and smooth buying process. In 2014 Esprit was already in second place in the ranking. The difference with the firm ranked second this year (Tchibo/Eduscho) is due to the high degree of customer satisfaction with the user friendliness of the website and cheap prices. In the case of Bipa, customers expressed satisfaction for the great customer service. Data protection is increasingly important for Austrian consumers. In terms of payment, it is important that the customer is informed of all costs; the delivery mode is also relevant, as well as being able to track it; product information is also essential. The most important criterion for an Austrian consumer's decision and purchase is the secure handling of the buyer's data. This is also another reason why Amazon tops the ranking. Drugstores were the best-rated company type in the survey: Marionnaud, Bipa and dm drogeriemarkt made it into the top 10.

"Overall, the level of customer satisfaction with Austrian online stores is very high," Stüber said. "It has also been shown that convenience products are increasingly important. The sooner a customer receives his product, the happier he'll be. Price and timely delivery are also important, but are added to the comfort factor. These points are crucial nowadays." SMEs can gain points with family photos and details of the production process. "Closeness creates trust. Whoever manages to showcase its company on the Internet and give the customer the feeling that there are people on the other side, can be very successful," Stüber summarised.

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2015-10-20 10:00:00
<![CDATA[Alibaba Rival JD.com Opens Its First U.S. Office In Silicon Valley]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=news&ni=1&ci=6317 The office is JD’s first outside of Asia, and is distinctly focused on technology development rather than opening a website for US customers.

JD.com’s market share isn’t as large as Alibaba Group and it doesn’t enjoy the same high profile in the U.S. yet, but it’s eager to change that. The e-commerce company, one of China’s largest with 118 million active users, opened its first office in the U.S. yesterday.

Based in Santa Clara, the location not only has a research and development lab, but will also liaison with American companies as JD.com grows its cross-border retail business. The Santa Clara office is still hiring, but JD.com expects it to have about 100 employees.

The sale of imported goods, which have a reputation for better quality and safety standards, to affluent Chinese consumers remains an important vertical for e-commerce companies even as the country’s economy slows.

The office is JD’s first outside of Asia, and is distinctly focused on technology development rather than opening a website for US customers. Baidu opened a similar Silicon Valley office last year, and this kind of move seems mostly symbolic by showing a company’s commitment to developing cutting-edge high-tech products.

]]> <p> <img style='cursor:pointer;cursor:hand' width='150' height='100' src='http://www.emarketservices.com/Clubs/ems/news/jd3.jpg' border=0 alt='Alibaba Rival JD.com Opens Its First U.S. Office In Silicon Valley'>
2015-10-19 10:00:00
<![CDATA[Facebook’s New Shop Section Boosts eCommerce Push]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=news&ni=1&ci=6315 Facebook is planning to tackle this by looking beyond just offering a buy button.

Facebook launched an array of new features (Oct. 12), all geared towards an eCommerce push that will help businesses capitalize on the reach of its platform.

In a blog post on its Facebook for Business page, the social networking site announced plans to test out new ad experiences aimed to promote seamless shopping and a Shop section on Pages.

According to Facebook, the goal of building these new native experiences is to enhance the ability to discover new products on mobile while also helping businesses to drive more sales.

But the first step is easing the friction points that come with mobile commerce.

“For people, the mobile shopping experience is often difficult to navigate. Customers can experience slow load times and too many steps on the way to checkout. This is bad for people and bad for marketers,” the blog post explained.

One of the latest mobile features it is currently testing is a new ad experience called Canvas, which offers mobile users access to a fast-loading and fully optimized screen after clicking on an ad. Canvas is designed to encourage product browsing before the customer goes to the retailer’s website to make a purchase, allowing a business to drive any number of advertising objectives, such as brand building or simply increasing sales, Facebook said.

Canvas was first unveiled in June and has been tested among a select number of businesses, but Facebook confirmed it will soon see a broader rollout in the coming weeks.

Facebook also announced plans to begin testing its Shop section for a small group of U.S. businesses, providing a single place where users can discover and buy new products. This feature will allow companies to capitalize on the more than 1 billion people Facebook said visit Pages each month to learn about businesses and their offerings.

Allowing Page owners to maximize on this exposure through a Shop section significantly increases the ways in which products can be showcased. Facebook said businesses will have the ability to link to their own retail websites through the Shop section or simply encourage customers to purchase products directly on their Page.

“Across each of these formats — from proven ad products such as carousel and dynamic products ads to new tests — our goal is to make it easier for people to discover relevant products on mobile while also driving results for businesses,” Facebook confirmed.

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2015-10-16 10:00:00
<![CDATA[Amazon launches Handmade platform]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=news&ni=1&ci=6314 Amazon has launched a new platform for handmade wares, pitting it directly against 10-year-old Etsy for business in the maker industry.
 

The eCommerce giant is finally launching the site Handmade at Amazon and thereby becomes the Etsy’s biggest rival. The site went live on Oct 8, and is already populated with more than 5,000 sellers and more than 80,000 products. In order to be able to sell on Handmade on Amazon sellers need to pass a thorough screening. They have to apply and be vetted to check on the materials they use and to ensure all products are made by hand. In May Amazon had announced the set up of Handmade at Amazon and made Etsy shiver.

 Amazon says that it has been in the making for over two years now and in the meantime it has reached out mostly at crafts fairs and news spread by word-of-mouth. What eventually turned the page were the thousands of searches each day at Amazon for handmade items. The cravings for handmade and artsy items have risen in the past years and it is a gaining stream, especially in Seattle in recent months. This trend has boosted Etsy in the past few years quite a bit. Furthermore Amazon reported about its new site that it has no plans to allow Handmade sellers to work with manufacturers, since customs already have enough options on Amazon.com to find manufactured goods.

For Etsy this is not good news. Amazon has some significant advantages over Etsy, which include its enormous amount of international customers, as well as its quick delivery service, high provisions and demanding vendor-standards and its emphasis on the shopping experience of the customer. Ever since then Etsy had made some remarkable innovations, which included enhancements of its search systems, launching a crowd funding program and most remarkable launching a manufacturing program. It have surely been moves to brace itself against the fierce competition of Handmade at Amazon, however, it has received a lot of criticism for its manufacturing program. People accused Etsy of selling its original identity for the sake of financial benefit and profit. Now that Handmade at Amazon has gone live, the game is on and we are excited to see who will be the strongest player in this area.

Source:  seattletimes.com

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2015-10-15 10:00:00
<![CDATA[eCommerce is sluggish among European countries]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=news&ni=1&ci=6313 The EU's scoreboard of consumer indicators for 2015 highlights the unexploited potential of eCommerce.

 

 

A recent European report reveals that cross-border eCommerce is underdeveloped in Europe. Consumer confidence, territorial restrictions and price differences are still significant obstacles to purchasing in other countries. 61% of consumers feel more secure purchasing online from their own country than from other EU countries (38%).

The 2015 edition of the consumer indicator scoreboard focuses on the conditions of consumers in the Single Digital Market and signals that cross-border eCommerce continues to be a relatively underdeveloped market in Europe. In Spain, 57% of people who shopped on the Internet in 2015 acquired products from another EU country. The most popular countries for cross-border purchasing are the United Kingdom, France and Germany.

Before the end of the year the Commission will present a proposal to facilitate cross-border eCommerce within the framework of the Single Digital Market. It will contain harmonised EU standards to regulate contracts, and consumer protection for online purchases.

Consumers still face numerous problems when shopping in another country, including particularly concerns about delivery and product satisfaction. In addition, consumers continue to come up against restrictions and price differences depending on their country of residence in cross-border transactions. These issues also account for the largest proportion of complaints about cross-border commerce received by the European consumer agencies.

Confidence in product safety has remained relatively stable over the years, with more positive opinions among retailers than consumers (69% of consumers and 75% of retailers agree that most of the non-food products on the market are safe). Confidence in product safety is generally greater in northern and western European countries.

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2015-10-14 10:00:00
<![CDATA[Austria: food remains the exception in online purchases]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=news&ni=1&ci=6307 TNS Info Research Austria conducted an investigation into e-procurement practices. Its outcome: food and household products continue to tail.

 

Seven percent of respondents said they had purchased online at least once in one of the retail chains. Billa leads the ranking with 3%, followed by household products chain Bipa and dm. The remaining firms did not achieve significant results (1%). The total number of respondents who report having shopped online amounts to 18%, and Amazon is the undisputed leader. 

It is still to be verified whether the forecasts of the more optimistic food traders regarding online sales will come to fruition. One out of every two respondents does not plan to shop online daily in the near future. However, 25% of consumers do see themselves as occasional online customers, and 4% stress that they will be frequent. Young people clearly represent a large majority of users. Although for the food industry, consumers who are over 45 years old exceed the average compared to other segments. The most representative group belongs to the age range between 35 and 44 years old. 

The main reason for the 72% of people who don't purchase online is that "they want to choose the product themselves." Thirty-six percent claims supposed higher prices in electronic channels. Finally, it is particularly striking that one in two consumers do not know that you can make the purchase online.

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2015-10-13 10:00:00
<![CDATA[Zalando introduces same-day delivery service]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=news&ni=1&ci=6306 In case the service turns out to be successful in Cologne and Berlin, Zalando plans to integrate the same-day delivery service as a fixed component in its system and expand it to other, bigger regions within Germany and abroad.

 

The Berlin-based online retailer plans to deliver its goods on the same day that an order has been placed. Zalando logistics boss David Schröder told the German magazine Lebensmittel Zeitung that in September the fashion retailer starts a pilot project for the same-day deliveries in Cologne and Berlin. This is also a step to enhance the company’s competitiveness and strengthen its position in the retail industry that witnesses the introduction of more and more same-day delivery services. During the trial phase customers who place an order at Zalando until the afternoon, will receive their package in the evening of that same day. 

In case the service turns out to be successful in Cologne and Berlin, Zalando plans to integrate the same-day delivery service as a fixed component in its system and expand it to other, bigger regions within Germany and abroad. During the trial period the service will be free of charge. However, it has not been announced yet how much the service will cost after that initial phase. The introduction of a same-day delivery service is not the first innovation the company has made this year. Earlier this month Zalando UK has introduced several new features and services on the British market, like the acceptance of Apple Pay and the launch of the courier return collection service “My Returns”.

It has been a prosperous year for Zalando with enormous revenue boost. The company could even lift its forecast for 2015 after it reports showed a 34% surge in revenue and an increase of active customer base by one million in the second quarter. Zalando’s ability to adapt to each market in a very adequate way and interpret the different shopping styles has surely played a big role in its success. This fall it also wants to expand its logistics network and will build a new fulfillment center in the size of 100.000 square meter. Apparently, it has plans for more further growth and expansion. The recent introduction of the same-day delivery service enhances its position on a market where more and more retailers offer such a service and customers expect to have that option.

 

Source: morgenpost.de

           onlinehaendler-news.de

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2015-10-12 10:00:00
<![CDATA[Online purchasing of food is set to grow by 40% in the United States in 2016]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=news&ni=1&ci=6305 This forecast predicts that the market volume will increase from 15 billion to 21 billion dollars by the end of next year.

 

A report presented by the IGD (Institute of Grocery Distribution) in July this year forecast a significant growth in Internet food sales in a number of countries. This report lists the top ten countries that account for the greatest volume of online food sales, with China unquestionably in top place in this segment. It also shows the growth outlook for each country in the top ten: China, United Kingdom, Japan, United States, France, South Korea, Germany Australia, Belgium and the Netherlands. Spain is not mentioned in this ranking, and although the market is growing it is doing so at a slow pace.

A new report by Groceries 2.0, a company specialising in market research, data collection and analysis and food industry consulting –among others–, which concludes that online food purchases are set to grow by 40% in the United States in 2016. This forecast estimates that the market volume will go from around 15 billion to 21 billion dollars by the end of next year.

The online food segment is growing much more slowly than others such as fashion or technology; consumers are reluctant to purchase fresh food online, although this reluctance appears to be gradually decreasing (albeit slowly), and this is reflected in these predictions. The report enumerates several reasons why consumers are hesitant to purchase food via the Internet according to the company's experts. One of the most important reasons is the inability to see, touch and smell fresh products, which accounts for the fact that a highest volume of sales is in the tinned foods or alcoholic drinks segment.

Other concerns expressed by consumers include the fact of missing special offers or discounts offered in physical stores, the delivery time and delivery options for the products, among others. However some companies have managed to overcome a number of these obstacles and now enjoy considerable commercial success in online sales of fresh food. This the case of Walmart, and multinational US retail corporation that operates in department stores and discount shops in 28 countries around the world.

Tests are currently under way in countries like Belgium and Australia, involving consumers buying the food online and then picking it up at a pre-arranged point, with fairly similar results –the degree of acceptance is high, and online sales are increasing. Among the points mentioned in the Groceries 2.0 report on factors that could be improved to increase the sale of fresh produce over the Internet are loyalty programmes. In other countries these are serving to boost sales both in terms of volume of spending and the frequency of online purchasing.

Finally it is worth recalling that some companies are investing in and searching for formulas that are attractive to consumers. Innovation and rapid delivery are key factors. In short, there is still a long way to go before we see the sale of fresh food reach the level of sales of other products via the Internet.

 

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2015-10-09 10:00:00
<![CDATA[Mercado Libre associates with Argentinian companies to develop eCommerce in the wine industry]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=news&ni=1&ci=6304 This association with a management company in Mendoza is aimed to encourage more wineries to open their own shop on MercadoShops.

 


Now, from next month it is associating with the Mendoza-based Bejerman management company to enable the wineries currently working with this company to easily and conveniently open their online shop in MercadoShops and upload all their products in just a few minutes. It also offers wine companies the use of this system for all their administrative needs, making the management and administration of their on- and off-line sales easier.


"Two years ago we began to notice a growing interest in wine searches on the part of Mercado Libre users. There was no specific category developed for this sector until 2013. At the end of that year we included them in the "Wines and Delicatessen" category".

The wine category has evolved considerably. There was a 66% rise in sales on Mercado Libre between 2013 and 2014, says Coffman, whereas if we compare the eight months of 2015 with 2014, this figure was 76%.

MercadoShops, a business unit of Mercado Libre, offers templates that allow any company to open its own online shop and offer its products ,with all the support of Mercado Libre –including MercadoEnvíos (for deliveries) and MercadoPago (for payments).

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2015-10-08 10:00:00
<![CDATA[61% of Europeans have misgivings about eCommerce between countries]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=news&ni=1&ci=6303 This is revealed by the annual report on consumption.

 

Cross-border eCommerce continues to be an underdeveloped market in Europe according to the annual report on consumption published today by the European Commission. These barriers include lack of trust, territorial restrictions, and pricing differences. 61% of consumers say they feel more secure purchasing online in their own country than in another member state.

The report reveals that a quarter of consumers who had a problem with their purchase failed to complain due to a lack of motivation and what they perceived as the low likelihood of success, and the time-consuming nature of the procedure.

There is also a significant lack of knowledge among consumers as to their rights. Only 9% were able to respond correctly when asked about this subject.

On the other hand, users who submitted complaints to Alternative Dispute Resolution bodies obtained a higher satisfaction level. However, these organisations are still relatively little known among consumers.

The Commission will present a project to encourage cross-border eCommerce at the end of this year, which will include regulations on contracts and consumer protection for this purchasing model. According to Vera Jourova, Commissioner for Justice, Consumers and Gender Equality, “These new rules will offer better access to goods and services for consumers and companies all over Europe”.

These indicators form part of a periodic report that monitors the integration of the internal retail market in the European Union, and provides detailed statistics on the consumers in each country.

]]> <p> <img style='cursor:pointer;cursor:hand' width='151' height='100' src='http://www.emarketservices.com/Clubs/ems/news/Europaecommerce2.jpg' border=0 alt='61% of Europeans have misgivings about eCommerce between countries'>
2015-10-07 10:00:00
<![CDATA[JD.com expands operations overseas]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=news&ni=1&ci=6288 China's online direct sales company JD.com has opened an office in Hong Kong and the signed a strategic agreement with COSCO Logistics to address growing customer demand for imported goods.

JD.com, the second-largest Chinese e-commerce services provider by sales, is accelerating the company’s globalization process and promote its cross-border e-commerce platform by opening a new office in Hong Kong. It harnesses Hong Kong’s international status to fuel its international business expansion. A new mergers and acquisition team based in Hong Kong and Cosco Logistics will provide JD.com with warehousing, custom clearance and shipping services from Hong Kong to mainland China. The warehousing facility of Cosco Logistics in Hong Kong will be fully integrated with JD's own warehouse management system. This venture is also meant to brace itself for the competition with Alibaba, which is currently still the largest Chinese e-commerce player.

The Beijing-based company sees the new Hong Kong office as a stepping stone to investments overseas and will help it better engage with various major brands and retailers around the region. Plans include the growth of its Hong Kong staff to about 30 in the next several months, up from just a dozen employees at present. This April it had already launched JD.worldwide, which opened a door to international trade and also functions as a sales channel for overseas vendors who wanted to reach JD.com’s customers in the Mainland.

JD.com is especially known for selling goods directly to customers, however, it also acts as a middleman connecting brands with buyers. It started establishing itself as a marketplace this year , in order to strengthen themselves in the competition against Alibaba. Endeavors to expand internationally included the success on the Russian e-commerce market and the opening of an online mall for U.S. made goods.  Furthermore it has partnered with Japan’s Uniqlo earlier this year. With a revenue of 45.9 billion yuan (US$7.2 billion and claims to have the largest fulfillment infrastructure of any e-commerce company in mainland China. It operates seven so-called fulfillment centres and a total of 166 warehouses in 44 cities. In addition, it runs 4,142 delivery stations and pick-up stations in 2,043 counties and districts across the country. The new offices in Hong Kong is the next step in the growth process of the e-commerce player.

 

 

Sources: scmp.com

              7thspace.com

]]> <p> <img style='cursor:pointer;cursor:hand' width='150' height='100' src='http://www.emarketservices.com/Clubs/ems/news/Jd2.jpg' border=0 alt='JD.com expands operations overseas'>
2015-10-06 10:00:00
<![CDATA[UK eCommerce grows 12% in July]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=news&ni=1&ci=6277 The increase has been negatively affected by business travel, which loses a big volume of turnover.

Ecommerce sales in the UK rose by 12% in July compared with data from 2014. The increase has been negatively affected by business travel, which has lost a large volume of turnover.

The British Association IMRG has stated that there has been an overall growth of 15% excluding the disappointing figures from the travel industry.

The fashion industry in UK eCommerce registered a yoy growth of 14%.

The technology and electronics sector experienced a growth of 3% compared to the 15% growth recorded last year. However, the mobile sector has accumulated yoy growth of 42% and has established itself as the driving force of the online economy.

Tina Spooner, director of information at IMRG, noted that "while the average conversion percentage of online consumers hit a peak in July 2015, the value of the average shopping basket has remained unchanged since last year, at 110.65 euros."

Accordingly, the UK, Germany and France have consolidated their online sales forecast and are part of the global eCommerce elite.

 

 

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2015-10-05 10:00:00
<![CDATA[Chile signs an agreement with Alibaba Group]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=news&ni=1&ci=6276 The cooperation aims to promote local products entering the Chinese market.

The Government of Chile has signed a cooperation agreement with the Chinese giant Alibaba. This agreement has been made with the aim of supporting Chilean entrepreneurs to continue introducing their products into the Asian market.

The aim of this agreement between Chile and Alibaba is to promote the participation of SME exporters and encourage and support the internationalisation of non-exporting companies by using this eCommerce platform.

Meanwhile, in Alibaba they point to showing agricultural products from Chile in China. "Especially through the local cuisine, as our consumers are continually exploring new cultures and experiences," stated Brian Wong, Vice President of Alibaba.

The next step now is that those responsible in Chile for the agreement can spread the benefits of Alibaba in Chile and help some SMEs, especially non-exporters, to enter the site and have greater exposure of their products.

]]> <p> <img style='cursor:pointer;cursor:hand' width='150' height='100' src='http://www.emarketservices.com/Clubs/ems/news/ChileAlibaba.jpg' border=0 alt='Chile signs an agreement with Alibaba Group'>
2015-10-02 10:00:00
<![CDATA[Amazon opens online food business in Italy]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=news&ni=1&ci=6275 Thousands of food and home care products are now on sale through Amazon. The platform will be used to raise awareness of Italian products throughout the world.

 

The Italian version of Amazon is now available and is offering thousands of food and home care products. This wide range of products is divided into categories: pasta, sauces, cereals, meat and fish, beer, wine, spirits and others, and will be available at amazon.it, excluding fresh produce and perishables. Delivery will be made in one day in Italy, while in the Milan area delivery is offered on the same day.

In this way, "the food and home care business is available 24 hours a day, seven days a week. Now customers can buy thousands of foods that can be stored for a long time and products for daily home care with a click of a button and forget about queues and carrying heavy bags," explains the country manager of Amazon Italy and Spain, who also highlights the opportunities for Italian food brands to reach "millions of Amazon customers", including foreigners.

The online food business only represents 3% of Italian e-commerce, but it will grow this year by over 27% and exceed 460 million euros, 200 of which come from grocery shopping and 260 from specialist food and wine.

Among the wines, offered with free delivery for purchases over 19 euros, the selection is now limited to about sixty brands and 130 different types of red wines, including Castello Banfi and Brunello di Montalcino 2009; a hundred white wine labels and about 20 different rosé wines, plus a small selection of sparkling and table wine.

The entry of a participant such as Amazon, says the B2C eCommerce Observatory Netcomm and Politecnico di Milano, may contribute to acceleration and fill a gap in supply. In addition, Italian food producers and sellers have been able to become international suppliers of Amazon since September, by using the free Marketplace and behaving as third parties. 

]]> <p> <img style='cursor:pointer;cursor:hand' width='150' height='106' src='http://www.emarketservices.com/Clubs/ems/news/AmazonFoodItalia.jpg' border=0 alt='Amazon opens online food business in Italy'>
2015-10-01 10:00:00
<![CDATA[Ecommerce in Poland is set to experience a year-on-year increase of 15.4% in 2015]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=news&ni=1&ci=6274 The market research company PMR expects the value of e-commerce to increase by 15.4% to reach a value of 31.8 billion zlotys (about 7.6 billion euros).

 

According to a report by PMR, eCommerce has established itself as the retail branch with the most stable growth and is unaffected by market changes, with record growth figures despite existing deflation.

This rapid growth is driven by the increased access to the Internet of households in all areas of the country. So much so that online shopping seems to be more popular among the inhabitants of small towns and rural areas than among the inhabitants of large cities. According to a recent survey by the independent market research company ARC Rynek i Opinia, about 75% of the inhabitants of provinces state that they buy products online at least once a month, compared to 72% of inhabitants of large cities, although the although the outlay of inhabitants of rural areas is lower.

The most popular online purchases include electronic devices, books and clothing. However, this trend is changing and more and more Poles are deciding to also buy groceries online; specifically one in five people, making a total of 4.5 million people. Currently only 5 of the 20 leading food chains offer this service: Tesco, Alma, Auchan, E. Leclerc and Piotr i Pawel; the latter two are the most popular. According to Euromonitor, the market value of online food in 2014 was 270 million zlotys (about 65 million euros), representing an increase of around 20% during the past six years.


Poland digital operational programme 2014-2020

]]> <p> <img style='cursor:pointer;cursor:hand' width='150' height='100' src='http://www.emarketservices.com/Clubs/ems/news/PoloniaeCommerce(1).jpg' border=0 alt='Ecommerce in Poland is set to experience a year-on-year increase of 15.4% in 2015'>
2015-09-30 10:00:00
<![CDATA[Mobile Internet Access Spreads Across Germany]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=news&ni=1&ci=6273 Smartphone internet access jumps 26 percentage points in two years.

 

 

Desktop and laptop PCs are by far the most common way consumers in Germany go online. But internet usage via smartphones and tablets has grown rapidly over the past few years—and for young people mobile is becoming a primary access channel.

 

 

TNS Infratest reported that this year, 92% of consumers in Germany ages 14 to 64 accessed the internet. The vast majority of those people used a desktop or laptop computer to go online. That hasn’t changed much over the past two years.

But since 2013, the percentage of consumers using the internet via smartphone rose from 41% to 67%. The increase in internet access via tablet was even steeper over the same period.

Among many young internet users, mobile devices have also become the most important internet access channels. Half of internet users ages 14 to 29 said smartphones were their primary access device, and another 8% said the same about tablets.

Even among internet users ages 30 to 49, only a bare majority claimed desktop or laptop computers as their primary internet access device. Three in 10 named their smartphones instead.

eMarketer estimates there are 63.0 million internet users of all ages in Germany, or 77.9% of the total population. Among that group, 68.5% use a mobile phone to go online at least monthly.

]]> <p> <img style='cursor:pointer;cursor:hand' width='150' height='112' src='http://www.emarketservices.com/Clubs/ems/news/Alemaniaonline2.jpg' border=0 alt='Mobile Internet Access Spreads Across Germany'>
2015-09-29 10:00:00
<![CDATA[eCommerce is accelerating in Latin America to over 52 billion euros in 2015]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=news&ni=1&ci=6272 The growth in sales in the online channel in the region positions the continent as one of the most attractive areas in the world for the development of eCommerce.

 

eCommerce continues to gain ground in Latin America. It is estimated that eCommerce will see sales of nearly 59.1 billion dollars (52.462 billion euros) in Latin America, according to data published by Euromonitor International.

The growth in sales in the region's online channel positions the continent as one of the most attractive areas in the world for the development of eCommerce.

Brazil is the most significant region in terms of turnover, with 42% of the total amount for the region. It is followed by Mexico with 24.822 billion dollars (22.034 billion euros), representing 18%; Argentina, with 12%; Chile, with 9%; and Colombia, with 5%.

According to Francisco Rocha, the sales and solutions manager for Visa Latin America, “The rapid growth of online sales makes Latin America one of the most suitable regions for the development of retail, travel and tourism eCommerce”. For the region to attain a more solid growth it needs “to improve the purchasing experience, implement product delivery strategies, improve access to technology and mobile channels, and not overlook one of the greatest causes of concern for companies and shoppers, namely fraud control”, says the executive.       

]]> <p> <img style='cursor:pointer;cursor:hand' width='100' height='120' src='http://www.emarketservices.com/Clubs/ems/news/Latinoamericainternet2.jpg' border=0 alt='eCommerce is accelerating in Latin America to over 52 billion euros in 2015'>
2015-09-28 10:00:00
<![CDATA[Internet Users In India: 354M, 60% Access From Mobile]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=news&ni=1&ci=6271 The internet users in India has grown 17% in the initial 6 months of this year, adding 52 million new users.

 

The number of internet users in India has reached 354 million by the end of June 2015. The latest figure indicates that India has more internet users than the population of the US and become the second largest country by the number of internet users after China. According to the report published by the Internet And Mobile Association of India (IAMAI), the internet users in India has grown 17% in the initial 6 months of this year, adding 52 million new users.

Last year, between January and December, India recorded the fastest growth of 32%, to 302 million, in the internet users base. It is interesting to see the growth path of internet users in India. It took almost 10 years for internet user base to grow from 10 million to 100 million. However, in the following three years, the industry added another 100 million and crossed 200 million user mark. In October 2013, the total number of internet users in India reached 205 million and in the following 14 months, the country added another 100 million new users, crossing 300 million users mark in December last year. The milestones clearly indicate the massive growth of internet users in India; it was also reflected in other sectors like digital commerce, social media, digital advertising, and payments.

The unprecedented growth in the internet user base helped eCommerce industry of India to grow by multifold. Startups like Flipkart, Snapdeal, Amazon and many other online eStores recorded over 100% YoY growth in their GMV (Gross Merchandise Value) and valuation.

 

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2015-09-25 10:00:00
<![CDATA[Russia & China launch joint eCommerce platform to boost trade]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=news&ni=1&ci=6269 The new platform will allow Chinese shops to sell their goods online to Russian customers.

 

Russia and China have launched an online e-commerce platform called TradeEase which is aimed at increasing cross-border trade between the two countries.

The new platform will allow Chinese shops to sell their goods online to Russian customers.

The creation of TradeEase was announced in March by China’s PayEase payment service, Bank of China, China’s Heilongjiang province and the border city of Suifenhe. Russian online payment system Yandex.Money will process payments for the platform.

At the moment the platform provides service for 200 shops in Suifenhe, Beijing and other Chinese provinces. Eight hundred more Chinese companies are also expected to join by the end of 2015, an official from Yandex.Money told Russian daily Vedomosti. He added that the average transaction is expected to be $30, with turnover during the first year of operation expected to be $20 million.

“In its first months of work TradeEase plans to attract some 100,000 customers from Russia, with 1 million of them by the end of the year. The platform will also start selling Chinese goods in other countries of Eastern Europe,” the statement from Yandex.Money said.

]]> <p> <img style='cursor:pointer;cursor:hand' width='180' height='100' src='http://www.emarketservices.com/Clubs/ems/news/Tradease.jpg' border=0 alt='Russia & China launch joint eCommerce platform to boost trade'>
2015-09-24 10:00:00
<![CDATA[Alibaba Logistics Arm to Work With U.S. Post Office on Cross-Border Ecommerce]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=news&ni=1&ci=6267 Cainiao, Alibaba Group’s logistics affiliate, has agreed to work with the United States Postal Service to speed delivery of merchandise ordered by U.S. consumers on Alibaba’s international online shopping platforms.

 

Under a Memorandum of Understanding (MoU) announced today, Cainiao and the United States’ national mail carrier agreed to collaborate on the development of enhanced shipping solutions for cross-border e-commerce. In addition to helping provide more efficient shipping channels into the U.S. for Chinese merchants and manufacturers selling on Alibaba’s AliExpress global-shopping website, the USPS will also work with Cainiao to expand its worldwide shipping capabilities, especially in South America, according to a press release.

The global B2C cross-border e-commerce market is expected to grow from $230 billion in 2014 to $1 trillion in 2020, according to a report from global consulting firm Accenture and AliResearch, Alibaba Group’s research arm. To reduce barriers to shipping small parcels quickly on a global scale, Alibaba and related companies have been working with several national mail carriers including Singapore Post and Spanish Post.

Cainiao Vice President Wan Lin cited the agreement with the USPS as “a key part of Alibaba’s globalization strategy and our vision to enable consumers around the world to enjoy the convenience and benefits of e-commerce.” With more than 600,000 employees, the USPS is the leading postal and shipping service provider in the U.S., the world’s biggest consumer market.

Cainiao and the USPS said by working together they are aiming to make it easier and more efficient for Chinese companies to sell and deliver goods directly to the homes of U.S. consumers by improving the way goods purchased from China are processed and handled during international shipping.

“As cross-broader e-commerce grows rapidly, it is critical that we evolve shipping services to the next level, with shorter delivery times and easier methods to track a shipment," said Wan in a stateement. "The collaboration between Cainiao and USPS will enable us to create new solutions and ultimately improve the overall customer experience."

Source: Alizila

]]> <p> <img style='cursor:pointer;cursor:hand' width='150' height='107' src='http://www.emarketservices.com/Clubs/ems/news/cainiao.jpg' border=0 alt='Alibaba Logistics Arm to Work With U.S. Post Office on Cross-Border Ecommerce'>
2015-09-22 10:00:00
<![CDATA[Luxury eCommerce takes off]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=news&ni=1&ci=6265 The sustained increase in online sales is having a major impact on the fashion and luxury goods sector. The great challenge for premium companies continues to be how to cash in on this vast potential and offer facilities to the customer without undermining the value of the brand.

 

Online sales have been instrumental in expanding the presence of the luxury industry in new markets or over large extensions of territory such as China and the United States.

Online commerce now accounts for at least 25% of the total sales of the major brands and is growing at more than twice the rate of sales in physical outlets. This distribution point can therefore no longer be overlooked. Although in general terms Japan and the United States are expected to see the greatest growth in sales of luxury articles as a whole, it is China that will be responsible for the most spectacular rise in Internet sales. Within three years, the luxury personal goods market, estimated at 223 billion euros, will receive its greatest injection of revenue from the Internet.

In fact the Internet is even more important than it appears at first sight, as search engines and online browsing are key to the decision to purchase in 50% of cases in the luxury goods sector. It is not uncommon for customers to go to the nearest shop already knowing the product and the price of their future purchase beforehand.

]]> <p> <img style='cursor:pointer;cursor:hand' width='150' height='110' src='http://www.emarketservices.com/Clubs/ems/news/deluxeecommerce3.jpg' border=0 alt='Luxury eCommerce takes off'>
2015-09-21 10:00:00
<![CDATA[Uber is also set to become a messenger for eCommerce]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=news&ni=1&ci=6260 Thanks to its possibility of making prompt deliveries to customers.
 

Cars with drivers –or now, a fast and instantly available messenger. This is the synthesis planned by Uber, the company that uses a program to bring together a vehicle and a user. This revolution is scheduled to begin in the United States, specifically in the city of New York, and is expected to be available this autumn.

This system involves Uber associating with hundreds of brands and retail businesses with eCommerce stores on Internet. Shoppers will be able to use an express delivery service provided by Uber to their home or office.

Uber –who have neither confirmed or denied this initiative– have been in negotiations for some time with two major IT companies specialising in software production for eCommerce. In fact both companies (Bigcommerce and Shopify) are responsible for a large part of the eCommerce available on the network. By merging both seller and transport programs, users will be able to receive their purchases in record time.

Uber had previously launched a messaging system for the fast delivery of food. With the extension of this service to major commercial brands and eCommerce, Uber aims to become a new logistics giant applied to the business of the future.

]]> <p> <img style='cursor:pointer;cursor:hand' width='150' height='150' src='http://www.emarketservices.com/Clubs/ems/news/ubereatscuadrado.jpg' border=0 alt='Uber is also set to become a messenger for eCommerce'>
2015-09-18 10:00:00
<![CDATA[Mobile eCommerce will be up by 25% in the United States in 2016]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=news&ni=1&ci=6259 eCommerce via mobile devices represents 30% of total sales.

 

25% of online sales will be made from mobile devices in the United States in 2016. The mobile channel will play an important role in the growth of eCommerce in the US, with the greatest growth coming from smart phones.

Monica Peart, analyst at eMarketer, notes that “this growth will be driven by the real growth in salaries, the drop in unemployment levels and a greater willingness to spend on traditional retail categories”.

According to eMarketer, online sales are expected to rise by 32.2% throughout the whole of 2015, more than twice the predicted 14.2% growth for eCommerce retail sales as a whole.

It is estimated that by the end of 2016, 25% of all online sales in the United States will be done from mobile devices. Christmas 2016 will see a 5.7% boost in sales to a figure of 885,700 million dollars (788,927 million euros).

Despite these expected increases, there is room for improvement in online sales, as according to a study by the Grupo MetaPack, 83% of eCommerce consumers demand an easier returns service.

]]> <p> <img style='cursor:pointer;cursor:hand' width='200' height='200' src='http://www.emarketservices.com/Clubs/ems/news/dolarmovileeuucuadrado.jpg' border=0 alt='Mobile eCommerce will be up by 25% in the United States in 2016'>
2015-09-17 10:00:00
<![CDATA[Online food sales in China grew by almost 50% in 2014]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=news&ni=1&ci=6254 Although at the worldwide level the sale of online foods is set to improve, China has seen even greater growth.

 

A report by OC & C Strategy Consultants states that online food purchases in the Asian country increased by almost 50% in 2014, whereas sales in physical spaces grew by only 6.7%, in spite of a number of new shops opening up.

The main retail players, who are experiencing slow or even negative growth in the physical market, are adopting new forms of conversion through the online channel, as the big cities have greater conversion ratios than in other developed economies.

Although online food sales are set to improve at the worldwide level –as claimed in a study by Nielsen indicating that 25% of respondents in 60 different countries bought food online, and another 55% are willing to do soChina will see a much greater increase. 

According to a study by the management consultants McKinsey, 40% of Chinese consumers buy food online, in contrast with only 10% of shoppers in the sector in the US, the second largest eCommerce market, where the ritual of going to shopping centres and supermarkets has been deeply ingrained for decades. Another analysis by the Fung Business Intelligence Centre on global business in the food sector claims that less than 1% of the total food sales in the US in 2014 were made online.

What is the reason for this revolution in China? Analysts say that one of the factors underlying this growth is that part of the middle-upper classes live in big cities and do not have a car, and therefore find it more convenient to use the online service and have their orders delivered to their homes.

 

 Source:  http://ecommerce-news.es/internacional/las-ventas-de-alimentacion-online-en-china-aumentaron-cerca-de-un-50-en-2014-30247-html?utm_source=dmdelivery&utm_medium=email&utm_content=DMDlink%203&utm_campaign=Newsletter%2001%2F09%2F2015

 

]]> <p> <img style='cursor:pointer;cursor:hand' width='150' height='150' src='http://www.emarketservices.com/Clubs/ems/news/chinafood2.jpg' border=0 alt='Online food sales in China grew by almost 50% in 2014'>
2015-09-15 10:00:00
<![CDATA[Have B2Bs Figured Out Mobile? Not Really]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=news&ni=1&ci=6249 Over 70% of B2B marketers see less than 25% of site traffic generated from mobile.

 

Though they’re trying to dig themselves out of the hole, business-to-business (B2B) marketers continue to miss the mobile mark. In May 2015 polling by Regalix, just 51% of B2B marketers worldwide said their company invested in mobile marketing. And respondents using this reported so-so results when it came to effectiveness: More than three-quarters said such initiatives were just “somewhat” effective, vs. 10% who said they were “very” effective.

 

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One-third of B2Bs said they collected their consumers’ mobile preferences and behavior data. However, they still relied on the basics when it came to data collection for mobile efforts. When asked which types of customer data they collected and used to understand mobile preferences, nearly two-thirds cited devices, and the same percentage pointed to operating systems. Social, geographic and job-related information followed.

B2Bs were most likely to use mobile websites and apps (65% each), with mobile email (45%), advertising (40%), landing pages (40%) and search (40%) also relatively popular.

While respondents were using a wide range of tactics to improve mobile content relevance and engagement, usage wasn’t overwhelming for any of them. Half designed mobile pages to load fast—the No. 1 response—while around four in 10 dynamically personalized content. Contextualizing messages, campaign segmentation based on behavior/sales cycle and message optimization for operating systems/devices were each cited by 36%. Fewer than 30% added video.

 

Limited efforts have led to limited results. More than 70% of B2B marketers said less than 25% of site traffic came from mobile, and 86% said the same about revenues generated via such devices—with 72% putting the figure below 10%.

Taking all of this into consideration, it comes as no surprise that nearly three-quarters of B2Bs allocated less than 10% of their marketing budgets to mobile, and none put more than a quarter toward it. Promisingly, though, was the fact that 64% of respondents intended to increase their mobile marketing budgets over the next 12 months.

- See more at: http://www.emarketer.com/Article/Have-B2Bs-Figured-Mobile-Not-Really/1012700#sthash.gIzA5IrQ.dpuf 

]]> <p> <img style='cursor:pointer;cursor:hand' width='150' height='100' src='http://www.emarketservices.com/Clubs/ems/news/B2BMobile.jpg' border=0 alt='Have B2Bs Figured Out Mobile? Not Really'>
2015-09-14 10:00:00
<![CDATA[Mobile makes up 30% of US e-commerce sales]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=news&ni=1&ci=6248 U.S. mobile commerce sales are projected at $104.1 billion, 38.7% more than the $75.0 billion tallied in 2014.

 

Mobile commerce will account for 29.7% of U.S. e-commerce sales this year, Internet Retailer’s 2016 Mobile 500 says, up from 24.6% of sales in 2014. 

U.S. mobile commerce sales are projected at $104.1 billion, 38.7% more than the $75.0 billion tallied in 2014, and are expected to grow twice as fast as general e-commerce sales. 

M-commerce is growing faster in Latin America, Europe and especially Asia, where the 14 ranked retailers’ sales grew 249.3% year-over-year. 

Mobile is taking up a bigger share of U.S. e-commerce, accounting for a projected 29.7% of sales in 2015. Almost 60% of the nation’s population now owns a smartphone, and monthly mobile visits to the 378 retailers ranked on Internet Retailer’s U.S. Mobile 500 reached $3.0 billion in 2015, up 68.3% from the year prior.

Mobile apps that help streamline shopper interactions and offer customers enhanced features are the key to tapping booming m-commerce sales. The 180 top retailers that offer apps reported that sales resulting from those apps grew 44% in 2015, while overall mobile sales are projected to grow by 15%—still more than twice as fast as overall e-commerce. 

]]> <p> <img style='cursor:pointer;cursor:hand' width='150' height='100' src='http://www.emarketservices.com/Clubs/ems/news/MMobile.jpg' border=0 alt='Mobile makes up 30% of US e-commerce sales'>
2015-09-11 10:00:00
<![CDATA[Internet Users In India: 354M, 60% Access From Mobile]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=news&ni=1&ci=6247 The number of internet users in India has reached 354 million by the end of June 2015. The latest figure indicates that India has more internet users than the population of the US and become the second largest country by the number of internet users after China. According to the report published by the Internet And Mobile Association of India (IAMAI), the internet users in India has grown 17% in the initial 6 months of this year, adding 52 million new users.

Last year, between January and December, India recorded the fastest growth of 32%, to 302 million, in the internet users base. It is interesting to see the growth path of internet users in India. It took almost 10 years for internet user base to grow from 10 million to 100 million. However, in the following three years, the industry added another 100 million and crossed 200 million user mark. In October 2013, the total number of internet users in India reached 205 million and in the following 14 months, the country added another 100 million new users, crossing 300 million users mark in December last year. The milestones clearly indicate the massive growth of internet users in India; it was also reflected in other sectors like digital commerce, social media, digital advertising, and payments.

The unprecedented growth in the internet user base helped eCommerce industry of India to grow by multifold. Startups like Flipkart, Snapdeal, Amazon and many other online eStores recorded over 100% YoY growth in their GMV (Gross Merchandise Value) and valuation.

]]> <p> <img style='cursor:pointer;cursor:hand' width='150' height='100' src='http://www.emarketservices.com/Clubs/ems/news/IndiaInternet.jpg' border=0 alt='Internet Users In India: 354M, 60% Access From Mobile'>
2015-09-10 10:00:00
<![CDATA[Germany’s Metro Group will sell on Alibaba’s Tmall]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=news&ni=1&ci=6246 The German retailer Metro Group will use Alibaba’s Tmall Global Plattform to offer a range of German products online to Chinese consumers. After the company had already introduced about 80 wholesale markets in China under the Metro Cash & Carry brand, it will now sell private labels as well as supplier brands from Germany on the Tmall platform. In a first phase over 100 products including dairy, canned food, coffee, chocolate, cosmetics goods will be on sale. In a later state the offers of the assortment will be widened.

For the Metro Group selling on Alibaba’s Tmall Global platform entails the offering of a range of German products online to Chinese consumers and thereby open up a new channel to get in touch with the Chinese consumer. It provides the German to gain more presence on the Chinese market and make its products better known to the Chinese consumers. Further cooperation will imply ways to collaborate in sourcing, supply chain and data analysis. For the Chinese giant this partnership is also beneficial since it enables it to offer German products to its consumers and Chinese consumers more and more prefer foreign products.

Alibaba’s Tmall Global platform is gaining in significance for global cross-border e-commerce. More and more retailers are using Tmall as an entrance to the biggest e-commerce market in the world. Retailers such as Macy’s and the Spanish fashion retailer Zara have started selling on Tmall.  With the launch of its official flagship store the Metro Group is making a decisive choice for the enhancement of cross-border e-commerce for Germany and China, but both parties also plans to help more consumer brands to grow in the Chinese market.

 

Source: reuters.com

]]> <p> <img style='cursor:pointer;cursor:hand' width='150' height='100' src='http://www.emarketservices.com/Clubs/ems/news/MetroGroup.jpg' border=0 alt='Germany's Metro Group will sell on Alibaba's Tmall'>
2015-09-09 10:00:00
<![CDATA[Zalando UK introduces a range of new features and services]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=news&ni=1&ci=6243 The company is very good at adapting to multiple shopping styles in the different European countries.

 

 

The German online fashion retailer is among the first fashion e-tailers to accept Apple Pay in the UK, which is transforming mobile payments with an easy, secure and private way to pay. Furthermore Zalando UK has launched the new service My Returns, which is a 60 minute courier return collection service that makes the return process for customers more convenient. By new partnerships with UK brands the retailer aims to strengthen the local offering and broadening its assortment. Moreover there will be put emphasis on improved customer service within the next months, such as faster delivery and customer care.

Zalando UK is brushing up its image and its market value on the British market with these targeted measures. For the 4th birthday of Zalando.co.uk it has made some crucial enhancements and surprised its customer with new services. Zalando managed to be one of the first fashion e-tailers in the UK to accept Apple Pay that is making the shopping experience much more convenient. Thereby it raises its attractiveness for British customers. The 60-minute-courier service of My Returns rings in a new era for the returning service. It enables customers to return their Zalando order the same day or the next day among an selected one-hour time slot. In order to become more attractive to the customers and offer exclusive products, the company has widened its range of UK brands that are in high demand internationally. Simultaneously Zalando is improving of its customer care on a company-wide level.

The company is very good at adapting to multiple shopping styles in the different European countries. By analyzing the market thoroughly and adapting to its changes it is able to tailor its business model for its country accordingly. This might be part of the reason why it was recently able to lift its forecast for 2015. With constant innovations such as the introduction of new strategies for mobile e-commerce and customer experience, the fashion e-tailer comes up with new ways to make shopping at Zalando more attractive for its customers in all countries.

Source: eprretailnews.com

]]> <p> <img style='cursor:pointer;cursor:hand' width='150' height='107' src='http://www.emarketservices.com/Clubs/ems/news/ZalandoMyReturns.jpg' border=0 alt='Zalando UK introduces a range of new features and services'>
2015-09-08 10:00:00
<![CDATA[Amazon: Increased Focus on India]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=news&ni=1&ci=6241 India is second biggest investment country for Amazon.

 

India has added new customers at the fastest rate for Amazon in its history of operations in multiple countries, the company's head of international consumer business, Diego Piacentini, told TOI.

India is also the second biggest investment country for the company after the US, he said, adding that India was key to Amazon's future success.

Piacentini, who reports to founder Jeff Bezos and is the highest paid executive in the company, said he would be surprised if India was not the second biggest country for Amazon after the US over the next 10 years, given the pace at which it was growing. The India operations grew by 500 per cent in the number of units shipped last year.

"I am an optimistic person but my optimism was not enough. If you told me 27 months back that I am going to sit here and look back at a growth of 500 per cent, year-on-year, I would have said that is not possible," said Piacentini.

Amazon's Indian operations were launched just a little over two years ago and the company has been gaining market share over rivals. Some estimate it is already second to Flipkart, and ahead of Snapdeal and Paytm. Last year, Bezos had announced that the company has earmarked more than $2 billion in funds for investments in India.

"We need to look at the long term. The kind of massive infrastructure and partnerships we are building in this country is huge. The US and Europe after some point will have a different growth trajectory," Piacentini said.

While bullish on the mobile platform, which accounts for 65 per cent of its traffic, the company said it would serve customers on all platforms, even as it thinks app-first. Rival Flipkart has said it will move to an app-only strategy; its subsidiary Myntra has already become app-only. But Amazon indicated that such a move would be misguided.

Read more at:
http://economictimes.indiatimes.com/articleshow/48610417.cms?utm_source=contentofinterest&utm_medium=text&utm_campaign=cppst

]]> <p> <img style='cursor:pointer;cursor:hand' width='180' height='112' src='http://www.emarketservices.com/Clubs/ems/news/AmazonIndia2.jpg' border=0 alt='Amazon: Increased Focus on India'>
2015-09-07 10:00:00
<![CDATA[New Wave of NYC Fashion Designers Launch on Taobao]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=news&ni=1&ci=6226 To help introduce cutting-edge fashion to Chinese consumers, Alibaba Group is giving up-and-coming designers from State University of New York’s famed Fashion Institute of Technology (FIT) a chance to strut their stuff on the world’s largest virtual catwalk: Alibaba’s giant Taobao Marketplace shopping website.

To provide designers with added support, Taobao will partner with a Chinese factory to produce larger quantities of designers' outfits that draw sufficient orders during an Aug. 20-23 presale period. Taobao is charging no commissions for sales.

The program is part of Taobao New Wave Week, the website’s twice-yearly marketing campaign to promote original and trendy designs among young consumers and inspire them to pursue their individuality. Another some 100 promising designers are also participating in the campaign, in addition to the five FIT graduates.

“Through Taobao New Wave Week, we hope to give Chinese consumers access to one-of-a-kind designer fashion items that are not available elsewhere,” said Taobao Marketplace Director of Marketing Xia Ji. He added that the campaign enables new designers “to embark on production in small quantities, leveraging Alibaba’s flexible supply chain resources, and gradually build their own brands and supply chain.”

Jean Marc Rejaud, a professor at FIT, said the Taobao program offers designers an “opportunity to kick start their careers in fashion by being able to market and sell their designs through Alibaba, the world-biggest e-commerce platform, on what I believe will soon be the number one fashion market in the world–China–at no cost, and at no risk.”

According to a recent report by Fung Business Intelligence Centre, China’s apparel market remains one of the fastest growing in the world, with strong growth of online retail and fast fashion. The report said “concept stores” bringing together lesser-known designers and selling unique items are gaining popularity in China, particularly in big cities, where consumers are increasingly favoring brands with clothes emphasizing personal style and individuality. The report cited a prediction from Euromonitor that China will overtake the U.S. and become the world’s largest apparel market by 2017.

Alibaba’s China retail marketplaces, Taobao, Tmall.com and Juhuasuan, are the country’s largest shopping sites with a combined 367 million annual active buyers in the 12 months ended June 30.

Source: Alizila

]]> <p> <img style='cursor:pointer;cursor:hand' width='150' height='112' src='http://www.emarketservices.com/Clubs/ems/news/Fashion.jpg' border=0 alt='New Wave of NYC Fashion Designers Launch on Taobao'>
2015-09-04 10:00:00
<![CDATA[Top 10 countries that shop the most online]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=news&ni=1&ci=6223 The digital research firm GlobalWebIndex did a global survey on eCommerce following the launch of Google´s “buy” button.

Online shopping is exploding.  Two out of every three Internet users in the world shop online.

Following the launch of the Google (the world´s largest Internet search engine) “buy” button, digital research firm GlobalWebIndex did a global survey on e-commerce.  

China leads the world in e-commerce. Although its population is young and has relatively limited financial resources, three quarters of the population shop online.

By contrast, the global e-commerce count shows that although online shopping is growing rapidly in some countries, the average barely reaches 50%.

In countries like the Philippines, United Arab Emirates and Saudi Arabia, the average payment for digital content is high, hence the delay in e-commerce progress is not due to an unwillingness to pay.  The biggest issue is structural problems in services.

According to GlobalWebIndex, the countries with the largest percentage of users that shop online are:

1. China
75% of its Internet users

2. Germany
72% of its Internet users

3. South Korea
72% of its Internet users

4. India
71% of its Internet users

5. Brazil
67% of its Internet users

6. The United Kingdom
67% of its Internet users

7. Ireland
66% of its Internet users

8. Turkey
64% of its Internet users

9. Taiwan
63% of its Internet users

10. Indonesia
62% of its Internet users

 

 

]]> <p> <img style='cursor:pointer;cursor:hand' width='150' height='113' src='http://www.emarketservices.com/Clubs/ems/news/WebMundo.jpg' border=0 alt='Top 10 countries that shop the most online'>
2015-09-03 10:00:00
<![CDATA[Great potential for e-commerce in Latin America]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=news&ni=1&ci=6195 Between 9 and 20% of Latin American consumers shop online.

E-commerce as a channel for distributing goods is still very low in Latin America, but has every chance of growing through the dynamic of global markets.  
 
Between 9 and 20 % of Latin American consumers use it to shop online, which is a low figure if you take into account the size of the market.

 
According to market studies from multinational DHL Express, Latin American businessmen understand the importance of this distribution channel for increasing their exports.  
 
The current trend is for “companies to keep their traditional distribution channels, but to take advantage of new channels like e-commerce. “

Also according to eMarketer, the percentage of growth in 2014 continues to be high and it is estimated that in 2015, e-commerce sales in Latin America will grow by 24.2% to $88.3 billion.  Brazil and Mexico will continue to be the countries with the highest growth in e-commerce, reaching 31.9 and 17.5 billion dollars in sales respectively in 2015.  Industry growth is estimated to remain high through 2018 when Latin America will register $ 140.9 billion in sales.  

Reforms, government proposals and regulations for digital media that are now appearing in Latin American countries and that are the result of the increase in online operations,   will be the determining factors for progress indexes.  The inclusion of broadband as a compulsory service, the growth in number of Internet users and, of course, the increasingly active participation of social media, will set the basis and rate of growth.   The digital environment is very conducive to the offer of goods and service globally, but growth indicators for Latin America are so significant that they caught the attention of many companies that are now eyeing the Spanish speaking market on that continent.


The industry that started using e-commerce with the greatest effort and success was the textile industry and fashion in particular, followed by footwear, accessories, perfume, sports toys, optical and household items.   

The most “advanced”  Latin American countries in digital commerce are Mexico and Brazil, where current sales volumes have surpassed all expectations, in fact, for the first time B2C e-commerce in one country of the region reached 1% of the GDP.  We are referring to Brazil, a country recognized for its rapid and continuous progress, and from which it would not be easy to take away the 1% GDP share.  

 

 

 

 

]]> <p> <img style='cursor:pointer;cursor:hand' width='150' height='148' src='http://www.emarketservices.com/Clubs/ems/news/Latam(1).jpg' border=0 alt='Great potential for e-commerce in Latin America'>
2015-09-01 10:00:00
<![CDATA[Ecommerce in Spain was worth 15.9 billion euros in 2014]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=news&ni=1&ci=6196 With the increase of 24.8% the ecommerce industry in Spain continues to grow.

The total turnover of ecommerce in Spain reached 15.89 billion euros in 2014, new data shows. The ecommerce industry increased by 24.8% last year. That’s some impressive growth if you take into account ecommerce in Europe increased by 16.3% in 2013 and ecommerce in South Europe increased by 18.9% during the same period.

With the increase of 24.8% the ecommerce industry in Spain continues to grow. During the fourth quarter of last year, online sales even increased by 25.8%, reaching 4.3 billion euros. It’s the La Comisión Nacional de los Mercados y la Competencia (CNMC) that published these statistics. This is a new authority in charge of both competition and regulatory matters in Spain.

The sector that had the highest revenue was that of travel agents and tour operators, with 13.2% of the total ecommerce turnover. Air transport accounted for 7.7% of the Spanish ecommerce turnover, while clothing represents 5.7%.

CNMC also measured the number of transactions and it concluded that there were about 68 million transactions that took place in the fourth quarter of last year, which is an increase of 24% compared to the same period one year earlier. Altogether, there were 241 million transactions in 2014.

CNMC also looked at how the ecommerce revenue in Spain was divided geographically. It seems that in the fourth quarter of last year 56.4% of total online sales happened at websites that are located in Spain, while the remaining 43.7% was for purchases that originated in Spain but were made at ecommerce websites abroad. In terms of transactions, data shows that 44.1% of all online purchases were recorded at Spanish websites, while 55.9% happened at foreign ecommerce sites.

Of all online transactions that originated in Spain and went to foreign online stores, 90.6% happened at websites in the European Union, while 3.9% took place at American online retailers. Meanwhile, almost three in four (73.7%) foreign online purchases at Spanish ecommerce sites happened from within the European Union.

 

 

]]> <p> <img style='cursor:pointer;cursor:hand' width='136' height='80' src='http://www.emarketservices.com/Clubs/ems/news/españainternet.jpg' border=0 alt='Ecommerce in Spain was worth 15.9 billion euros in 2014'>
2015-08-31 10:00:00
<![CDATA[Growth of eCommerce in the Nordic countries]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=news&ni=1&ci=6194 Research had already shown in 2014 that Nordic consumers are keen online shopping and the Scandinavian e-commerce is rising steadily

Sweden is getting more and more into online grocery shopping, which accumulated in 320.3 million turn-over in 2014. The growth rate of online grocery shopping in Sweden has been 41% compared with the previous year and is expected to increase by 40% this year to 438 million Euros. These numbers come from a recent study done by HUI for Svensk Digital Handel.

The Swedes are more and more trying to buy groceries online, as one in four consumers shopped for groceries via the internet at least once. That is a big contrast to 2010, when only 9 percent of the Swedes did their groceries online. The most basic reason for shopping online is that it is time-saving, easy to fit in the day and doesn’t imply physical exhaustion. However, as disadvantages of online shopping the Swedes most frequently names the shipping costs, the higher prices and that they miss the in-store experience. 

Research had already shown in 2014 that Nordic consumers are keen online shopping and the Scandinavian e-commerce is rising steadily. Already in 2011 a remarkable growth of online sales was reported in the Nordic countries. Online growth is due to an e-commerce market full of young, tech-savvy people with disposable income to spend online, trying to look for the most convenient way to get hold of the goods to want to buy. Consumers are also becoming more accustomed to shopping online with more players appearing on the market and an increased digitalization driving growth for groceries online. Even a growth of mobile shopping can be reported in Sweden, online grocery buyers preferred computers over any other device when it comes to making their purchase online.

 

Source: ecommercenews.eu

]]> <p> <img style='cursor:pointer;cursor:hand' width='180' height='140' src='http://www.emarketservices.com/Clubs/ems/news/paisesescandinavos.jpg' border=0 alt='Growth of eCommerce in the Nordic countries'>
2015-08-28 10:00:00
<![CDATA[Alibaba and Unilever form strategic partnership]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=news&ni=1&ci=6193 The data-driven ecosystem of Alibaba will enable the multinational enterprise to penetrate the Chinese market with unprecedented precision and effectiveness.

Alibaba and the Dutch-British multinational consumer goods company Unilever announced that they are forming a strategic partnership, in order to help Unilever reach more Chinese consumers. The data-driven ecosystem of Alibaba will enable the multinational enterprise to penetrate the Chinese market with unprecedented precision and effectiveness. The focus of the cooperation will lie on rural China penetration, cross-border e-commerce, consumer protection and Big Data.

 

Unilever’s business model for China

 

Unilever China had already opened its first Tmall flagship store in 2011 and in 2014 it opened another one on Tmall Global, leveraging the free trade zone and bonded warehouse model. The Dutch-British retailer makes more than half of its sales in emerging markets and since Alibaba knows everything about the shopping habits of Chinese consumers as the leading international internet company of China, it is striving to build the future infrastructure of commerce. It is in fact a solution platform for payments, e-finance and logistics and thereby exactly what Unilever needs to boost its presence and improve it sales in the large market of China.

 

The path to the Chinese consumer

 

Unilever had already spread its wings in China by launching a flagship store earlier this year on Alibaba’s rival JD.com and by strengthening its cooperation with Alibaba it is taking another step on its path to reach the Chinese consumers. For both parties this agreement is a milestone in enhancing cross-border e-commerce. Especially in the areas that are important to Alibaba, such as Big Data analytics applications, supply chain management and digital advertising strategies the companies are expected to create mutual success.

 

Sources: marketwatch.com;  reuters.com

]]> <p> <img style='cursor:pointer;cursor:hand' width='178' height='100' src='http://www.emarketservices.com/Clubs/ems/news/AlibabaUnilever.jpg' border=0 alt='Alibaba and Unilever form strategic partnership'>
2015-08-26 10:00:00
<![CDATA[The EU commits to eCommerce]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=news&ni=1&ci=6191 SMEs could take advantage of e-commerce to reduce costs and grow beyond their borders.  

The free flow of goods, capital, services and people is the cornerstone of the European Union single market. However, the advantages of free movement throughout the continent have yet to materialize in the digital world.

Some 315 million Europeans use the Internet daily; hence the advantages of a digital single market (DSM) would be significant.  In fact, according to the EC, a fully operational DSM would imply growth of up to 415 billion Euros annually.

Employment levels would also rise and encourage investment.  Consumer access to content, products and services from other EU countries would improve at the same time that delivery costs would drop.  They could also benefit from a system that would promote improved telecom services.  SMEs could take advantage of e-commerce to reduce costs and expand beyond their borders, since delivery costs would be lower. These companies could also have better access to funding and benefit from uncomplicated corporate laws.

 

In light of all this, the EC recently released its plans to create a DSM throughout Europe, highlighting specific actions that it expects to deliver by the end of 2016.  

 EC strategy includes:

  • Providing consumers and businesses throughout Europe with better access to digital goods and services. 
  • Creating adequate conditions for digital networks and services to prosper.
  • Maximizing digital economy growth potential through programs like “European Cloud Initiative”, the uniform promotion of job creation, etc. 

EC data indicates that the long-term impact of initiatives to boost digital reform on GDP growth could surpass 1%, and the increase in cross-border e-commerce could be 0.27% of the GDP.

The advantages to encouraging e-commerce, by improving access to digital content and reducing VAT related restrictions on cross-border sales, would also be reflected in other industries, with positive results in broader economic settings. 

However, many details still have to be worked out.  Individual EU governments will have to adopt new rules before they can take effect.  

]]> <p> <img style='cursor:pointer;cursor:hand' width='150' height='121' src='http://www.emarketservices.com/Clubs/ems/news/EcommerceEurope(2).jpg' border=0 alt='The EU commits to eCommerce'>
2015-08-24 10:00:00
<![CDATA[Benet Boix, from Logismarket “We continuously strive to enhance the experience of user businesses”]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=prod&ni=1&ci=2383 Logismarket is a pioneer B2B platform in Spain.Through its multi-sector approach, this industrial directory enables businesses to reach out to both buyers and vendors from many different sectors, such as Containers And Packaging or Industrial Cleaning.

Logismarket is a pioneer B2B platform in Spain. Since its launch in 2000, it has successfully adapted and enjoyed significant growth. Through its multi-sector approach, this industrial directory enables businesses to reach out to both buyers and vendors from many different sectors, such as Containers And Packaging or Industrial Cleaning.

We interviewed the director of Mecalux, Benet Boix, who explained to us how Logismarket facilitates business contacts and in which countries they operate, as well as offering recommendations for users and giving us an exclusive insight into their plans for the future.

Discover how they continuously strive to enhance the experience of user businesses.

]]> <p> <img style='cursor:pointer;cursor:hand' src='http://www.emarketservices.com/Clubs/ems/prod/Benet-Boix-vertical2(1).jpg' border=0 alt='Benet Boix, from Logismarket "We continuously strive to enhance the experience of user businesses"'>
2016-01-20 10:00:00
<![CDATA[Juan Bautista González, Agronet "We provide opportunities for export and import in the Agricultural Sector"]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=prod&ni=1&ci=2361 Grupo Agronet has several platforms focused on the agricultural sector, such as Agromaquinaria for the agricultural machinery sector, Oleotic for oil, Vinotic for the wine sector, and the project @gua for the manufacture and marketing of water and irrigation technologies.

 

Read this interview with Agronet where they tell us how they generate opportunities for export and import among agricultural companies.

 

Grupo Agronet has several platforms focused on the agricultural sector, such as Agromaquinaria for the agricultural machinery sector, Oleotic for oil, Vinotic for the wine sector, and the project @gua for the manufacture and marketing of water and irrigation technologies.

On its 15th anniversary, this company has launched two new marketplaces for spare parts, and embarked on a strategy of internationalisation. We interview its general manager, Juan Bautista González Mercos, who tells us how these electronic marketplaces help agricultural companies, what products are the most demanded, and reveals their plans in the future.

Read this interview with Agronet where they tell us how they generate opportunities for export and import among agricultural companies.

]]> <p> <img style='cursor:pointer;cursor:hand' src='http://www.emarketservices.com/Clubs/ems/prod/AgronetHor(1).jpg' border=0 alt='Juan Bautista Gonz&aacute;lez, Agronet "We provide opportunities for export and import in the Agricultural Sector"'>
2015-12-23 10:00:00
<![CDATA[Trained staff make the difference in eMarketplaces]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=prod&ni=1&ci=2360 There have been sweeping changes in the world of fashion in recent years, and today it is essential to have an online sales strategy. Riverside, a small company that designs, markets and distributes womenswear, has successfully exploited the advantages that eMarketplaces can bring to eCommerce to grow their sales outside Spain.

There have been sweeping changes in the world of fashion in recent years, and today it is essential to have an online sales strategy. Riverside, a small company that designs, markets and distributes womenswear, has successfully exploited the advantages that eMarketplaces can bring to eCommerce to grow their sales outside Spain.

 

We speak to Esther Brizuela, its export manager, who tells us how they began to use these sales platforms, which ones they use, what their daily routine is like, and the advice they would give other companies about using marketplaces.

 

Learn from the experience of Riverside in this success story where they highlight the importance of having trained staff to deal with eMarketplaces.

]]> <p> <img style='cursor:pointer;cursor:hand' src='http://www.emarketservices.com/Clubs/ems/prod/RiversidePeq(1).jpg' border=0 alt='Trained staff make the difference in eMarketplaces'>
2015-12-10 10:00:00
<![CDATA[Interview with Janet Wang, Head of Tmall for Europe: “Consumers prefer to buy everything on a single platform”]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=prod&ni=1&ci=2359 Tmall is the largest eMarketplace oriented to consumers in China. We interview Janet Wang, the Director of Tmall for Europe, and ask her what the new Chinese consumer is like, and what specific advantages international companies can expect when accessing this eMarketplace.

Tmall is the largest eMarketplace oriented to consumers in China. These platforms, through the dotcom version for companies registered in China, and Tmall Global for companies without a prior presence there, facilitate access by international companies to a growing Chinese middle class that is hungry for foreign products.

We interview Janet Wang, the Director of Tmall for Europe, and ask her what the new Chinese consumer is like, and what specific advantages international companies can expect when accessing this eMarketplace.

Discover some success stories and learn how Chinese consumers prefer to make all their purchases on a single platform.

]]> <p> <img style='cursor:pointer;cursor:hand' src='http://www.emarketservices.com/Clubs/ems/prod/JanetWangTmallHorPeq(1).jpg' border=0 alt='Interview with Janet Wang, Head of Tmall for Europe: "Consumers prefer to buy everything on a single platform"'>
2015-11-25 10:00:00
<![CDATA[Moma Bikes: ”Differentiation, the key to success in eMarketplace sales”]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=prod&ni=1&ci=2354 It's possible to create an exclusively online sales strategy and place yourself among the top-sellers in Europe. This is proved by the experience of Moma Bikes, a Barcelona-based company that has succeeded –using eMarketplaces and its online shop– in becoming the number-one bike provider on all the European direct sales portals.

It's possible to create an exclusively online sales strategy and place yourself among the top-sellers in Europe. This is proved by the experience of Moma Bikes, a Barcelona-based company that has succeeded –using eMarketplaces and its online shop– in becoming the number-one bike provider on all the European direct sales portals.

 

This success story uncovers the marketplaces they use, the benefits that can be obtained from these platforms, and details of their everyday routines.

Learn from the experience of Juan Morera, administrator of Moma Bikes, how differentiation is the key to success in eMarketplaces.

]]> <p> <img style='cursor:pointer;cursor:hand' src='http://www.emarketservices.com/Clubs/ems/prod/MomabikesPeq(1).jpg' border=0 alt='Moma Bikes: "Differentiation, the key to success in eMarketplace sales"'>
2015-11-12 10:00:00
<![CDATA[Interview with Sonia Molina, Country Manager of DaWanda Spain: “40% of sales are cross-border”]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=prod&ni=1&ci=2350 Crafts is one of the sectors that's booming on the eCommerce channel. The leading eMarketplace in the sector in Europe, DaWanda, connects creators and artisans with end customers who are interested in acquiring original, customised and hand-made products.

Don't miss this interview, in which Sonia Molina declares that 40% of DaWanda's sales come from other countries.

Crafts is one of the sectors that's booming on the eCommerce channel. The leading eMarketplace in the sector in Europe, DaWanda, connects creators and artisans with end customers who are interested in acquiring original, customised and hand-made products.

 

Its Country Manager for Spain, Sonia Molina, tells us how they help overcome the challenges facing the crafts sector, shares the top-selling products, offers tips for beginners and examples of success stories, and reveals how they boost international sales thanks to their sales platform.

 

Don't miss this interview, in which Sonia Molina declares that 40% of DaWanda's sales come from other countries.

]]> <p> <img style='cursor:pointer;cursor:hand' src='http://www.emarketservices.com/Clubs/ems/prod/MolinaLopezSoniaverticaldef(1).jpg' border=0 alt='Interview with Sonia Molina, Country Manager of DaWanda Spain: "40% of sales are cross-border"'>
2015-10-28 10:00:00
<![CDATA[eMarketplaces, a good strategy to sell online in Latin America]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=prod&ni=1&ci=2346 Latin America is currently seeing double-digit growth in its online market, and eMarketer predicts a turnover of 140.9 billion dollars by 2018. However there are major barriers to be overcome, such as the consumers' distrust of online shopping. 

This article provides some information on this market, with a breakdown for the outlook by country. We also supply examples of both B2B and B2C marketing platforms and tips for successfully accessing Latin America, from the local experts themselves.

 

Latin America is currently seeing double-digit growth in its online market, and eMarketer predicts a turnover of 140.9 billion dollars by 2018. However there are major barriers to be overcome, such as the consumers' distrust of online shopping. 

eMarketplaces are being seen as a major alternative for breaking in to this market, as they are known and trusted by eConsumers and are leaders in online sales in the region.

This article provides some information on this market, with a breakdown for the outlook by country. We also supply examples of both B2B and B2C marketing platforms and tips for successfully accessing Latin America, from the local experts themselves.

]]> <p> <img style='cursor:pointer;cursor:hand' src='http://www.emarketservices.com/Clubs/ems/prod/PlataformasAmericaLatinacuadrada(1).jpg' border=0 alt='eMarketplaces, a good strategy to sell online in Latin America'>
2015-10-01 10:00:00
<![CDATA[Interview with Lindsay Watkin of Global Wine & Spirits, the world´s largest B2B marketplace focusing on the wine industry]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=prod&ni=1&ci=2335 Global Wine & Spirits is the world´s largest B2B marketplace focusing on the wine industry, where producers, agents and industry professionals from every part of the world can meet.

Global Wine & Spirits is the world´s largest B2B marketplace focusing on the wine industry, where producers, agents and industry professionals from every part of the world can meet.

We are talking to Lindsay Watkin, Director of Sales and Operations, who explains how wineries can take advantage of this platform to sell their wines internationally, and she tells us about the services her company provides.

Read this interview where Lindsay says that their mission is to bring wine and spirits producers and buyers together.

]]> <p> <img style='cursor:pointer;cursor:hand' src='http://www.emarketservices.com/Clubs/ems/prod/GlobalWinesVert(5).jpg' border=0 alt='Interview with Lindsay Watkin of Global Wine & Spirits, the world´s largest B2B marketplace focusing on the wine industry'>
2015-07-28 10:00:00
<![CDATA[Interview with Marc Schillaci, CEO at Oxatis, a leading e-commerce solutions company]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=prod&ni=1&ci=2334 Oxatis is a leading French company in e-commerce solutions in Europe that also offers integration services with e-marketplaces and price comparison sites.  

 

Oxatis is a leading French company in e-commerce solutions in Europe that also offers integration services with e-marketplaces and price comparison sites.  

We spoke with CEO Marc Schillaci, who told us a bit more about how their tool for creating and managing online stores works, about the maintenance process, advantages compared to other similar solutions, and the e-marketplaces that their tool can access.

Take advantage of this interesting interview with Marc Schillaci, where you will learn how they assist international expansion through their experience in several European markets.

]]> <p> <img style='cursor:pointer;cursor:hand' src='http://www.emarketservices.com/Clubs/ems/prod/MarcSchilacciFotoVer(1).jpg' border=0 alt='Interview with Marc Schillaci, CEO at Oxatis, a leading e-commerce solutions company'>
2015-07-21 10:00:00
<![CDATA[Wei Duan, Alibaba Group “We offer exposure to a global market with very limited resources”]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=prod&ni=1&ci=2333 Wei Duan is EMEA Marketing and International Business Development director of the world´s biggest player in e-commerce,  the Chinese Alibaba Group.

Some of the points that Duan explains in this interview include, the advantages of this B2B global platform, differences between Alibaba.com and similar platforms and advice to companies that want to start using Alibaba.

Wei Duan is EMEA Marketing and International Business Development director of the world´s biggest player in e-commerce,  the Chinese Alibaba Group, which owns the B2B e-marketplace Alibaba.com with more than 40 million registered companies.

Wei was a speaker at the April 28th conference “How to sell abroad through e-marketplaces”, organized by eMarket Services a project of ICEX Spain  Exports and Investments, where we asked her a few questions about the global marketplace.

Some of the points that Duan explains in this interview include, the advantages of this B2B global platform, differences between Alibaba.com and similar platforms and advice to companies that want to start using Alibaba. Don´t miss it.  Learn how you can have global visibility with very limited resources!

]]> <p> <img style='cursor:pointer;cursor:hand' src='http://www.emarketservices.com/Clubs/ems/prod/weiduanHorPeq(1).jpg' border=0 alt='Wei Duan, Alibaba Group "We offer exposure to a global market with very limited resources"'>
2015-07-02 10:00:00
<![CDATA[Luis Carbajo, CEO at Solostocks: “Exports on our portal were up 21% in 2014”]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=prod&ni=1&ci=2330 Solostocks is the leading B2B e-marketplace in Spain and Latin America, with more than a million products listed in multiple categories and 12 websites targeted by country.

Its CEO, Luis Carbajo, explains to us in this interview, the advantages of his e-marketplace for international expansion, the industries that see the best results and some of the latest features added to the platform, like direct online sales.  

Don´t miss this interview where he tells us that exports through SoloStocks were up 21% in 2014.

]]> <p> <img style='cursor:pointer;cursor:hand' src='http://www.emarketservices.com/Clubs/ems/prod/LuisCarbajoSolostocksBol(1).jpg' border=0 alt='Luis Carbajo, CEO at Solostocks: "Exports on our portal were up 21% in 2014"'>
2015-06-18 10:00:00
<![CDATA[Emarketplaces, a way of getting to know customers in new markets]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=prod&ni=1&ci=2322 Gioseppo is a footwear firm with 120 employees, which sells its products in more than 60 international markets. Its business strategy includes taking part in several e-marketplaces, which has led to 77% of its online sales coming from outside of Spain.  

Gioseppo is a footwear firm with 120 employees, which sells its products in more than 60 international markets. Its business strategy includes taking part in several e-marketplaces, which has led to 77% of its online sales coming from outside of Spain.  

In this Case Study they tell you what to consider before taking part in an e-marketplace, how they use these platforms and above all, the results obtained thanks to their potential as a Gateway to new customers.

Learn from Gioseppo´s experience, which uses e-marketplaces as a way of getting to know customers in new markets.

]]> <p> <img style='cursor:pointer;cursor:hand' src='http://www.emarketservices.com/Clubs/ems/prod/GioseppoBol(1).jpg' border=0 alt='Emarketplaces, a way of getting to know customers in new markets'>
2015-06-02 10:00:00
<![CDATA[Electronic marketplaces, a good indicator of product quality]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=prod&ni=1&ci=2300 Inhospan is a company in Córdoba with 10 employees that manufacture machinery for making churros, pastries and creams.  They decided to commit to e-marketplaces and have managed to make 20 to 25% of their sales online and to enter markets they never thought they would.

Inhospan is a company in Córdoba with 10 employees that manufacture machinery for making churros, pastries and creams.  They decided to commit to e-marketplaces and have managed to make 20 to 25% of their sales online and to enter markets they never thought they would.

Discover their strategy, how they resolve conflicts with traditional channels and the results obtained by using Solostocks.

]]> <p> <img style='cursor:pointer;cursor:hand' src='http://www.emarketservices.com/Clubs/ems/prod/INHOSPANBoletin(1).jpg' border=0 alt='Electronic marketplaces, a good indicator of product quality'>
2015-05-13 10:00:00
<![CDATA[Latest changes in China boost eCommerce growth]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=prod&ni=1&ci=2295 China is already the world´s leading power in eCommerce revenue. But the cautious rate of Internet penetration, huge population with growing purchasing power, and enthusiasm for shopping suggests that there is still a path to greater growth ahead.

China is already the world´s leading power in eCommerce revenue. But the cautious rate of Internet penetration, huge population with growing purchasing power, and enthusiasm for shopping suggests that there is still a path to greater growth ahead.

 

Aware of this potential, the country is making major changes to help it become a Mecca for online sales and to create standards for improving quality.  In this article, we will study the current situation and point out some of these changes that will reinforce China´s dominance in global eCcommerce; and we will review new Chinese consumer trends.

]]> <p> <img style='cursor:pointer;cursor:hand' src='http://www.emarketservices.com/clubs/ems/prod/Dragon-doradoBol(1).jpg' border=0 alt='Latest changes in China boost eCommerce growth'>
2015-04-29 10:00:00
<![CDATA[Yaap Shopping, a digital platform where retailers and shoppers interact]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=prod&ni=1&ci=2293 Carlos Beldarrain, CEO of Yaap Shopping: “We offer businesses a platform where they can interact with their customers with discounts and promotions”

Yaap Shopping is a digital platform that links brick –and- mortar stores up with potential shoppers.  It lets stores advertise offers and promotions, and is an easy way for users to discover nearby retailers thanks to its geolocation mobile app.

We interviewed Yaap CEO Carlos Beldarrain, who tells us about the advantages of using this platform, how retailers can participate, and the different offers that can be launched; and shows us other new services like Yaap Money.

Discover how they provide “a platform where retailers and shoppers interact”. 

]]> <p> <img style='cursor:pointer;cursor:hand' src='http://www.emarketservices.com/clubs/ems/prod/Carlos-Beldarrain---Yaap-Shopping-vertical(1).jpg' border=0 alt='Yaap Shopping, a digital platform where retailers and shoppers interact'>
2015-04-16 10:00:00
<![CDATA[Interview with Andoni Arias, CMO at Inuntji “We offer companies a free and professional way of creating an online store”]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=prod&ni=1&ci=2292 Inuntji is a free platform for creating online stores that allows companies to manage their online sales easily without limiting the amount of traffic or number of products.

We interviewed CMO Andoni Arias, so he could tell us about other Inuntji features, how the company manages logistics and what plans it has for international expansion, among other issues.

Inuntji is a free platform for creating online stores that allows companies to manage their online sales easily without limiting the amount of traffic or number of products.

We interviewed CMO Andoni Arias, so he could tell us about other Inuntji features, how the company manages logistics and what plans it has for international expansion, among other issues.

]]> <p> <img style='cursor:pointer;cursor:hand' src='http://www.emarketservices.com/clubs/ems/prod/InutjiBol2(1).jpg' border=0 alt='Interview with Andoni Arias, CMO at Inuntji "We offer companies a free and professional way of creating an online store"'>
2015-03-18 10:00:00
<![CDATA[Crafts in the 21st century: selling internationally via eMarketplaces]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=prod&ni=1&ci=2290 If there were ever an industry devoted to tradition, it is without a doubt, the crafts industry. That said, eCommerce has become a great partner when it comes to selling these products and major global eMarketplaces have sprung up allowing small local artisans to take orders from anywhere in the world.

Don´t miss this interesting article on how to sell online internationally through eMarketplaces specializing in crafts.

If there were ever an industry devoted to tradition, it is without a doubt, the crafts industry. That said, e-commerce has become a great partner when it comes to selling these products and major global e-marketplaces have sprung up allowing small local artisans to take orders from anywhere in the world.

With this article we want to present an overview of the industry and opportunities for online selling; cover a few e-marketplaces where you can offer your crafts; describe the first steps to take and how these platforms work, with impressions and advice from artisans that are already selling thanks to their online strategy. 

Don´t miss this interesting article on how to sell online internationally through e-marketplaces specializing in crafts.

]]> <p> <img style='cursor:pointer;cursor:hand' src='http://www.emarketservices.com/clubs/ems/prod/ArtesaniaBol(1).jpg' border=0 alt='Crafts in the 21st century: selling internationally via eMarketplaces'>
2015-02-25 10:00:00
<![CDATA[Miniland Group: know your online strategy]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=prod&ni=1&ci=2284 Learn from the experience of this toy company that knew how to integrate e-marketplaces with other online sales strategies to create a winning combination can be very useful to those companies that want to explore e-commerce and electronic markets.

Miniland is a business group from Alicante with several lines of business focused on the manufacture and distribution of child care products.  In 2010 they decided to sell online in Germany because they saw it as a great business opportunity, using Amazon to reach the end consumer and find specialized stores selling online. The experience encouraged them to use this same formula in the United States and today 20% of their sales in those markets are done online.

The experience of this toy company that knew how to integrate e-marketplaces with other online sales strategies to create a winning combination can be very useful to those companies that want to explore e-commerce and electronic markets.  

]]> <p> <img style='cursor:pointer;cursor:hand' src='http://www.emarketservices.com/clubs/ems/prod/MinilandBol(1).jpg' border=0 alt='Miniland Group: know your online strategy'>
2015-02-06 10:00:00
<![CDATA[Interview with Claudio Navarro, manager of Frutas Navarro “eMarketplaces: the best way to access international markets”]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=prod&ni=1&ci=2280 Frutas Navarro is a family-owned business from Valencia, specializing in the cultivation and export of citrus fruits, mainly tangerines and oranges.

A year later, thanks to using the eMarketplace NaranjasyFrutas.com they managed to sell 1.2 million kilos last year, and expect to reach 2 million this year.

Frutas Navarro is a family-owned business from Valencia, specializing in the cultivation and export of citrus fruits, mainly tangerines and oranges.

With 32 employees, in 2013 they decided to export internationally in order to protect their crops themselves, and to get better prices. A year later, thanks to using the eMarketplace NaranjasyFrutas.com they managed to sell 1.2 million kilos last year, and expect to reach 2 million this year, with customers in Europe, North America and the Arab Emirates.

]]> <p> <img style='cursor:pointer;cursor:hand' src='http://www.emarketservices.com/clubs/ems/prod/Frutas-navarro-2(1).jpg' border=0 alt='Interview with Claudio Navarro, manager of Frutas Navarro "eMarketplaces: the best way to access international markets"'>
2015-01-21 10:00:00
<![CDATA[Eduardo G. Pardo, CTO of Second Episode, introduces the eCommerce tool Rationalize]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=prod&ni=1&ci=2275 "Rationalize allows manufacturers and distributors to show all of the product variations they can make”.  

We interviewed CTO Eduargo G. Pardo who tells us how this tool lets manufacturers and distributors showcase variations of their product, all of its features, advantages and implementation costs.  

It is not always easy to build an online store from a huge catalogue of items or multiple product combinations.

Rationalize was created to solve this problem by making it easier to organize product variants  while at the same time allowing you to manage stock, generate budgets automatically and use social tools to improve the user buying experience.  All of this, without having to be computer savvy. 

]]> <p> <img style='cursor:pointer;cursor:hand' src='http://www.emarketservices.com/clubs/ems/prod/Eduardo-G-Pardo-Bol2(1).jpg' border=0 alt='Eduardo G. Pardo, CTO of Second Episode, introduces the eCommerce tool Rationalize'>
2015-01-08 10:00:00
<![CDATA[Interview with Estanis Martín de Nicolás, General Manager of PayPal Spain and Portugal: “PayPal Passport helps do away with the cultural barriers to internationalisation”]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=prod&ni=1&ci=2222 PayPal has just announced the launch of a new tool for businesses, PayPal Passport, which provides valuable export-related information.

Find out how you can benefit from this service that "does away with the cultural barriers to internationalisation".

Key periods for online shopping in target countries, consumers trends, customs formalities and most sought-after products are just some of the details provided by this service.

In an interview with the General Manager of PayPal Spain and Portugal, Estanis Martín de Nicolás, he tells us all about the information included in these tools, the advantages of using them and the countries they encompass, along with other key issues.

]]> <p> <img style='cursor:pointer;cursor:hand' src='http://www.emarketservices.com/clubs/ems/prod/EstanisPaypalBol-cuadradape(1).jpg' border=0 alt='Interview with Estanis Mart&iacute;n de Nicol&aacute;s, General Manager of PayPal Spain and Portugal: "PayPal Passport helps do away with the cultural barriers to internationalisation"'>
2014-12-02 10:00:00
<![CDATA[Interview with Juan José Bas Fayos, Manager of Orangesandfruits.com, a portal that businesses can use to contact farmers directly]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=prod&ni=1&ci=2251 Many Spanish farmers often work only with local businesses, and not with new buyers outside of their area of influence.  That is why Orangesandfruits.com was created. It is an e-marketplace that puts producers directly in contact with national and international businesses and gives them more options to sell their crops at better prices.  

In this interview, manager Juan José Bas Fayos explains how the platform works, how it benefits Spanish farmers, and tells us which countries can be accessed through Orangesandfruits.com.

]]> <p> <img style='cursor:pointer;cursor:hand' src='http://www.emarketservices.com/clubs/ems/prod/NaranjasyFrutasBol2(1).jpg' border=0 alt='Interview with Juan Jos&eacute; Bas Fayos, Manager of Orangesandfruits.com, a portal that businesses can use to contact farmers directly'>
2014-11-19 10:00:00
<![CDATA[Sol Fauquier, Country Manager for 99designs Spain: “access to the internet has meant that design is no longer exclusively for large companies”]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=prod&ni=1&ci=2220 99designs is an electronic market focused on graphic design professionals where companies can search for creative talent to design their corporate image and their marketing and advertising material.

The marketplace first made its appearance in Australia in 2008 and has become the biggest of its kind in the world focusing on the design sector. Now, the platform has come to Spain and is available for creative professionals and companies alike.

We interview Sol Fauquier, Country Manager for 99designs Spain, to find out how the platform works, what the benefits are for companies and designers and which countries it operates in.

A must-read interview, in which she tells us that "thanks to the internet, design is no longer exclusively for large companies".

]]> <p> <img style='cursor:pointer;cursor:hand' src='http://www.emarketservices.com/clubs/ems/prod/99designsBol2(3).jpg' border=0 alt='Sol Fauquier, Country Manager for 99designs Spain: "access to the internet has meant that design is no longer exclusively for large companies"'>
2014-11-05 10:00:00
<![CDATA[Logistics in eCommerce III: A guide to choosing a logistics provider]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=prod&ni=1&ci=2219 It is important to assess all factors, not just price, because the supplier becomes another cog in your company, and it is a crucial point in the online client's purchasing experience, whether it is an end customer or other companies.

In this short guide, we tell you about what factors you should take into account when choosing a logistics operator, as well as certain innovative trends which have sprung up as alternatives within the logistics sector.

Make sure you read our Guide to choosing a logistics provider.

Now that we have seen what steps have to be taken to carry out logistical planning, and responded to the main questions regarding the logistics process at international level, the last step is to select the logistics operator or agent which is best suited to your company's needs.

It is important to assess all factors, not just price, because the supplier becomes another cog in your company, and it is a crucial point in the online client's purchasing experience, whether it is an end customer or other companies.

In this short guide, we tell you about what factors you should take into account when choosing a logistics operator, as well as certain innovative trends which have sprung up as alternatives within the logistics sector.

]]> <p> <img style='cursor:pointer;cursor:hand' src='http://www.emarketservices.com/clubs/ems/prod/LogisticBol(1).jpg' border=0 alt='Logistics in eCommerce III: A guide to choosing a logistics provider'>
2014-10-22 10:00:00
<![CDATA[Logistics in eCommerce II: questions and answers on international logistics]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=prod&ni=1&ci=2218 Logistics is fundamental in e-commerce, so  this series of three articles sets out to provide some easy guidelines to start organising a company's logistics process, describe some of the things logistics providers can offer and the latest trends, and give advice on managing the logistics of internationalisation.

Learn how to tackle international logistics with this interesting article!

Logistics is fundamental in e-commerce, so  this series of three articles sets out to provide some easy guidelines to start organising a company's logistics process, describe some of the things logistics providers can offer and the latest trends, and give advice on managing the logistics of internationalisation.

In this second article the International Trade Consultant and Professor of International Logistics Alejandro Álvarez-Canal will answer some of the most important questions on the process of international logistics: how to prepare the merchandise, what customs documentation is necessary, and what logistical platforms are. 

Learn how to tackle international logistics with this interesting article!

]]> <p> <img style='cursor:pointer;cursor:hand' src='http://www.emarketservices.com/clubs/ems/prod/LogisticEmsENArt(1).jpg' border=0 alt='Logistics in eCommerce II: questions and answers on international logistics'>
2014-10-06 10:00:00
<![CDATA[Logistics in eCommerce I: a quick guide to planning the logistics process]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=prod&ni=1&ci=2217 The dynamics of eCommerce make good logistics management essential. Customers of purely online stores no longer move around to find and buy the products or services they need. Instead, they simply go to a website where they choose what they want to buy and have it delivered to the address of their choice. And it's the companies that must ensure that the delivery and associated processes run as smoothly as possible so that the consumer enjoys a perfect shopping experience.

So take good note of what you should do to plan your logistics process successfully!

The dynamics of eCommerce make good logistics management essential. Customers of purely online stores no longer move around to find and buy the products or services they need. Instead, they simply go to a website where they choose what they want to buy and have it delivered to the address of their choice. And it's the companies that must ensure that the delivery and associated processes run as smoothly as possible so that the consumer enjoys a perfect shopping experience.

In a series of three articles, of which this is the first, we aim to provide easy guidelines to start organising your company's logistics process, tell you about the latest trends and some of the things that logistics providers can offer, as well as guidelines for managing the overseas shipping process.

This first article focuses on the steps to take when drawing up a logistics plan for your company, explaining the key points to bear in mind at each stage.

So take good note of what you should do to plan your logistics process successfully!

]]> <p> <img style='cursor:pointer;cursor:hand' src='http://www.emarketservices.com/clubs/ems/prod/LogisticaArt(1).jpg' border=0 alt='Logistics in eCommerce I: a quick guide to planning the logistics process'>
2014-09-23 10:00:00
<![CDATA[Spanish Foods and Wines. Shopping Online]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=prod&ni=1&ci=2216 The selection of businesses adhering to this new sales model is diverse, from manufacturers that sell directly on their own websites, to multi-product stores based in Spain or abroad, specialty shops, international e-commerce platforms and internationally-reaching electronic marketplaces, among others.

Following is a list of some practical examples from all of the above categories.

Out of the ovens of a pastry shop, ham curing-house, winery, olive oil mill or cheese dairy, and straight into your pantry. A journey that might cover thousands of miles, originating in Spain and the result of a virtual visit to an online store. The food and agriculture industry is slowly making its way into this innovative sales realm, facing barriers like food shelf life, logistical issues and problems with storage and shipping costs. In spite of these challenges, it is now easier than ever to find and purchase a huge range of Spanish food and wine online. 

The selection of businesses adhering to this new sales model is diverse, from manufacturers that sell directly on their own websites, to multi-product stores based in Spain or abroad, specialty shops, international e-commerce platforms and internationally-reaching electronic marketplaces, among others. Following is a list of some practical examples from all of the above categories.

]]> <p> <img style='cursor:pointer;cursor:hand' src='http://www.emarketservices.com/clubs/ems/prod/Spanish-Foods(1).jpg' border=0 alt='Spanish Foods and Wines. Shopping Online'>
2014-09-10 10:00:00
<![CDATA[Inés Ramírez, CEO of Furnit-u.com: “We help companies from the habitat sector to find business opportunities”]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=prod&ni=1&ci=2214 In an interview Inés Ramírez tells us how this platform came about, how it works, what benefits it offers companies, new designers and consumers, as well as its plans for the future.

 

You simply can't afford to miss this interview to find out what business opportunities it holds for the Habitat sector.

The Habitat sector is opening up to online shopping and new approaches to eMarkets aimed at such products are emerging. A good example is Furnit-U, a furniture and decor collaborative design website where companies and professional people from the industry can sign up for free and receive requests for quotations and information relating to various categories: furniture manufacturers, carpenters, interior designers, architects, construction materials companies and even physical and virtual stores.

 

In an interview, its CEO, Inés Ramírez, tells us how this platform came about, how it works, what benefits it offers companies, new designers and consumers, as well as its plans for the future.

 

You simply can't afford to miss this interview to find out what business opportunities it holds for the Habitat sector.

]]> <p> <img style='cursor:pointer;cursor:hand' src='http://www.emarketservices.com/clubs/ems/prod/ines-logoBol(1).jpg' border=0 alt='In&eacute;s Ram&iacute;rez, CEO of Furnit-u.com: "We help companies from the habitat sector to find business opportunities"'>
2014-07-30 10:00:00
<![CDATA[International industrial machinery and equipment sales via electronic markets]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=prod&ni=1&ci=2213 Industrial machinery and equipment is just one of the sectors making the most of business opportunities becoming increasingly available on the internet.

Read this article to find out what advantages are involved in using eMarketplaces for your internationalisation plan in the industrial machinery and equipment sector.

B2B online sales account for 89.9% of all eCommerce carried out by companies in Spain. Industrial machinery and equipment is just one of the sectors making the most of business opportunities becoming increasingly available on the internet.

In this article we aim to provide an overview of this industry in Spain, with some of the data available on its presence on the internet, the sector's eMarketplaces, plus their international sales prospects, with input from companies successfully using them as part of their online overseas sales strategy.

 

Read this article to find out what advantages are involved in using eMarketplaces for your internationalisation plan in the industrial machinery and equipment sector.

]]> <p> <img style='cursor:pointer;cursor:hand' src='http://www.emarketservices.com/clubs/ems/prod/Art154-En(1).jpg' border=0 alt='International industrial machinery and equipment sales via electronic markets'>
2014-07-16 10:00:00
<![CDATA[5 steps for adapting online commerce to the new consumer regulations]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=prod&ni=1&ci=2209 Online stores must adapt their general contract conditions to the new Directive on Consumer Rights, which affects eCommerce and came into force on 13 June in all European Union member states.

Note down these five steps to adapt your online store!

Online stores must adapt their general contract conditions to the new Directive on Consumer Rights, which affects eCommerce and came into force on 13 June in all European Union member states.

This new regulation arose through a need to harmonise all existing laws in the different states of the European Union (EU) and introduces new developments with regard to the previous directive that must take into account businesses dedicated to online commerce.

How can you adapt your online store or eMarketplace to the new changes? We asked Rafael Gómez-Lus, a Legal Expert from Trusted Shops in Spain, Europe's leading provider of trusted services for eCommerce, to tell us about the five steps to follow in order to make the necessary changes to comply with the new directive. 

Note down these five steps to adapt your online store!

]]> <p> <img style='cursor:pointer;cursor:hand' src='http://www.emarketservices.com/clubs/ems/prod/LawBol(1).jpg' border=0 alt='5 steps for adapting online commerce to the new consumer regulations'>
2014-07-02 10:00:00
<![CDATA[Cristina Palacios, Director of FairChanges: “We are committed to sustainable, fair and ethical trade that promotes local consumerism”]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=prod&ni=1&ci=2208 FairChanges is an electronic multi-product marketplace targeting consumers but with a different focus, the trade of articles that comply with three requirements: they are environmentally responsible, there are no intermediaries, and no slavery or child labour.

 

FairChanges is an electronic multi-product marketplace targeting consumers but with a different focus, the trade of articles that comply with three requirements: they are environmentally responsible, there are no intermediaries, and no slavery or child labour.

We interviewed Cristina Palacios, director of FairChanges, who told us about the values that this eMarketplace promotes, how it helps sellers to sell their products and how consumers are looking for articles associated with fair trade values more and more.

Don't miss this interesting interview about this electronic marketplace that is "sustainble, ethical and promotes local consumerism".

]]> <p> <img style='cursor:pointer;cursor:hand' src='http://www.emarketservices.com/clubs/ems/prod/FairchangesBol(1).jpg' border=0 alt='Cristina Palacios, Director of FairChanges: "We are committed to sustainable, fair and ethical trade that promotes local consumerism"'>
2014-06-11 10:00:00
<![CDATA[Interview with Frédéric Cantaert, Country manager of Mascus]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=prod&ni=1&ci=2207 Mascus is the leading portal of the Vocento group for trading used industrial machinery and vehicles. Based in Amsterdam, the brand is present in over 39 countries and encompasses Construction, Warehouse, Forestry, Transport, Horticultural and Agricultural machinery.

 

Mascus is the leading portal of the Vocento group for trading used industrial machinery and vehicles. Based in Amsterdam, the brand is present in over 39 countries and encompasses Construction, Warehouse, Forestry, Transport, Horticultural and Agricultural machinery.


We interviewed the Country Manager for Spain, Frédéric Cantaert, a professional expert in vehicles who also manages Autocasion.com. He talks about the benefits for companies of pertaining to this huge global eMarket, what services they offer and what plans Mascus has for the future.

 

Learn from one of the world's leading machinery portals, whose "services help companies to sell used industrial machinery and vehicles in countries where demand is on the rise".

]]> <p> <img style='cursor:pointer;cursor:hand' src='http://www.emarketservices.com/clubs/ems/prod/Mascus-News-Art(1).jpg' border=0 alt='Interview with Fr&eacute;d&eacute;ric Cantaert, Country manager of Mascus'>
2014-05-27 10:00:00
<![CDATA[Fincalink, from the olive press to the consumer. Testimonials from Spanish companies using Fincalink]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=prod&ni=1&ci=2206 Fincalink is an e-market that sells Spanish extra virgin olive oil direct from olive presses to consumers in a number of countries, although at present the platform focuses chiefly on the British and Spanish markets.

Hear "testimonials from Spanish companies using Fincalink"

Fincalink is an e-market that sells Spanish extra virgin olive oil direct from olive presses to consumers in a number of countries, although at present the platform focuses chiefly on the British and Spanish markets.

 

Aceites Cazorla, Aceitunas Roldán Naturvie, Lozagal and Cooperativa Viver, all olive oil producers that use the Fincalink e-marketplace, spoke to us about how the sales platform has benefited their businesses, while they also offered some tips for other companies considering using electronic markets as a sales platform.

Hear "testimonials from Spanish companies using Fincalink"

]]> <p> <img style='cursor:pointer;cursor:hand' src='http://www.emarketservices.com/clubs/ems/prod/Aceite-de-oliva-150-100(1).jpg' border=0 alt='Fincalink, from the olive press to the consumer. Testimonials from Spanish companies using Fincalink'>
2014-05-13 10:00:00
<![CDATA[Interview with Boris Vogel, CEO of Ommuni]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=prod&ni=1&ci=2205 Ommuni is an online B2B, platform with a global scope centred on the telecommunications sector. It makes it possible to carry out any type of purchase-sales transaction and allows the products and services of various companies to be compared from a neutral stance.

 

Don't miss our interview with Boris Vogel: “We make it easier for companies in the telecom sector to expand into new markets"

Ommuni is an online B2B, platform with a global scope centred on the telecommunications sector. It makes it possible to carry out any type of purchase-sales transaction and allows the products and services of various companies to be compared from a neutral stance.

 

We interview its CEO, Boris Vogel, who tells us what companies can benefit from his platform, what advantages they can obtain from it and how it can help them in their internationalisation strategy.

 

Don't miss our interview with Boris Vogel: “We make it easier for companies in the telecom sector to expand into new markets"

]]> <p> <img style='cursor:pointer;cursor:hand' src='http://www.emarketservices.com/clubs/ems/prod/boris-vegelBoletin(1).jpg' border=0 alt='Interview with Boris Vogel, CEO of Ommuni'>
2014-04-30 10:00:00
<![CDATA[Key data for online Escandinavian markets]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=prod&ni=1&ci=2183 Consumers in Scandinavian countries are experienced buyers and look for exclusiveness, making this therefore an excellent market for export both in the physical sense and via e-commerce.

Find out the key data on Scandinavian Internet marketplaces in this report.

Consumers in Scandinavian countries are experienced buyers and look for exclusiveness, making this therefore an excellent market for export both in the physical sense and via e-commerce.

In this article Noelia Martínez, head of Internationalisation and Sales at BITmarketing looks at the breakdown of the figures for Sweden, Norway, Denmark and Finland and identifies the sectors with the highest number of imports, as well as offering data on online purchases, number of consumers and the most commonly demanded products in e-commerce in these four countries.

 

Find out the key data on Scandinavian Internet marketplaces in this report.

]]> <p> <img style='cursor:pointer;cursor:hand' src='http://www.emarketservices.com/clubs/ems/prod/Mercados-escandinavArt(1).jpg' border=0 alt='Key data for online Escandinavian markets'>
2014-04-07 10:00:00
<![CDATA[Marianne Brucy, International & Business Development Director at Showroomprive: “We create campaigns that respond to brands' needs”]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=prod&ni=1&ci=2182 We interviewed Marianne Brucy, International & Business Development Director, who handles the company's internationalisation strategy and search for new markets, so she can tell us about the advantages for companies that take part in Showroomprive campaigns as well as how they manage the sales process both in Spain and beyond.

Showroomprive is one of the largest online fashion outlets in Europe, with 16.2 million registered members in 8 countries and a turnover of 350 million euros.

 

It allows leading brands of clothes and accessories to sell their stock in these markets, advising them as to the best strategy to employ based on the type of product while upholding their brand image.

 

We interviewed Marianne Brucy, International & Business Development Director, who handles the company's internationalisation strategy and search for new markets, so she can tell us about the advantages for companies that take part in Showroomprive campaigns as well as how they manage the sales process both in Spain and beyond.

 

This is a must-read interview where she explains that the creation of campaigns is a direct response to the brands' needs, as if they were a department within the brand itself.

]]> <p> <img style='cursor:pointer;cursor:hand' src='http://www.emarketservices.com/clubs/ems/prod/Marianne-Brucy-Showroompriv-Art(1).jpg' border=0 alt='Marianne Brucy, International & Business Development Director at Showroomprive: "We create campaigns that respond to brands' needs"'>
2014-03-25 10:00:00
<![CDATA[Ruth Puente, CEO of Biddus “We reverse the order of traditional sales, allowing the buyer to take the initiative”]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=prod&ni=1&ci=2181 Ruth Puente is CEO an cofounder of Biddus, an e-marketplace that changes the shopping dynamic since it is the consumer who dictates what he wants and at what price and the companies that bid for the sale.

Learn from the experience of this successful entrepreneur who  has turned traditional sales around by giving the buyer the initiative.

Ruth Puente is CEO an cofounder of Biddus, an e-marketplace that changes the shopping dynamic since it is the consumer who dictates what he wants and at what price and the companies that bid for the sale. This interview answers such questions as how this new idea come about and how and what kind of vendors benefit from being on the platform; and we can also see examples of agreements that have been reached.

Learn from the experience of this successful entrepreneur who  has turned traditional sales around by giving the buyer the initiative.

]]> <p> <img style='cursor:pointer;cursor:hand' src='http://www.emarketservices.com/clubs/ems/prod/Ruth-PuenteBoletin(1).jpg' border=0 alt='Ruth Puente, CEO of Biddus "We reverse the order of traditional sales, allowing the buyer to take the initiative"'>
2014-03-10 10:00:00
<![CDATA[Interview with Fernando Palomares, Export Director at Espai Sistemas]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=prod&ni=1&ci=2177 Espai Sistemas is a company in Castellón (Spain) with more than thirty years of experience in the manufacture and installation of aluminum carpentry systems.  In 2007 the company felt the need to expand internationally and designed an online strategy to try its luck with Alibaba. 

Currently half of its contacts are made through that emarketplace and more than 60% of its business comes from outside of Spain.

The international strategy was developed when Fernando Palomares, Export Director, joined the company. His experience is an example of how you can leverage the Internet and e-marketplaces to find customers and curb the economic downturn in the domestic market.

Don´t miss this interesting interview where Palomares shares with us how Espai Sistemas uses e-marketplaces to get customers

]]> <p> <img style='cursor:pointer;cursor:hand' src='http://www.emarketservices.com/clubs/ems/prod/Fernando-Palomares-portal(1).jpg' border=0 alt='Interview with Fernando Palomares, Export Director at Espai Sistemas'>
2014-02-12 10:00:00
<![CDATA[Pepe Cabestany, CEO of Geniuzz.com: “We offer top quality services at an affordable price”]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=prod&ni=1&ci=2176 Geniuzz.com is the largest online microjob e-marketplace in Spain and Latin America with more than 20,000 users and 15,000 posted jobs.  Backed by Cabiedes & Partners and Mola.com, it received € 200,000 in seed capital to continue expanding and improving the platform. 

 

Pepe Cabestany is currently the CEO of Geniuzz.com, an online microjob services e-marketplace founded in 2011. Pepe studied business administration at the Ramon Llull University IQS School of Management in Barcelona. He worked as controller in the online sector at the startup incubator and accelerator Mola.com.

Backed by Cabiedes & Partners and Mola.com, in 2013 Geniuzz.com received € 200,000 in seed capital to continue expanding and improving the platform for freelancers.  

]]> <p> <img style='cursor:pointer;cursor:hand' src='http://www.emarketservices.com/clubs/ems/prod/Bolpepecabestany(1).jpg' border=0 alt='Pepe Cabestany, CEO of Geniuzz.com: "We offer top quality services at an affordable price"'>
2014-01-23 10:00:00
<![CDATA[Emilio Rodríguez, Cofounder of gremyo: “Our goal is to make work and life easier for entrepreneurs”]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=prod&ni=1&ci=2175 Emilio Rodríguez, and his business partner Mauro Fernández launched gremyo.com, an e-commerce platform. Their goal is to make life and work easier for those entrepreneurs that are a little more innovative and who are early-adopters.

Emilio Rodríguez is a cofounding partner of gremyo.com, the store for the innovative entrepreneur. Emilio is a telecommunications engineer with more than 7 years experience in R&D&I projects in mobile and wireless communications applied to improving construction (Acciona Infraestructuras) and tracking fleet and people (Datatronics Mobility). He recently became an investment partner in the startup launcher Sonar Ventures.

Now, with  the backing of Sonar Ventures, he and his business partner Mauro Fernández launched gremyo.com, an e-commerce platform that offers products and services to make life and work easier for entrepreneurs.

]]> <p> <img style='cursor:pointer;cursor:hand' src='http://www.emarketservices.com/clubs/ems/prod/Peqentrev-Gremyo-Dic2013(1).jpg' border=0 alt='Emilio Rodr&iacute;guez, Cofounder of gremyo: "Our goal is to make work and life easier for entrepreneurs"'>
2013-12-05 10:00:00
<![CDATA[Export professional services online]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=prod&ni=1&ci=2174 The online channel provides a new way of sourcing and procurement of professional services, and thanks to tools such as electronic markets, generates a new way of tracking professionals and clients.

Selling online is associated with an exchange of material goods, but professional services have also found a niche in this channel and many companies and self-employed people offer their services through online stores and especially e-marketplaces.   

In this article we give a general overview of the online services industry and options when selling or finding partners in other markets, and we share the opinions and experiences of Spanish companies that have successfully used online platforms in their international expansion strategy.

Learn from the experiences of other Spanish companies already exporting professional services online

]]> <p> <img style='cursor:pointer;cursor:hand' src='http://www.emarketservices.com/clubs/ems/prod/servicios-profesionales-peque(3).jpg' border=0 alt='Export professional services online'>
2013-11-06 10:00:00
<![CDATA[The experience of companies in Alibaba]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=prod&ni=1&ci=2166 Alibaba is the largest B2B e-marketplace in the world.  This international platform for buying and selling products and services which is part of the Alibaba Group had 36.7 million registered users from 240 geographical areas at the close of 2012, and accommodated 2.8 million online supplier stores.   

Alibaba is the largest B2B e-marketplace in the world.  This international platform for buying and selling products and services which is part of the Alibaba Group had 36.7 million registered users from 240 geographical areas at the close of 2012, and accommodated 2.8 million online supplier stores.   

In this article, Noelia Martínez, the person in charge of WEB International Expansion at  BITmarketing describes what this e-marketplace offers and talks about the experience of some Spanish companies that have used the Chinese website for their international expansion strategies.

Learn from their experience in Alibaba with this interesting article.

]]> <p> <img style='cursor:pointer;cursor:hand' src='http://www.emarketservices.com/clubs/ems/prod/alibaba-logo(1).jpg' border=0 alt='The experience of companies in Alibaba'>
2013-09-24 10:00:00
<![CDATA[Héctor Badal, COO of Yeeply: We Team Companies Up With Mobile App Developers, to Assure Quality]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=prod&ni=1&ci=2165 Héctor Badal is the COO of Yeeply.com, the first online platform for mobile projects: application development, games, adaptive websites, etc. In this interview Héctor Badal explains how can this eMarketplace help companies to find mobile professionals and the advantages of this hiring system.

Héctor Badal is the COO of Yeeply.com, the first online platform for mobile projects: application development, games, adaptive websites….


A mobile strategy consultant specializing in mobile marketing and app development, he began his entrepreneurial career in 2009 with Fruit Away, a juice, salad, frozen shakes and sweets company focusing mainly on fruits. After holding a position at the Plug&Play accelerator in Silicon Valley, his current business was born, the e-marketplace Yeeply, designed to source and hire mobile professionals.

In this interview Héctor Badal explains how can Yeeply help companies to find mobile professionals and the advantages of this hiring system.

]]> <p> <img style='cursor:pointer;cursor:hand' src='http://www.emarketservices.com/clubs/ems/prod/Hector-Badal---horizontal-peque(1).jpg' border=0 alt='H&eacute;ctor Badal, COO of Yeeply: We Team Companies Up With Mobile App Developers, to Assure Quality'>
2013-09-11 10:00:00
<![CDATA[Fashion, the 'sweetheart' of electronic commerce in Spain]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=prod&ni=1&ci=2162 Except in those countries where buying by catalog was widespread, few could predict that fashion e-commerce would have a successful future, but nonetheless, consumers increasingly shop for fashion online in Spain and it is the number one B2C category. What does the industry report? What motivates consumers and companies to buy these products? Is this trend limited to Spain or is it also happening in other countries? This article has the answers.

Except in those countries where buying by catalog was widespread, few could predict that fashion e-commerce would have a successful future.  The product has to be tried on, people are conventional, they prefer social shopping… The reasons they gave for not buying clothing, footwear and accessories were numerous, but nonetheless, consumers increasingly shop for fashion online.

What does the industry report? What motivates consumers and companies to buy these products? Is this trend limited to Spain or is it also happening in other countries? This article will answer some of these questions about the evolution of fashion e-commerce.

]]> <p> <img style='cursor:pointer;cursor:hand' src='http://www.emarketservices.com/clubs/ems/prod/shop-online-horizontal(1).jpg' border=0 alt='Fashion, the 'sweetheart' of electronic commerce in Spain'>
2013-07-24 10:00:00
<![CDATA[Case Study OUTSTOCK BELTS.]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=prod&ni=1&ci=2161 While it is often believed that there is a conflict between online and offline marketplaces, in fact they can be complementary.  The success of OUTSTOCK BELTS, a Spanish manufacturer and importer of clothing accessories is proof of that. They started selling on e-marketplaces as a result of the relocation of clothing plants, their clients, and e-marketplaces became an essential part of their international expansion strategy.

While it is often believed that there is a conflict between online and offline marketplaces, in fact they can be complementary.  The success of OUTSTOCK BELTS, a Spanish manufacturer and importer of clothing accessories such as belts, appliqués, transfers, lace edgings, etc. is proof of that. They started selling on e-marketplaces as a result of the relocation of clothing plants, their clients, and e-marketplaces became an essential part of their international expansion strategy.

The company from Barcelona uses various e-marketplaces daily to search for new clients, get visibility in target markets, and to access the  raw material they require.  

]]> <p> <img style='cursor:pointer;cursor:hand' src='http://www.emarketservices.com/clubs/ems/prod/embroidery-horizontal-small(1).jpg' border=0 alt='Case Study OUTSTOCK BELTS.'>
2013-07-09 10:00:00
<![CDATA[3 key factors in starting a business online without outside investment]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=prod&ni=1&ci=2159 In this article, Cristian Rennella, co-founder of ElMejorTrato.com, shares with us his experience in turning this insurance comparison startup into an international business, relying solely on his own resources; and, he identifies the key factors in achieving that end. Find out what Rennella considers to be the foundation, structure and goal to always keep in mind when building a business with a future.

Creating a startup is not easy, and sometimes, access to outside financing is scarce. Nevertheless in this article, Cristian Rennella, co-founder of ElMejorTrato.com, shares with us his experience in turning this insurance comparison startup into an international business, relying solely on his own resources; and, he identifies the key factors in achieving that end.  

Find out what Rennella considers to be the foundation, structure and goal to always keep in mind when building a business with a future.

]]> <p> <img style='cursor:pointer;cursor:hand' src='http://www.emarketservices.com/clubs/ems/prod/idea(1).jpg' border=0 alt='3 key factors in starting a business online without outside investment'>
2013-06-27 10:00:00
<![CDATA[Case Study LemonConcentrate.com: Prior analysis and adaptation, the basis for success in online sales abroad]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=prod&ni=1&ci=2158 An example of a mix of eMarketplaces and their own online store for selling abroad is www.lemonconcentrate.com a Spanish marketer of fruit for juice and soft-drink manufacturers. The company grows 25% in yearly revenue, exports 95% of its turnover, operates worldwide and 80% via online markets. In this Case Study, Raúl Ortiz Alcaraz, General Manager, tells us his experience and the advantages of electronic marketplaces for his business.

Selling on eMarketplaces can be a success both for B2B and B2C companies. An example of a mix of eMarketplaces and their own online store for selling abroad is www.lemonconcentrate.com a Spanish marketer of fruit for juice and soft-drink manufacturers as well as food companies that use these produces as ingredients.

The company currently has 10 direct and 400 indirect workers, grows 25% in yearly revenue, exports 95% of its turnover and operates worldwide: the Middle East, the United States,Canada, Europe,Asia, etc. and 80% via online markets.

In this Case Study, Raúl Ortiz Alcaraz, General Manager, tells us his experience and the advantages of electronic marketplaces for his business. Some of the lessons learned by his words are the importance of a exhaustive prior analysis for each market to have a good base to sell abroad.

Learn more from the experience in this Case Study of www.lemonconcentrate.com

]]> <p> <img style='cursor:pointer;cursor:hand' src='http://www.emarketservices.com/clubs/ems/prod/lemonconcentrate-horizontal(1).jpg' border=0 alt='Case Study LemonConcentrate.com: Prior analysis and adaptation, the basis for success in online sales abroad'>
2013-06-13 10:00:00
<![CDATA[Credit cards and financing in Brazil. Widespread use of installment buying]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=prod&ni=1&ci=2157 Brazilian market has increased use of credit and debit cards as a payment option, but there is a new and growing way of using them too: “parcelamento” or installment buying. Subsequent to the general study on payment options in Brazil we did a while back, David Lafuerza, an international market analyst, now explains in more detail the growing trend in Brazil in online shopping with installment payments. It is fundamental to understand and know how to apply them if you want to enter the Brazilian market.

A key feature of the Brazilian market is the population´s ever-expanding consumption of goods, which has also led to the increased use of credit and debit cards as a payment option.  There is a new and growing way of using them too: “parcelamento” or installment buying, at a fixed rate (with or without interest for users).

Subsequent to the general study on payment options in Brazil we did a while back, David Lafuerza, an international market analyst, now explains in more detail the growing trend in Brazil in online shopping with installment payments. It is fundamental to understand and know how to apply them if you want to enter the Brazilian market.

]]> <p> <img style='cursor:pointer;cursor:hand' src='http://www.emarketservices.com/clubs/ems/prod/aplazar-pagos(1).jpg' border=0 alt='Credit cards and financing in Brazil. Widespread use of installment buying'>
2013-05-29 10:00:00
<![CDATA[Pesamatic's Case Study. eMarketplaces are beneficial to SME's]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=prod&ni=1&ci=2156 Pesamatic is a 10 employees company with 1,5€ million turnover that uses eMarketplaces for international trade in Latin America and Europe. The outcome for them has been 100% positive; it has increased their efficiency and led to 97% more new customers. In this Case Study Marco Coppa, General Manager, shares his experience and some of the lessons learned using electronic marketplaces.

Pesamatic is a 10 employees company with 1,5€ million turnover that uses eMarketplaces for international trade in Latin America and Europe. In particular they use Agroads to reach the agricultural industry. The outcome for them has been 100% positive; it has increased their efficiency and led to 97% more new customers.

In this article Marco Coppa, General Manager, shares his experience and some of the lessons learned using electronic marketplaces.

]]> <p> <img style='cursor:pointer;cursor:hand' src='http://www.emarketservices.com/clubs/ems/prod/Electronic-Scale-small(1).jpg' border=0 alt='Pesamatic's Case Study. eMarketplaces are beneficial to SME's'>
2013-04-19 10:00:00
<![CDATA[Marcos Alves, CEO of eltenedor.es: We increase visibility and revenue of restaurants]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=prod&ni=1&ci=2145 Marcos Alves, CEO and funding partner of eltenedor.es, was born in Barcelona 30 years ago.  With a passion for the hospitality industry and a born entrepreneur, in 2007 he decided to take on a new project, creating a restaurant reservations website called lafourchette.com, with the backing of the Eiffel Tower´s famous chef, Alain Ducasse.  The company was a success and six months later, they re-launched in Spain. That is how eltenedor.es, the leading online restaurant reservations website in Spain, came about. It was on a course that in a very short time, evolved from a small company to an enterprise that today has more than 150 employees and has made a huge impact on the Spanish restaurant industry.

 

Marcos Alves, CEO and funding partner of eltenedor.es, was born in Barcelona 30 years ago.  With a passion for the hospitality industry and a born entrepreneur, in 2007 he decided to take on a new project with Patrick Dalsace, Bertrand Jelensperger and Denis Fayolle, creating a restaurant reservations website called lafourchette.com, with the backing of the Eiffel Tower´s famous chef, Alain Ducasse.  The company was a success and six months later, they re-launched in Spain with Marcos at the head of the business. 

That is how eltenedor.es, the leading online restaurant reservations website in Spain, came about.   It was on a course that in a very short time, evolved from a small company to an enterprise that today has more than 150 employees and has made a huge impact on the Spanish restaurant industry.

]]> <p> <img style='cursor:pointer;cursor:hand' src='http://www.emarketservices.com/clubs/ems/prod/Foto-Marcos-peque(1).jpg' border=0 alt='Marcos Alves, CEO of eltenedor.es: We increase visibility and revenue of restaurants'>
2013-03-15 10:00:00
<![CDATA[Best industries for online exports and opportunities in industrial machinery]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=prod&ni=1&ci=2144 Do you know what are the most demanded industries for online exports? In this article, the B2B e-marketplace Solostocks.com, which operates in 12 countries in Europe and Latin America, presents an overview of the most dynamic industries in each country that offer companies online export opportunities, and examines the types of products that get the best results. It also reviews the industrial machinery and equipment industry by showing which products in particular are most in demand in each of the SoloStocks markets.

Do you know what are the most demanded industries for online exports? In this article, the B2B e-marketplace Solostocks.com, which operates in 12 countries in Europe and Latin America, presents an overview (based on trading done on its own platform) of the most dynamic industries in each country that offer companies online export opportunities. The article also examines the types of products that get the best results.

It also reviews the industrial machinery and equipment industry by showing which products in particular are most in demand in each of the SoloStocks markets.  After food and beverages, the industrial machinery and equipment industry is second in generating the largest number of sales contacts.   

]]> <p> <img style='cursor:pointer;cursor:hand' src='http://www.emarketservices.com/clubs/ems/prod/online-trade-small(1).jpg' border=0 alt='Best industries for online exports and opportunities in industrial machinery'>
2013-02-28 10:00:00
<![CDATA[Impact of social networks on businesses]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=prod&ni=1&ci=2141 In 2012, half of all Internet users had signed into a social network. So its no wonder that companies want to be where their potential customers are. Cristina Berzal, General Manager of affilinet España, examines in this article the role of social networks, their impact on business, how they should be managed, and the importance of having a strategy for mobile devices. 

In 2012, half of all Internet users had signed into a social network. So its no wonder that companies want to be where their potential customers are, and social media allows them to have more direct contact with those consumers.

This article by Cristina Berzal, General Manager of affilinet España, examines the role of social networks, their impact on business, how they should be managed, and the importance of having a strategy for mobile devices. 

]]> <p> <img style='cursor:pointer;cursor:hand' src='http://www.emarketservices.com/clubs/ems/prod/social-commerce(1).jpg' border=0 alt='Impact of social networks on businesses'>
2013-02-07 10:00:00
<![CDATA[How to enter Brazil's online market]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=prod&ni=1&ci=2140 Latin Americais a growing market and a number of Spanish companies are targeting it for international expansion. Brazil, with its enormous potential, has become an interesting destination for exports and stands out among all of the countries in the region. Noelia Martínez, the person in charge of Web Internationalization at BITmarketing tells us how to approach this market and what options we have when it comes to entering Brazil´s online market.

Latin Americais a growing market and a number of Spanish companies are targeting it for international expansion.Brazil, with its enormous potential, has become an interesting destination for exports and stands out among all of the countries in the region.

It is important however, to understand that there are legal and cultural differences, more uncertainties and greater risks that make negotiations more complex than selling in Spain.  Noelia Martínez, the person in charge of Web Internationalization at BITmarketing tells us how to approach this market and what options we have when it comes to entering Brazil´s online market.

]]> <p> <img style='cursor:pointer;cursor:hand' src='http://www.emarketservices.com/clubs/ems/prod/brasil-online1(1).jpg' border=0 alt='How to enter Brazil's online market'>
2013-01-21 10:00:00
<![CDATA[Electronic commerce in Spain 2012]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=prod&ni=1&ci=2139 In this review of data dating from 2011 and the beginning of 2012, we see that consumers have embraced e-commerce, which continues its record growth every quarter.  However, just as we saw in our 2011 report, there are challenges that still have to be met in order to be on a par with their European neighbors, like increasing B2B e-commerce in the country, even though we beat the last sales slump and are back on the path to growth.

In this review of data dating from 2011 and the beginning of 2012, we see that consumers have embraced e-commerce, which continues its record growth every quarter.  However, just as we saw in our 2011 report, there are challenges that still have to be met in order to be on a par with their European neighbors, like increasing B2B e-commerce in the country, even though we beat the last sales slump and are back on the path to growth.

 

To put the situation in Spain into context, this report will give a brief review of the state of electronic commerce worldwide and in Europe, by studying data on Internet usage and eCommerce by individuals and companies, and by signaling this year´s industry challenges and trends.

]]> <p> <img style='cursor:pointer;cursor:hand' src='http://www.emarketservices.com/clubs/ems/prod/Spain-ecommerce(1).jpg' border=0 alt='Electronic commerce in Spain 2012'>
2013-01-17 10:00:00
<![CDATA[Best Products and Countries for Online Food Industry Exports]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=prod&ni=1&ci=2136 In this article, the B2B e-marketplace SolostocKs.com which operates in 12 countries in Europe and Latin America, tells us (based on the results of its own platform) which countries are most likely to generate online sales leads in the food industry, and which products in this highly active sector are bought the most in those countries.

In this article, the B2B e-marketplace Solostocks.com, which operates in 12 countries in Europe and Latin America, tells us (based on the results of its own platform) which countries are most likely to generate online sales leads in the food industry, and which products in this highly active sector are bought the most in those countries.

 

One of the conclusions drawn from the study is that non-alcoholic beverages, oils and alcoholic beverages provide the best opportunities for e-commerce in the food and beverage industry since they generate the most B2B activity.

]]> <p> <img style='cursor:pointer;cursor:hand' src='http://www.emarketservices.com/clubs/ems/prod/food-horizontal(1).jpg' border=0 alt='Best Products and Countries for Online Food Industry Exports'>
2012-11-29 10:00:00
<![CDATA[Payment methods in Peru]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=prod&ni=1&ci=2129 This is the fourth in a series of articles on Latin American markets from SafetyPay, the online payment option that lets you shop internationally without having to provide bank information, and this time it addresses online and offline payment methods in Peru, providing information about the most widely used, interesting options when you want to create an online business.

This is the fourth in a series of articles on Latin American markets from SafetyPay, the online payment option that lets you shop internationally without having to provide bank information, that gave us a global view of payment methods in the region and in-depth reports on the Brazilian and Mexican markets. 

This time, SafetyPay addresses online and offline payment methods in Peru, providing information about the most widely used and interesting options when shopping online.

]]> <p> <img style='cursor:pointer;cursor:hand' src='http://www.emarketservices.com/clubs/ems/prod/Peru-medios-de-pago(1).jpg' border=0 alt='Payment methods in Peru'>
2012-11-15 10:00:00
<![CDATA[QR codes and what they mean for eCommerce]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=prod&ni=1&ci=2120 Pixilated codes have, for some time, appeared on posters and billboards, magazines ads and even consumer products.  They are the so called quick response codes that have a broad range of applications in advertising and marketing. But, do you know what the codes are used for? Are they appropriate for e-commerce? This article will address any uncertainties about QR codes and shed light on how to take advantage of them in order to grow your business.

Pixilated codes have, for some time, appeared on posters and billboards, magazines ads and even consumer products.  They are the so called quick response codes that have a broad range of applications in advertising and marketing.

Are they the same as two-dimensional codes?  Do you know what the codes are used for? Are they appropriate for e-commerce? This article will address any uncertainties about QR codes and shed light on how to take advantage of them in order to grow your business.

]]> <p> <img style='cursor:pointer;cursor:hand' src='http://www.emarketservices.com/clubs/ems/prod/qr-codes(1).jpg' border=0 alt='QR codes and what they mean for eCommerce'>
2012-10-24 10:00:00
<![CDATA[Online Export Opportunities in Construction]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=prod&ni=1&ci=2117 Do you want to sell your contruction products abroad? In this article, SoloStocks.com, an electronic marketplace focusing on B2B buying and selling and operating in 12 countries in Europe and Latin America, reports on the construction industry and based on results of its own experience, indicates which countries are most likely to make online contacts and which products are in highest demand in this industry. It also ranks the 10 most sought after products by country, in the countries where SoloStocks operates. 

Do you want to sell your contruction products abroad? In this article, SoloStocks.com, an electronic marketplace focusing on B2B buying and selling and operating in 12 countries in Europe and Latin America, reports on the construction industry and based on results of its own experience, indicates which countries are most likely to make online contacts and which products are in highest demand in this industry. It also ranks the 10 most sought after products by country, in the countries where SoloStocks operates. 

This information is very beneficial to companies that want to increase sales in those international markets, so do not miss this article, Online export opportunities in Construction.

]]> <p> <img style='cursor:pointer;cursor:hand' src='http://www.emarketservices.com/clubs/ems/prod/construction(3).jpg' border=0 alt='Online Export Opportunities in Construction'>
2012-10-11 10:00:00
<![CDATA[Payment methods in Mexico]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=prod&ni=1&ci=2098 This is the third article in a series that SafetyPay has written on Latin American markets. While the first gave a global view of payment methods in Latin America, and the second provided a more detailed analysis of the Brazilian market, this article looks at online and offline payment methods in Mexico, with insight into the most widely used and consequently the most appealing for online stores.

In this article SafetyPay, an online payment platform that enables users to make purchases worldwide in any currency without having to provide bank information, introduces the online and offline payment methods most widely used inMexico.

This is the third article in a series that the multinational has written on Latin American markets. While the first gave a global view of payment methods in Latin America, and the second provided a more detailed analysis of the Brazilian market, this article looks at online and offline payment methods in Mexico, with insight into the most widely used and consequently the most appealing for online stores.

]]> <p> <img style='cursor:pointer;cursor:hand' src='http://www.emarketservices.com/clubs/ems/prod/medios-pago-Mexico(1).jpg' border=0 alt='Payment methods in Mexico'>
2012-09-28 10:00:00
<![CDATA[Opportunities for international expansion in selling equipment to the public sector and the services industry]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=prod&ni=1&ci=2094 In this article, Solostocks.com, an electronic marketplace devoted to B2B trading and present in 12 countries in Europe and Latin America, gives a rundown, based on its own experience, of those industries most favored by companies interested in buying and selling equipment for the public sector, stores and the service industry.  It also indicates which countries are more likely to make contacts online and what kind of product they are most inclined to buy.

B2B online trading is gaining strength, and this trend is very apparent in the equipment for the public sector, stores and services industry.

In this article, Solostocks.com, an electronic marketplace devoted to B2B trading and present in 12 countries in Europe and Latin America, gives a rundown, based on its own experience, of those industries most favored by companies interested in buying and selling equipment for the public sector, stores and the service industry.  It also indicates which countries are more likely to make contacts online and what kind of product they are most inclined to buy.

In addition, the article ranks the 10 most highly sought after products in each country where Solostocks is present, information that is very helpful to companies that want to increase sales in those international markets.

 

]]> <p> <img style='cursor:pointer;cursor:hand' src='http://www.emarketservices.com/clubs/ems/prod/equipamiento(1).jpg' border=0 alt='Opportunities for international expansion in selling equipment to the public sector and the services industry'>
2012-09-13 10:00:00
<![CDATA[Luis Carbajo, CEO of Solostocks: We work hard to position each industry in order to increase sales for our companies]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=prod&ni=1&ci=2088 Luis Carbajo has been the CEO of SoloStocks since February, 2012, a multiple industry eMarketplace with presence in 12 countries of Europe and Latin America. Luis tell us in this interview how does Solostocks facilitate B2B eBusiness, the evolution of the platform, how to use it to sell abroad and short and medium term plans for this eMarketplace.

Luis Carbajo has been the CEO of SoloStocks since February, 2012, a multiple industry eMarketplace with presence in 12 countries of Europe and Latin America. Carbajo was the first Spaniard to hold senior management positions at Amazon.com, where under his leadership user experiences were created that have become benchmarks in eCommerce. Luis returned to Spain in 2010 to become the head of the European Marketing team at Vistaprint, a world leader in online sales of printing products, before taking on the challenge of CEO at SoloStocks.

Luis tell us in this interview how does Solostocks facilitate B2B eBusiness, the evolution of the platform, how to use it to sell abroad and short and medium term plans for this eMarketplace.

]]> <p> <img style='cursor:pointer;cursor:hand' src='http://www.emarketservices.com/clubs/ems/prod/luis-carbajo-horizontal-peque(1).jpg' border=0 alt='Luis Carbajo, CEO of Solostocks: We work hard to position each industry in order to increase sales for our companies'>
2012-07-25 10:00:00
<![CDATA[Payment methods in Brazil]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=prod&ni=1&ci=2077 This is the second article in the series made by SafetyPay, an international e-payment system that first introduced a global insight into Payment Methods in Latin America.  This article describes the scene in Brazil, one of the largest countries in the world in size, population and GDP, which makes it a very interesting market.   Online marketers who wants to enter this market should not miss this eBusiness Issue.

This is the second article in the series made by SafetyPay, an international e-payment system that first introduced a global insight into Payment Methods in Latin America.  This article describes the scene in Brazil, one of the largest countries in the world in size, population and GDP, which makes it a very interesting market.   Online marketers who wants to enter this market should not miss this eBusiness Issue.

What is the percentage of banking population? Are there any local payment methods that online marketers have to know? Are online payments used in Brazil?

Those and other questions are solved in this article, Payment methods in Brazil.

]]> <p> <img style='cursor:pointer;cursor:hand' src='http://www.emarketservices.com/clubs/ems/prod/brazil-payment(1).jpg' border=0 alt='Payment methods in Brazil'>
2012-07-11 10:00:00
<![CDATA[eCommerce growth in the Food Industry in Spain]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=prod&ni=1&ci=2076 Food is making headway in the e-commerce industry and the response from consumers and businesses is very positive. Which platforms are available today? Is this a good time for food e-commerce?  This article will answer some questions about the upsurge in eCommerce in the food industry.

Supermarkets, online gourmet shops, direct buy stores, online agro-food marketplaces… Food is making headway in the e-commerce industry and the response from consumers and businesses is very positive.

Which platforms are available today? Is this a good time for food e-commerce?  This article will answer some questions about the upsurge in eCommerce in the food industry.

]]> <p> <img style='cursor:pointer;cursor:hand' src='http://www.emarketservices.com/clubs/ems/prod/comida-food(1).jpg' border=0 alt='eCommerce growth in the Food Industry in Spain'>
2012-06-28 10:00:00
<![CDATA[Francesc Font, CEO of Nubelo: We promote access to a broader talent market by reducing costs]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=prod&ni=1&ci=2065 We have interview Francesc Font, the CEO and driving force behind Nubelo, an eMarketplace that meet the need of companies to hire professionals, especially on a temporary basis, eliminating the middleman and reducing the customary costs of direct hiring.

We have interview Francesc Font, the CEO and driving force behind Nubelo, an eMarketplace that meet the need of companies to hire professionals, especially on a temporary basis, eliminating the middleman and reducing the customary costs of direct hiring. Companies can immediately post their job listings and in a matter of minutes, receive proposals from candidates that are ready to work, select the best one and follow the work process on the platform.

Francesc has solid experience in directing startups. He founded Gimage Group S.L. five years ago and was its CEO. He is passionate about entrepreneurship and about companies that introduce important changes in society.  He is also a professor of business management techniques at the Autonomous University of Barcelona (UAB).

 

]]> <p> <img style='cursor:pointer;cursor:hand' src='http://www.emarketservices.com/clubs/ems/prod/francesc-horizontal-pequena(1).jpg' border=0 alt='Francesc Font, CEO of Nubelo: We promote access to a broader talent market by reducing costs'>
2012-06-13 10:00:00
<![CDATA[How to Enter China's Online Market]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=prod&ni=1&ci=2063 Entry into the Chinese market can be successful despite obvious legal, cultural and logistical barriers.  How do you avoid those barriers?  Noelia Martinez, Web Internationalization Manager at BITMarketing, defines the key elements for success and the steps to take to enter the Asian Giant´s online market.

Internet usage in China extends to different segments of the market divided by age and income, and to different devices and online applications.  This is why the Internet is a business opportunity for foreign-invested enterprises.

Entry into the Chinese market can be successful despite obvious legal, cultural and logistical barriers; and in many cases, having a local partner is the key to a successful entry.  How do you avoid those barriers?  Noelia Martinez, Web Internationalization Manager at BITMarketing, defines the key elements for success and the steps to take to enter the Asian Giant´s online market.

 

]]> <p> <img style='cursor:pointer;cursor:hand' src='http://www.emarketservices.com/clubs/ems/prod/china-online-market(1).jpg' border=0 alt='How to Enter China's Online Market'>
2012-05-30 10:00:00
<![CDATA[Iban Unzueta, Globalink: We create opportunities to partner in global expansion]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=prod&ni=1&ci=2062 We interviewed Iban Unzueta, Managing Partner at Elkano Consulting, the company that developed Globalink, about the problems that SME's face in the process of internationalization and how Globalink platform can help them solve some of them, in order to find new companies in the same situation and with similar goals to share the work and risks.

Iban Unzueta is Managing Partner at Elkano Consulting, the company that developed Globalink and that is part of InTheLine Marketing Group, specialized in global trade and international marketing services, and present in 50 countries.

We interviewed Iban about the problems that SME's face in the process of internationalization and how Globalink platform can help them solve some of them, in order to find new companies in the same situation and with similar goals to share the work and risks.

 

]]> <p> <img style='cursor:pointer;cursor:hand' src='http://www.emarketservices.com/clubs/ems/prod/Iban-Unzueta-pequeña(1).jpg' border=0 alt='Iban Unzueta, Globalink: We create opportunities to partner in global expansion'>
2012-05-16 10:00:00
<![CDATA[Payment methods in Latin America]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=prod&ni=1&ci=2060 Over the next months, SafetyPay, a secure online payment facilitator, will publish a series of articles on payment methods in Latin America. This first article by Javier Suarez, European Marketing Director, will give a global view of the situation and future articles will present a more concrete picture of some of Latin America´s leading countries (Brazil, Mexico, Peru, etc.).

Over the next months, SafetyPay, a global company with an e-payment system that allows online banking customers to shop online worldwide, will publish a series of articles on payment methods in Latin America.  Our intention is to describe the traditional and alternative online payment methods employed by those countries.

As an introduction, this first article by Javier Suarez, European Marketing Director at SafetyPay, will give a global view of the situation in Latin America. Future articles will present a more concrete picture of the situation as it exists in some of Latin America´s leading countries (Brazil,Mexico,Peru, etc.).

]]> <p> <img style='cursor:pointer;cursor:hand' src='http://www.emarketservices.com/clubs/ems/prod/pagos-latinoamerica(1).jpg' border=0 alt='Payment methods in Latin America'>
2012-04-27 10:00:00
<![CDATA[Reverse auctions: the best way to choose our suppliers]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=prod&ni=1&ci=2058 Thanks to reverse auctions, companies can acquire the products and services they need quickly and easily and at competitive prices. But what happens if there are several interesting bids that are similar? Do we go with the cheapest even though we may not trust that supplier as much as we do another? Jose Manuel Iáñez, Operations and Projects Director at ITBid, with ten years experience in the industry, demonstrates how, in four easy steps, we can determine the best and most acceptable bid.

Thanks to reverse auctions, companies can acquire the products and services they need quickly and easily and at competitive prices.  And, it can be done fairly:  the best bid wins.

But what happens if there are several interesting bids that are similar? Do we go with the cheapest even though we may not trust that supplier as much as we do another? Jose Manuel Iáñez, Operations and Projects Director at ITBid, with ten years experience in the industry, demonstrates how, in four easy steps, we can determine the best and most acceptable bid, by maximizing the differences between participants.

 

]]> <p> <img style='cursor:pointer;cursor:hand' src='http://www.emarketservices.com/clubs/ems/prod/reverse-auction(1).jpg' border=0 alt='Reverse auctions: the best way to choose our suppliers'>
2012-04-17 10:00:00
<![CDATA[Augmented reality and its possibilities for eCommerce]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=prod&ni=1&ci=2053 Augmented reality is a great ally for eCommerce, which could use the advances being made in this technology to increase sales or for brand building. But do you know what augmented reality actually is how is it used for e-Commerce?

Virtual changing rooms, shops that display their products via mobile cameras, 3D animation to demonstrate a product… Augmented reality is a great ally for electronic commerce, which could use the advances being made in this technology to increase sales or for brand building.

But do you know what augmented reality actually is and what types of augmented reality exist? What are the benefits of using it? Is it affordable for everyone? How is it used for e-Commerce?

This article sets out to resolve these and other questions with the help of professionals and companies from the augmented reality sector, and to discover what the future might look like thanks to this revolutionary technology.

]]> <p> <img style='cursor:pointer;cursor:hand' src='http://www.emarketservices.com/clubs/ems/prod/realidad-aumentada(1).jpg' border=0 alt='Augmented reality and its possibilities for eCommerce'>
2012-03-12 10:00:00
<![CDATA[Alejandro Estevez: Our platforms include hundreds of suppliers and offer the best prices]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=prod&ni=1&ci=2044 Alejandro Estévez took over management of the Verticalia.com group in 2005. In this interview he tells how they work and what are the benefits of the use of his B2B commerce platforms dedicated to food, fishing, insurances, stone, automotive and catering industries.

Alejandro Estévez took over management of the Verticalia.com group in2005. In this interview he tells how they work and what are the benefits of the use of his B2B commerce platforms dedicated to food, fishing, insurances, stone, automotive and catering industries.

Discover how can vertical eMarketplaces help your company with this interesting interview of Alejandro Estévez: "Our platforms include hundreds of suppliers and offer the best prices."

]]> <p> <img style='cursor:pointer;cursor:hand' src='http://www.emarketservices.com/clubs/ems/prod/Alejandro-horizontal(1).jpg' border=0 alt='Alejandro Estevez: Our platforms include hundreds of suppliers and offer the best prices'>
2012-02-28 10:00:00
<![CDATA[GuiaVerde Managing Director Julián Sáez: We help companies to promote themselves online]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=prod&ni=1&ci=2043 We have interviewed Julián Sáez, manager of the vertical eMarketplace for companies and professionals in the green industry, GuiaVerde, a meeting place for buyers and sellers. What services do they offer, how companies can contact one another and Guiaverde's future plans are some of the issues of this interview.

We have interviewed Julián Sáez, manager of the vertical eMarketplace for companies and professionals in the green industry, GuiaVerde, a meeting place for buyers and sellers.

Julián explains how he came up with the idea of creating GuiaVerde, the advantages of using it, how can companies can contact one another and future planning for the company, including its internationalization process.

 

]]> <p> <img style='cursor:pointer;cursor:hand' src='http://www.emarketservices.com/clubs/ems/prod/Julian-Saez-pequena(1).jpg' border=0 alt='GuiaVerde Managing Director Juli&aacute;n S&aacute;ez: We help companies to promote themselves online'>
2012-02-15 10:00:00
<![CDATA[How to increase sales on eMarketplaces]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=prod&ni=1&ci=2037 eMarketplaces offer companies a showcase in which to present themselves to the public and to acquire new suppliers, new buyers and more sales. But as any tool it is needed to know how to use it effectively. eMarketplace managers give us some tips to get the most out of these platforms.

Electronic marketplaces offer companies a world of possibilities; a showcase in which to present themselves to the public and to acquire new suppliers, new buyers and more sales.

However, it is not about establishing a presence on the marketplace just for the sake of being there, as that would not add much value to the company. It is necessary to take full advantage of them to ensure they are an effective tool for increasing the company's sales.

In this article we have spoken with the eMarketplace managers themselves, and they have given us a series of tips that will help companies get the most out of these platforms. Learn with them how to sell more through eMarketplaces.

]]> <p> <img style='cursor:pointer;cursor:hand' src='http://www.emarketservices.com/clubs/ems/prod/añadir(1).jpg' border=0 alt='How to increase sales on eMarketplaces'>
2012-02-06 10:00:00
<![CDATA[Why and how to use e-Auctions]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=prod&ni=1&ci=2036 In this article, June Sejrup, eSourcing Consultant at the cloud-based eSourcing platform Scanmarket, explains the advantages of using eAuctions to get suppliers, as well as which areas of products are the most traded in these platforms.

This article describes possible product areas to negotiate via eAuctions and what to watch out for if you want to conduct successful eAuctions.

It is written by June Sejrup, eSourcing Consultant at Scanmarket, leading provider of eSourcing services. Scanmarket supports professional buyers in mid-sized and large organizations by hosting a user friendly and cloud-based eSourcing platform where you, i.a., can run eAuctions and negotiate with preapproved suppliers, prequalify potential suppliers, renew existing contracts or make individual purchases. 

]]> <p> <img style='cursor:pointer;cursor:hand' src='http://www.emarketservices.com/clubs/ems/prod/subasta-online(1).jpg' border=0 alt='Why and how to use e-Auctions'>
2012-01-18 10:00:00
<![CDATA[Josep Alberti: Social Networking Has Changed the Business World]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=prod&ni=1&ci=2029 Josep Alberti is the creator of grera.net what is being called the Facebook for businesses, a platform that brings together offer and demand and aims to become a basic, daily use tool for any company that wants to do business online, as it has been programmed to offer business opportunities to registered companies only.

Josep Alberti is the creator of grera.net, what is being called the Facebook for businesses, a platform that brings together offer and demand and aims to become a basic, daily use tool for any company that wants to do business online, as it has been programmed to offer business opportunities to registered companies only.

The functionalities for buyers and sellers of this social network, advantages of use, how it has been positioning itself in other countries or changes in the world of business because of the social phenomena are some of the issues explained on this interesting interview.

]]> <p> <img style='cursor:pointer;cursor:hand' src='http://www.emarketservices.com/clubs/ems/prod/josep-alberti(1).jpg' border=0 alt='Josep Alberti: Social Networking Has Changed the Business World'>
2011-12-21 10:00:00
<![CDATA[The tablet eCommerce revolution]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=prod&ni=1&ci=2026 This hybrid between a smartphone and a laptop computer has also meant a revolution in electronic commerce, so much so that there is talk of an tablet e-Commerce, or t-commerce. Where the tablets come from, their benefits compared to other devices, the reasons why their users shop with them and the outlook for future growth are just some of the areas covered in this report on the tablet e-Commerce revolution.

In  the blink of an eye. Since the iPad -Apple's tablet- hit the market in April 2010, these devices have enjoyed unstoppable growth as new models are coming out at more affordable prices, such as one of the latest to arrive: Amazon's Kindle Fire.

This hybrid between a smartphone and a laptop computer has also meant a revolution in electronic commerce, so much so that there is talk of an tablet e-Commerce, or t-commerce, because figures show that users of these devices are very active online shoppers.

Where the tablets come from, their benefits compared to other devices, the reasons why their users shop with them and the outlook for future growth are just some of the areas covered in this report on the tablet e-Commerce revolution.

]]> <p> <img style='cursor:pointer;cursor:hand' src='http://www.emarketservices.com/clubs/ems/prod/Tablet-eCommerce(1).jpg' border=0 alt='The tablet eCommerce revolution'>
2011-11-30 10:00:00
<![CDATA[César Rodríguez: We have considered the world as our market ever since we started]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=prod&ni=1&ci=2025 We interviewed César Rodríguez, founder and CEO of MachinePoint, a global electronic market for used machinery from the plastics, packaging, food and beverages industries.

César Rodríguez is the founder and CEO of MachinePoint, an electronic market for used machinery from the plastics, packaging, food and beverages industries.

César is a multilingual entrepreneur with a strong financial background and an expert commercial engineer, who specializes in the sectors in which his company operates.

He also has extensive experience in negotiating, and corporate rescue and restructuring, as well as opening new business units, implementing new capabilities in companies as a leader and initiator.

MachinePoint’s annual sales are between 10-12€ millions and  they generate about  10,000 leads per year. The site has 30,000 specialized visits annually, with a 45% bounce rate, and an average of 4,5 page views per visit with an average time on site of 2 minutes.

]]> <p> <img style='cursor:pointer;cursor:hand' src='http://www.emarketservices.com/clubs/ems/prod/Cesar-pequeña(1).jpg' border=0 alt='C&eacute;sar Rodr&iacute;guez: We have considered the world as our market ever since we started'>
2011-11-16 10:00:00
<![CDATA[Héctor Torrente Pastor: "Exports are a fundamental part of a company"]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=prod&ni=1&ci=2017 We interviewed Héctor Torrente Pastor, Director of IBIAE, the Ibi Business Association created in 1993 to represent businesses of this town in the province of Alicante. Recently, the association decided to create a virtual B2B platform called Ibilonjavirtual.com to help local companies to expand nationally and internationally.

We interviewed Héctor Torrente Pastor, Director of IBIAE, the Ibi Business Association created in 1993 to represent businesses of this town in the province of Alicante. Recently, the association decided to create a virtual B2B platform called Ibilonjavirtual.com to help local companies to expand nationally and internationally.

]]> <p> <img style='cursor:pointer;cursor:hand' src='http://www.emarketservices.com/clubs/ems/prod/Hector-Torrente(1).jpg' border=0 alt='H&eacute;ctor Torrente Pastor: "Exports are a fundamental part of a company"'>
2011-10-25 10:00:00
<![CDATA[Electronic commerce in Spain 2011]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=prod&ni=1&ci=2016 This report aims to briefly review the global state of e-Commerce as well as the figures for Europe, in order to contextualize the situation in Spain, analyzing data on the use of Internet and e-mail by the general public and by companies, and to highlight the challenges and trends in the sector this year.

This analysis of data from 2010 and early 2011 shows that consumers have embraced electronic commerce, which continues to show record growth in each new quarter analyzed. However, there are still challenges to overcome to catch up with our European neighbors, such as stronger e-Commerce between Spain’s companies.

This report aims to briefly review the global state of e-Commerce as well as the figures for Europe, in order to contextualize the situation in Spain, analyzing data on the use of Internet and e-mail by the general public and by companies, and to highlight the challenges and trends in the sector this year.

]]> <p> <img style='cursor:pointer;cursor:hand' src='http://www.emarketservices.com/clubs/ems/prod/eCommerceespana(1).jpg' border=0 alt='Electronic commerce in Spain 2011'>
2011-10-19 10:00:00
<![CDATA[eCommerce on the cloud]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=prod&ni=1&ci=1963

Much has been said about cloud computing, about SaaS or Software as a Service, about the advantages or disadvantages but can it also be applied to electronic commerce?

This article aims to review the concepts and the types of clouds that exist, and take a close and objective look at the pros and cons of cloud computing for the eCommerce sector.

]]> <p> <img style='cursor:pointer;cursor:hand' src='http://www.emarketservices.com/clubs/ems/prod/cloud-ecommerce(1).jpg' border=0 alt='eCommerce on the cloud'>
2011-07-26 10:00:00
<![CDATA[European Directive on digital consumer rights. The controversial law]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=prod&ni=1&ci=1937

On 23 June 2011, the European Parliament passed the new Directive on digital consumer rights, a controversial measure that has aroused protests from both associations and businesses that believe it will hinder the development of e-commerce in Europe. However, not all of the initial proposals were included; some of the points were modified, while others have be kept the same.

In this article we will analyze the changes that were made to the new Directive in the e-commerce sector and how they will affect businesses, obtaining feedback from those affected, the associations and experts in Internet law.

]]> <p> <img style='cursor:pointer;cursor:hand' src='http://www.emarketservices.com/clubs/ems/prod/ley-UE(1).jpg' border=0 alt='European Directive on digital consumer rights. The controversial law'>
2011-07-11 10:00:00
<![CDATA[B2B social networks, eMarketplaces evolution]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=prod&ni=1&ci=1936 The new generation of electronic markets is being created as social networks for companies, which incorporate the sales functions of the traditional format of Web 2.0 tools in order to further facilitate the relations and contact between companies in the network.

In this article we look at how this has occurred, what these markets offer to companies and the advantages of joining them.

]]> <p> <img style='cursor:pointer;cursor:hand' src='http://www.emarketservices.com/clubs/ems/prod/redes sociales B2B(1).jpg' border=0 alt='B2B social networks, eMarketplaces evolution'>
2011-06-28 10:00:00
<![CDATA[Online daily coupons, a record-breaking business]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=prod&ni=1&ci=1935 Online daily coupons business model was created barely three years ago, and has achieved record-breaking growth on the Internet. Spreading like wildfire, it has been received enthusiastically wherever implemented. What makes this formula so special that it has managed to achieve such unprecedented success?

Unity is strength. And so it is in this case since the underlying premise of the online daily coupons business model is that it rely on the power of group purchasing. This formula, which was created barely three years ago, has achieved record-breaking growth on the Internet. Spreading like wildfire, Unity is strength. And so it is in this case since the underlying premise of the online daily coupons business model is that it rely on the power of group purchasing. This formula, which was created barely three years ago, has achieved record-breaking growth on the Internet. Spreading like wildfire, it has been received enthusiastically wherever implemented.

What makes this formula so special that it has managed to achieve such unprecedented success? What is the process behind each discount on offer? Why are the major Internet companies signing up for this phenomenon? Find out all the answers in our article "Online daily coupons, a record-breaking business".

]]> <p> <img style='cursor:pointer;cursor:hand' src='http://www.emarketservices.com/clubs/ems/prod/cupones-online(1).jpg' border=0 alt='Online daily coupons, a record-breaking business'>
2011-06-14 10:00:00
<![CDATA[A good place to have a presence in other markets]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=prod&ni=1&ci=1919 Cintas Adhesivas Ubis has successfully participated in the Alibaba eMarketplace since 2009. Alibaba has allowed them to reach their target clients in Asia, particularly in  India, the Philippines and New Zealand. The success of this effort is measured by the fact that  Ubis is now achieving levels of 500,000 €  in revenue  per year  from this clients. How have they been able to make a niche in Asian Markets in less than two years? Ander Rubio, Business development Manager in Ubis, gives us the answers and expertise to show you how to open new emarkets for your company.]]> <p> <img style='cursor:pointer;cursor:hand' src='http://www.emarketservices.com/clubs/ems/prod/Printable Tapes1(1).jpg' border=0 alt='A good place to have a presence in other markets'> 2011-03-29 10:00:00 <![CDATA[All the clues of online private sales clubs]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=prod&ni=1&ci=1915 If there is anything that can help promote consumers enter the world of e-commerce, it is undoubtedly private sales, a niche market that has attracted followers at an incredible rate, even those who were initially reluctant to shop on the Internet.

What caused this explosive growth? What supports this business model? Could it be exported to B2B? We talk with the players in this sector and ask them for all the answers.

]]> <p> <img style='cursor:pointer;cursor:hand' src='http://www.emarketservices.com/clubs/ems/prod/privatesales(1).jpg' border=0 alt='All the clues of online private sales clubs'>
2011-03-15 10:00:00
<![CDATA[mCommerce and mobile payments II]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=prod&ni=1&ci=1909 In the second of a two-part feature about mobile payments, we get some expert insight into mCommerce security issues and look at some specific mobile payment options.

In the first part of this report we looked at the pros and cons of mobile-enabled websites versus custom-built apps for accepting mobile payments. But there's no point developing a mobile site or an app unless it's secure and safe to use.

SMEs should invest as much time and energy in ensuring the security of their mobile sites and apps as they do on protecting their website assets, says Jonathan Forde of Dublin-based online payment provider Realex Payments.

"Just because you're not on a website any more doesn't mean you can ignore having that [same] level of security because, obviously, if your site is unsecured, there's a risk of people stealing data from it, including credit card details," he says. "It's very important that the page you use to capture the credit card details on has security in place on it - whether that page is for your specific mobile web page or if it's just a version of your website that renders on a mobile phone or smartphone."

]]> <p> <img style='cursor:pointer;cursor:hand' src='http://www.emarketservices.com/clubs/ems/prod/mcommerce(1).jpg' border=0 alt='mCommerce and mobile payments II'>
2011-02-24 10:00:00
<![CDATA[mCommerce and mobile payments]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=prod&ni=1&ci=1908 Enterprise Ireland has has analyzed mCommerce and the payment methods it accommodates, in order to ready SMEs for the challenges they face.

Some years ago, buying something through your mobile was almost a science fiction scene, but today it is a reality with a very good performance. In spite it is not a global trend yet, almost every mobile sold nowadays has the capability to doing so. That is the main reason why it is expected a huge increase, but the websites, the payment methods, etc. have to be adapted to this new sales channel to let it grow.

In the first of a two-part feature about mobile payments made by Entreprise Ireland, they get some expert insight into the world of m-commerce and look at the pros and cons of mobile-enabled websites versus custom-built apps.

]]> <p> <img style='cursor:pointer;cursor:hand' src='http://www.emarketservices.com/clubs/ems/prod/m-commerce(1).jpg' border=0 alt='mCommerce and mobile payments'>
2011-02-15 10:00:00
<![CDATA[Applicable law and jurisdiction in electronic contracts III]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=prod&ni=1&ci=1905 One of the main consequences of the ubiquitous usage of Internet as a means to conduct business has been the progressive internationalization of contracts created to support such transactions. As electronic commerce becomes International commerce, the reality is that commercial disputes will occur creating such questions as: "In which country do I bring proceedings?" and "Which law is to be applied to solve disputes?"

Associate Professor in Commercial Law at the Carlos III University of Madrid, Spain, Teresa Rodríguez de las Heras Ballell, has created a three-part series of articles to bring increased clarity to such issues. This is the third one, in which she explains the main strategies related to the choice of law applicable to contract and jurisdiction.

]]> <p> <img style='cursor:pointer;cursor:hand' src='http://www.emarketservices.com/clubs/ems/prod/pacto(1).jpg' border=0 alt='Applicable law and jurisdiction in electronic contracts III'>
2011-01-27 10:00:00
<![CDATA[Applicable law and jurisdiction in electronic contracts II]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=prod&ni=1&ci=1904 One of the main consequences of the ubiquitous usage of Internet as a means to conduct business has been the progressive internationalization of contracts created to support such transactions. As electronic commerce becomes International commerce, the reality is that commercial disputes will occur creating such questions as: "In which country do I bring proceedings?" and "Which law is to be applied to solve disputes?"

Associate Professor in Commercial Law at the Carlos III University of Madrid, Spain, Teresa Rodríguez de las Heras Ballell, has created a three-part series of articles to bring increased clarity to such issues. This is the second one, in which she explains the choice of law applicable to contract, and some special cases such as in absence of agreement, law applicable to non contractual obligations and to performance of information society services.

]]> <p> <img style='cursor:pointer;cursor:hand' src='http://www.emarketservices.com/clubs/ems/prod/contrato-electronico3(1).jpg' border=0 alt='Applicable law and jurisdiction in electronic contracts II'>
2011-01-12 10:00:00
<![CDATA[Applicable law and jurisdiction in electronic contracts I]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=prod&ni=1&ci=1901 One of the main consequences of massive usage of Internet as a way to make transactions is the progressive internationalization of contracts made on it. Electronic commerce becomes International commerce, a scenary where if disputes appear, two important questions arise: "In which country do I bring proceedings?" and "which law is to be applied to solve disputes?"

Associate Professor in Commercial Law at the Carlos III University of Madrid, Spain, Teresa Rodríguez de las Heras Ballell, has made a three-part series articles to solve these doubts. This is the first one, in which she explains the applicable jurisdiction to electronic contracts, general rules to apply, importance of defendant domicile and the concept of establishment in eCommerce.

]]> <p> <img style='cursor:pointer;cursor:hand' src='http://www.emarketservices.com/clubs/ems/prod/articulo T 4-1(1).jpg' border=0 alt='Applicable law and jurisdiction in electronic contracts I'>
2010-12-15 10:00:00
<![CDATA[Alternative dispute resolution methods]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=prod&ni=1&ci=1890 Dispute resolution mechanisms play a valuable role in facilitating commerce. Where transactions take place in an electronic environment, in addition to the difficulties associated with cross-border dispute resolution are those deriving from the fact that the acts take place in a space with no obvious geographical connection enabling the usual criteria of jurisdiction to be applied in any predictable manner. In this report we reveal the main strategies have gradually been developed amongst economic operators.

This article written by Teresa Rodríguez de las Heras Ballell, Associate Professor in Commercial Law at the Carlos III University of Madrid, Spain and the author of the book on legal aspects of E-Markeplaces El régimen jurídico de los Mercados Electrónicos Cerrados (e-Marketplace), clarifies the electronic commerce dispute resolution strategies, as well as the current trends, arbitration procedure, mediation and conciliation and how to prevent disputes.

 

]]> <p> <img style='cursor:pointer;cursor:hand' src='http://www.emarketservices.com/clubs/ems/prod/ajedrez-conflicto(1).jpg' border=0 alt='Dispute resolution methods'>
2010-09-28 10:00:00
<![CDATA[Spanish Ubis packages world over four decades using eMarketplaces]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=prod&ni=1&ci=1886

This interesting article explains Ubis experience as an exporter company in the adhesive tape subsector and its efforts to grow to become the largest Spanish company in its sector and a leader in Europe. One of its allies has been Alibaba eMarketplace, that has opened new markets and new possibilities of business.

 

 

 

 

]]> <p> <img style='cursor:pointer;cursor:hand' src='http://www.emarketservices.com/clubs/ems/prod/PVC TAPES(1).jpg' border=0 alt='Spanish Ubis packages world over four decades using eMarketplaces'>
2010-09-08 10:00:00
<![CDATA[Electronic Commerce in Spain 2010]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=prod&ni=1&ci=1882 The deep economic crisis we are now immersed in is affecting nearly all countries and sectors. Electronic commerce, however, has avoided the tempest and become a stronghold of continued growth. Spain has seen record numbers. What are those figures? What is driving this strong performance? Will it continue into the future? These questions are answered in the following report

The deep economic crisis we are now immersed in is affecting nearly all countries and sectors. Electronic commerce, however, has avoided the tempest and become a stronghold of continued growth. The figures around the world and for Europe bear out this channel's excellent momentum, and Spain has seen record numbers. What are those figures? What is driving this strong performance? Will it continue into the future? These and other questions are answered in the following sections of this report

 

 

]]> <p> <img style='cursor:pointer;cursor:hand' src='http://www.emarketservices.com/clubs/ems/prod/eCommerceespana(1).gif' border=0 alt='Electronic Commerce in Spain 2010'>
2010-07-27 10:00:00
<![CDATA[eCommerce in Spanish SME's]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=prod&ni=1&ci=1881 As the size of companies decreases, however, so does the percentage of companies that use electronic commerce. Why the difference? Is the expense of implementing an e-Commerce solution the main reason? What solutions are within their reach? Is the same true in other parts of the world? To get answers to these questions, we have spoken with some of the country's most important e commerce  solution providers, and we have made this article based on their impressions and opinions.]]> <p> <img style='cursor:pointer;cursor:hand' src='http://www.emarketservices.com/clubs/ems/prod/pequeño copia(1).jpg' border=0 alt='eCommerce in Spanish SME's'> 2010-06-30 10:00:00 <![CDATA[Find out what are the eMarketplaces' legal liabilities]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=prod&ni=1&ci=1877

The absence of uniform international or EU legislation makes it harder to know in which situations the rules of contractual and non-contractual liability are fully applicable. The report, written by Teresa de las Heras Ballell's,  is designed to simplify the situation by identifying general rules, liability issues associated with  third party contents, possible risk scenarios to be aware of, and some strategies to avoid or mitigate disputes.

]]> <p> <img style='cursor:pointer;cursor:hand' src='http://www.emarketservices.com/clubs/ems/prod/liability-cartel(3).jpg' border=0 alt='Find out what are the eMarketplaces' legal liabilities'>
2010-05-26 10:00:00
<![CDATA[Disclosure obligations after conclusion of an on line contract]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=prod&ni=1&ci=1871

This is the last article, in a four-part series. Its aim is to explain disclosure obligations after conclusion of an on line contract.

Teresa Rodríguez de las Heras Ballell clarifies the service provider obligations after the contracting procedure has been completed and suggests some practices to optimum fulfillment of the need to confirm receipt of the order. The implications of breach are also explained in this valuable text.

Teresa is an Associate Professor in Commercial Law at the Carlos III University of Madrid, Spain and the author of the book on legal aspects of E-Markeplaces El régimen jurídico de los Mercados Electrónicos Cerrados (e-Marketplace).

]]> <p> <img style='cursor:pointer;cursor:hand' src='http://www.emarketservices.com/clubs/ems/prod/apretondemanos pequeña(1).jpg' border=0 alt='Disclosure obligations after conclusion of an on line contract'>
2010-05-04 10:00:00
<![CDATA[Disclosure obligations prior to concluding a contract on line]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=prod&ni=1&ci=1870

This is the third article, in a four-part series. Its aim is to explain the disclosure requirements of the provider prior to the conclusion of an online contract.

On this occasion, Teresa Rodríguez de las Heras Ballell, Associate Professor in Commercial Law at the Carlos III University of Madrid, Spain, and the author of the book on legal aspects of E-Markeplaces El régimen jurídico de los Mercados Electrónicos Cerrados (e-Marketplace), focuses her attention on pre-contract information. There are some disclosure obligations, and the text explains the points that have to be clearly, comprehensibly and unambiguously addressed before the contracting procedure begins.

]]> <p> <img style='cursor:pointer;cursor:hand' src='http://www.emarketservices.com/clubs/ems/prod/signature pequeña(1).jpg' border=0 alt='Disclosure obligations prior to concluding a contract on line'>
2010-04-20 10:00:00
<![CDATA[What legal information do eMarketplaces have to provide?]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=prod&ni=1&ci=1868

This is the second article, in a four-part series. Its aim is to explain all the mandatory information that should be displayed by any website. In this text Teresa Rodríguez de las Heras Ballell answers the question of how the mandatory information should be presented, the requirements of this information, as well as what is the specific data that has to be made available.

Useful and well explained, this article was prepared by Teresa who is an Associate Professor in Commercial Law at the Carlos III University of Madrid, Spain, a recognized expert in this field and the author of the book on legal aspects of E-Markeplaces "El régimen jurídico de los Mercados Electrónicos Cerrados (e-Marketplace)".

]]> <p> <img style='cursor:pointer;cursor:hand' src='http://www.emarketservices.com/clubs/ems/prod/Information(3).jpg' border=0 alt='What legal information do eMarketplaces have to provide?'>
2010-04-06 10:00:00
<![CDATA[Does EU Mandatory Information apply to you?]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=prod&ni=1&ci=1867 This is the first article, in a four-part series. Its aim is to explain all the mandatory information that should be displayed on any website. In this report Teresa Rodríguez de las Heras Ballell explains as a starting point, the definition of a provider of “information society services” and the basic requirements to qualify within this concept. 

This is the first article, in a four-part series. Its aim is to explain all the mandatory information that should be displayed on any website. In this report Teresa Rodríguez de las Heras Ballell, Associate Professor in Commercial Law at the Carlos III University of Madrid, Spain, explains as a starting point, the definition of a provider of “information society services” and the basic requirements to qualify within this concept.

Teresa is also author of the book on legal aspects of E-Markeplaces “El régimen jurídico de los Mercados Electrónicos Cerrados (e-Marketplace)” and her experience and knowledge make this series an essential reading both for new e market places, and for existing e marketplaces as a validation of their current practices.

]]> <p> <img style='cursor:pointer;cursor:hand' src='http://www.emarketservices.com/clubs/ems/prod/websitesmall(1).jpg' border=0 alt='Mandatory information on homepages'>
2010-03-03 10:00:00
<![CDATA[Emarketplace trade and international payment method]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=prod&ni=1&ci=1859 Traditional and e-payment methods available to small and medium-sized enterprise (SME) exporters and importers and the risk involved within these various payment methods.

Generally, reports on international trade and payment methods tend to highlight one important aspect in relation to payments: both the buyer and seller are subjected to a certain degree of financial risk - particularly when engaging in a first-time international transaction via an emarketplace. The degree of risk that your company is willing to be responsible for is determined when you negotiate your preferred payment method with a prospective trading partner.

This report will focus firstly by analyzing some of the more traditional payment methods available to small and medium-sized enterprise (SME) exporters and importers before looking at some of the contemporary e-payment methods as used by emarketplaces such as credit cards and online escrow services.

The paper will also look at the risk involved within these various payment methods as each method carries a varying degree of risk for both the buyer and seller.

]]> <p> <img style='cursor:pointer;cursor:hand' src='http://www.emarketservices.com/clubs/ems/prod/Payment_methods.jpg' border=0 alt='Emarketplace trade and international payment method'>
2010-01-19 10:00:00
<![CDATA[Verification techniques and fraud prevention: testimonials and experiences]]> http://www.emarketservices.com/?cl=ems&mi=6&mi2=1&mi3=1&so=1&ca=prod&ni=1&ci=1858 How do small and medium-sized enterprises (SMEs) use verification techniques and methods against potential fraudsters? The report also reinforce why, emarketplaces should be pro-active with their customers in relation to these issues.

 

In my previous two reports the issues analyzed in the context of an emarketplace (B2B) were: basic verification techniques when contemplating whether or not to enter into negotiations with a prospective business partner; and highlighting the issue of fraud within emarketplaces, how to educate and make yourself more aware of the techniques adopted by fraudsters - therefore, alleviating the possibility of fraud being perpetrated against your company.

In this final report in the series, I am going to look at some of the online testimonials and experiences as reported by global small and medium-sized enterprises (SMEs) in relation to their verification techniques and methods adopted against potential fraudsters. As well as reinforce a case in point from my personal experience to reinforce why, equally, emarketplaces should be pro-active with their customers in relation to these issues.

Read also the two first reports in the series: Company authentication within e-marketplaces and Emarketplaces and the issue of fraud

 

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2010-01-05 10:00:00